TTD vs. TWTR, BIDU, PINS, APP, SNAP, ZM, FDS, SRAD, WIX, and BZ
Should you be buying Trade Desk stock or one of its competitors? The main competitors of Trade Desk include Twitter (TWTR), Baidu (BIDU), Pinterest (PINS), AppLovin (APP), Snap (SNAP), Zoom Video Communications (ZM), FactSet Research Systems (FDS), Sportradar Group (SRAD), Wix.com (WIX), and Kanzhun (BZ). These companies are all part of the "computer programming, data processing, & other computer related" industry.
Twitter (NYSE:TWTR) and Trade Desk (NASDAQ:TTD) are both large-cap computer and technology companies, but which is the superior investment? We will contrast the two companies based on the strength of their media sentiment, community ranking, risk, analyst recommendations, profitability, valuation, dividends, institutional ownership and earnings.
72.1% of Twitter shares are owned by institutional investors. Comparatively, 67.8% of Trade Desk shares are owned by institutional investors. 2.7% of Twitter shares are owned by insiders. Comparatively, 10.2% of Trade Desk shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.
Twitter has a beta of 0.54, indicating that its stock price is 46% less volatile than the S&P 500. Comparatively, Trade Desk has a beta of 1.5, indicating that its stock price is 50% more volatile than the S&P 500.
In the previous week, Twitter had 5 more articles in the media than Trade Desk. MarketBeat recorded 18 mentions for Twitter and 13 mentions for Trade Desk. Twitter's average media sentiment score of 1.24 beat Trade Desk's score of -0.11 indicating that Trade Desk is being referred to more favorably in the news media.
Twitter received 760 more outperform votes than Trade Desk when rated by MarketBeat users. However, 75.93% of users gave Trade Desk an outperform vote while only 55.69% of users gave Twitter an outperform vote.
Trade Desk has a consensus price target of $93.01, indicating a potential upside of 0.25%. Given Twitter's higher possible upside, analysts plainly believe Trade Desk is more favorable than Twitter.
Trade Desk has a net margin of 9.80% compared to Trade Desk's net margin of -2.14%. Twitter's return on equity of 9.41% beat Trade Desk's return on equity.
Trade Desk has lower revenue, but higher earnings than Twitter. Twitter is trading at a lower price-to-earnings ratio than Trade Desk, indicating that it is currently the more affordable of the two stocks.
Summary
Trade Desk beats Twitter on 13 of the 17 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding TTD and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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