STG vs. DAO, CHGG, LINC, NRDY, APEI, VTRU, VSTA, QSG, YQ, and IH
Should you be buying Sunlands Technology Group stock or one of its competitors? The main competitors of Sunlands Technology Group include Youdao (DAO), Chegg (CHGG), Lincoln Educational Services (LINC), Nerdy (NRDY), American Public Education (APEI), Vitru (VTRU), Vasta Platform (VSTA), QuantaSing Group (QSG), 17 Education & Technology Group (YQ), and iHuman (IH). These companies are all part of the "educational services" industry.
Youdao (NYSE:DAO) and Sunlands Technology Group (NYSE:STG) are both small-cap business services companies, but which is the superior business? We will compare the two companies based on the strength of their dividends, community ranking, risk, analyst recommendations, media sentiment, earnings, valuation, profitability and institutional ownership.
21.9% of Youdao shares are owned by institutional investors. Comparatively, 26.4% of Sunlands Technology Group shares are owned by institutional investors. 43.0% of Youdao shares are owned by insiders. Comparatively, 59.7% of Sunlands Technology Group shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.
In the previous week, Youdao had 4 more articles in the media than Sunlands Technology Group. MarketBeat recorded 5 mentions for Youdao and 1 mentions for Sunlands Technology Group. Youdao's average media sentiment score of 0.69 beat Sunlands Technology Group's score of 0.55 indicating that Sunlands Technology Group is being referred to more favorably in the news media.
Youdao has a beta of -0.06, meaning that its share price is 106% less volatile than the S&P 500. Comparatively, Sunlands Technology Group has a beta of 0.94, meaning that its share price is 6% less volatile than the S&P 500.
Sunlands Technology Group has a net margin of 27.11% compared to Sunlands Technology Group's net margin of -5.87%. Youdao's return on equity of 284.13% beat Sunlands Technology Group's return on equity.
Sunlands Technology Group received 65 more outperform votes than Youdao when rated by MarketBeat users. Likewise, 62.71% of users gave Sunlands Technology Group an outperform vote while only 58.97% of users gave Youdao an outperform vote.
Youdao currently has a consensus target price of $4.60, suggesting a potential upside of 23.32%. Given Sunlands Technology Group's higher possible upside, equities research analysts clearly believe Youdao is more favorable than Sunlands Technology Group.
Sunlands Technology Group has lower revenue, but higher earnings than Youdao. Youdao is trading at a lower price-to-earnings ratio than Sunlands Technology Group, indicating that it is currently the more affordable of the two stocks.
Summary
Sunlands Technology Group beats Youdao on 12 of the 16 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding STG and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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