PRU vs. STAN, LGEN, NWG, AV, SMT, AIBG, BARC, ADM, LLOY, and PSH
Should you be buying Prudential stock or one of its competitors? The main competitors of Prudential include Standard Chartered (STAN), Legal & General Group (LGEN), NatWest Group (NWG), Aviva (AV), Scottish Mortgage Investment Trust (SMT), AIB Group (AIBG), Barclays (BARC), Admiral Group (ADM), Lloyds Banking Group (LLOY), and Pershing Square (PSH). These companies are all part of the "financial services" sector.
Standard Chartered (LON:STAN) and Prudential (LON:PRU) are both large-cap financial services companies, but which is the superior investment? We will contrast the two businesses based on the strength of their earnings, community ranking, valuation, institutional ownership, risk, profitability, dividends, analyst recommendations and media sentiment.
73.0% of Standard Chartered shares are owned by institutional investors. Comparatively, 59.5% of Prudential shares are owned by institutional investors. 1.4% of Standard Chartered shares are owned by company insiders. Comparatively, 0.3% of Prudential shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.
In the previous week, Standard Chartered had 1 more articles in the media than Prudential. MarketBeat recorded 5 mentions for Standard Chartered and 4 mentions for Prudential. Prudential's average media sentiment score of 0.06 beat Standard Chartered's score of 0.01 indicating that Standard Chartered is being referred to more favorably in the media.
Prudential received 278 more outperform votes than Standard Chartered when rated by MarketBeat users. Likewise, 74.62% of users gave Prudential an outperform vote while only 58.85% of users gave Standard Chartered an outperform vote.
Standard Chartered currently has a consensus price target of GBX 951.33, suggesting a potential upside of 21.56%. Prudential has a consensus price target of GBX 1,522.50, suggesting a potential upside of 87.22%. Given Standard Chartered's stronger consensus rating and higher probable upside, analysts plainly believe Prudential is more favorable than Standard Chartered.
Standard Chartered pays an annual dividend of GBX 22 per share and has a dividend yield of 2.8%. Prudential pays an annual dividend of GBX 17 per share and has a dividend yield of 2.1%. Standard Chartered pays out 2,500.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Prudential pays out 3,469.4% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Standard Chartered is clearly the better dividend stock, given its higher yield and lower payout ratio.
Standard Chartered has a beta of 0.83, meaning that its share price is 17% less volatile than the S&P 500. Comparatively, Prudential has a beta of 1.26, meaning that its share price is 26% more volatile than the S&P 500.
Standard Chartered has higher revenue and earnings than Prudential. Standard Chartered is trading at a lower price-to-earnings ratio than Prudential, indicating that it is currently the more affordable of the two stocks.
Standard Chartered has a net margin of 20.70% compared to Standard Chartered's net margin of 15.41%. Standard Chartered's return on equity of 9.82% beat Prudential's return on equity.
Summary
Standard Chartered beats Prudential on 11 of the 20 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding PRU and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartThis chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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