TTGT vs. MOMO, BLDP, BELFB, HSTM, RDWR, SNPO, KC, PBI, GDYN, and BELFA
Should you be buying TechTarget stock or one of its competitors? The main competitors of TechTarget include Hello Group (MOMO), Ballard Power Systems (BLDP), Bel Fuse (BELFB), HealthStream (HSTM), Radware (RDWR), Snap One (SNPO), Kingsoft Cloud (KC), Pitney Bowes (PBI), Grid Dynamics (GDYN), and Bel Fuse (BELFA). These companies are all part of the "computer and technology" sector.
TechTarget (NASDAQ:TTGT) and Hello Group (NASDAQ:MOMO) are both small-cap computer and technology companies, but which is the superior investment? We will compare the two businesses based on the strength of their profitability, risk, earnings, analyst recommendations, valuation, dividends, community ranking, media sentiment and institutional ownership.
93.5% of TechTarget shares are owned by institutional investors. Comparatively, 51.0% of Hello Group shares are owned by institutional investors. 10.7% of TechTarget shares are owned by company insiders. Comparatively, 61.4% of Hello Group shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.
TechTarget presently has a consensus price target of $37.88, indicating a potential upside of 25.87%. Hello Group has a consensus price target of $16.00, indicating a potential upside of 200.75%. Given Hello Group's higher possible upside, analysts clearly believe Hello Group is more favorable than TechTarget.
Hello Group has a net margin of 16.27% compared to TechTarget's net margin of -3.24%. Hello Group's return on equity of 17.23% beat TechTarget's return on equity.
TechTarget has a beta of 0.99, indicating that its share price is 1% less volatile than the S&P 500. Comparatively, Hello Group has a beta of 0.67, indicating that its share price is 33% less volatile than the S&P 500.
Hello Group received 120 more outperform votes than TechTarget when rated by MarketBeat users. However, 69.05% of users gave TechTarget an outperform vote while only 68.13% of users gave Hello Group an outperform vote.
In the previous week, Hello Group had 12 more articles in the media than TechTarget. MarketBeat recorded 18 mentions for Hello Group and 6 mentions for TechTarget. TechTarget's average media sentiment score of 1.10 beat Hello Group's score of 0.20 indicating that TechTarget is being referred to more favorably in the media.
Hello Group has higher revenue and earnings than TechTarget. TechTarget is trading at a lower price-to-earnings ratio than Hello Group, indicating that it is currently the more affordable of the two stocks.
Summary
Hello Group beats TechTarget on 11 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding TTGT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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