BIDU vs. TTD, PINS, SNAP, ZM, AME, CSGP, MSCI, DDOG, SE, and STM
Should you be buying Baidu stock or one of its competitors? The main competitors of Baidu include Trade Desk (TTD), Pinterest (PINS), Snap (SNAP), Zoom Video Communications (ZM), AMETEK (AME), CoStar Group (CSGP), MSCI (MSCI), Datadog (DDOG), SEA (SE), and STMicroelectronics (STM). These companies are all part of the "computer and technology" sector.
Baidu (NASDAQ:BIDU) and Trade Desk (NASDAQ:TTD) are both large-cap computer and technology companies, but which is the better business? We will contrast the two businesses based on the strength of their valuation, risk, earnings, dividends, analyst recommendations, community ranking, institutional ownership, profitability and media sentiment.
In the previous week, Baidu had 9 more articles in the media than Trade Desk. MarketBeat recorded 37 mentions for Baidu and 28 mentions for Trade Desk. Trade Desk's average media sentiment score of 0.87 beat Baidu's score of 0.49 indicating that Trade Desk is being referred to more favorably in the news media.
Baidu has a net margin of 15.09% compared to Trade Desk's net margin of 9.80%. Trade Desk's return on equity of 9.45% beat Baidu's return on equity.
Baidu presently has a consensus target price of $166.64, suggesting a potential upside of 53.36%. Trade Desk has a consensus target price of $92.22, suggesting a potential upside of 5.68%. Given Baidu's stronger consensus rating and higher possible upside, research analysts clearly believe Baidu is more favorable than Trade Desk.
67.8% of Trade Desk shares are held by institutional investors. 16.7% of Baidu shares are held by company insiders. Comparatively, 10.2% of Trade Desk shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.
Baidu has a beta of 0.68, meaning that its share price is 32% less volatile than the S&P 500. Comparatively, Trade Desk has a beta of 1.5, meaning that its share price is 50% more volatile than the S&P 500.
Baidu has higher revenue and earnings than Trade Desk. Baidu is trading at a lower price-to-earnings ratio than Trade Desk, indicating that it is currently the more affordable of the two stocks.
Baidu received 841 more outperform votes than Trade Desk when rated by MarketBeat users. Likewise, 76.02% of users gave Baidu an outperform vote while only 75.86% of users gave Trade Desk an outperform vote.
Summary
Baidu beats Trade Desk on 11 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding BIDU and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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