Live Nation Entertainment is a global live entertainment company that promotes, operates and sells tickets for live events. The company’s core activities include concert promotion and production, venue operations and management, ticketing services through its Ticketmaster platform, artist management and development, and sponsorship and advertising services tied to live events. These integrated businesses are designed to connect artists, fans and commercial partners across the live event ecosystem.
The company in its current form was created following the 2010 merger of Live Nation and Ticketmaster, combining a promoter and venue operator with one of the industry’s largest ticketing platforms. Live Nation organizes and promotes tours and festivals, manages a network of owned or operated venues, and provides ticketing and event-distribution technology through Ticketmaster. It also offers artist services such as talent management and routing, along with marketing and sponsorship solutions that leverage its live-event inventory and audience data.
Live Nation serves a global audience, with operations spanning North America, Europe, Latin America, Asia-Pacific and other regions where it promotes shows, manages venues and sells tickets. The company is headquartered in Beverly Hills, California, and its senior leadership has been led by Michael Rapino, who has served as President and Chief Executive Officer. Live Nation’s business model is centered on the recurring demand for live music and entertainment and the ancillary commercial opportunities created by large-scale touring, venue programming and ticketing distribution.
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