INUV vs. TZOO, PSQH, FLNT, DRCT, IZEA, STBX, MOBQ, LDWY, IDW, and ANGI
Should you be buying Inuvo stock or one of its competitors? The main competitors of Inuvo include Travelzoo (TZOO), PSQ (PSQH), Fluent (FLNT), Direct Digital (DRCT), IZEA Worldwide (IZEA), Starbox Group (STBX), Mobiquity Technologies (MOBQ), Lendway (LDWY), IDW Media (IDW), and Angi (ANGI). These companies are all part of the "advertising" industry.
Travelzoo (NASDAQ:TZOO) and Inuvo (NYSE:INUV) are both small-cap retail/wholesale companies, but which is the better investment? We will compare the two companies based on the strength of their earnings, analyst recommendations, institutional ownership, community ranking, risk, media sentiment, valuation, dividends and profitability.
Travelzoo has higher revenue and earnings than Inuvo. Inuvo is trading at a lower price-to-earnings ratio than Travelzoo, indicating that it is currently the more affordable of the two stocks.
Travelzoo received 360 more outperform votes than Inuvo when rated by MarketBeat users. Likewise, 66.98% of users gave Travelzoo an outperform vote while only 1.89% of users gave Inuvo an outperform vote.
Travelzoo has a beta of 1.68, meaning that its stock price is 68% more volatile than the S&P 500. Comparatively, Inuvo has a beta of 1.29, meaning that its stock price is 29% more volatile than the S&P 500.
Travelzoo currently has a consensus target price of $12.00, suggesting a potential upside of 51.90%. Inuvo has a consensus target price of $1.00, suggesting a potential upside of 292.16%. Given Travelzoo's higher possible upside, analysts clearly believe Inuvo is more favorable than Travelzoo.
27.4% of Travelzoo shares are owned by institutional investors. Comparatively, 29.4% of Inuvo shares are owned by institutional investors. 57.5% of Travelzoo shares are owned by insiders. Comparatively, 9.1% of Inuvo shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.
Travelzoo has a net margin of 15.24% compared to Travelzoo's net margin of -11.46%. Inuvo's return on equity of 140.63% beat Travelzoo's return on equity.
In the previous week, Travelzoo had 2 more articles in the media than Inuvo. MarketBeat recorded 3 mentions for Travelzoo and 1 mentions for Inuvo. Inuvo's average media sentiment score of 1.09 beat Travelzoo's score of 0.00 indicating that Travelzoo is being referred to more favorably in the media.
Summary
Travelzoo beats Inuvo on 14 of the 16 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding INUV and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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