HOG vs. FOXF, LVWR, PII, DOOO, MOD, GT, VC, ALSN, QS, and LCII
Should you be buying Harley-Davidson stock or one of its competitors? The main competitors of Harley-Davidson include Fox Factory (FOXF), LiveWire Group (LVWR), Polaris (PII), BRP (DOOO), Modine Manufacturing (MOD), Goodyear Tire & Rubber (GT), Visteon (VC), Allison Transmission (ALSN), QuantumScape (QS), and LCI Industries (LCII). These companies are all part of the "auto/tires/trucks" sector.
Fox Factory (NASDAQ:FOXF) and Harley-Davidson (NYSE:HOG) are both auto/tires/trucks companies, but which is the better stock? We will contrast the two companies based on the strength of their valuation, risk, community ranking, dividends, analyst recommendations, earnings, media sentiment, institutional ownership and profitability.
Fox Factory has a beta of 1.68, indicating that its stock price is 68% more volatile than the S&P 500. Comparatively, Harley-Davidson has a beta of 1.48, indicating that its stock price is 48% more volatile than the S&P 500.
Harley-Davidson received 495 more outperform votes than Fox Factory when rated by MarketBeat users. Likewise, 66.13% of users gave Harley-Davidson an outperform vote while only 65.22% of users gave Fox Factory an outperform vote.
In the previous week, Harley-Davidson had 10 more articles in the media than Fox Factory. MarketBeat recorded 12 mentions for Harley-Davidson and 2 mentions for Fox Factory. Fox Factory's average media sentiment score of 0.79 beat Harley-Davidson's score of 0.18 indicating that Harley-Davidson is being referred to more favorably in the news media.
Fox Factory currently has a consensus price target of $46.83, indicating a potential downside of 0.29%. Harley-Davidson has a consensus price target of $46.43, indicating a potential upside of 31.19%. Given Fox Factory's stronger consensus rating and higher probable upside, analysts clearly believe Harley-Davidson is more favorable than Fox Factory.
85.1% of Harley-Davidson shares are held by institutional investors. 0.3% of Fox Factory shares are held by insiders. Comparatively, 0.9% of Harley-Davidson shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.
Harley-Davidson has a net margin of 11.03% compared to Harley-Davidson's net margin of 5.41%. Fox Factory's return on equity of 19.48% beat Harley-Davidson's return on equity.
Harley-Davidson has higher revenue and earnings than Fox Factory. Harley-Davidson is trading at a lower price-to-earnings ratio than Fox Factory, indicating that it is currently the more affordable of the two stocks.
Summary
Harley-Davidson beats Fox Factory on 14 of the 18 factors compared between the two stocks.
Get Harley-Davidson News Delivered to You Automatically
Sign up to receive the latest news and ratings for HOG and its competitors with MarketBeat's FREE daily newsletter.
This chart shows the number of new MarketBeat users adding HOG and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Harley-Davidson Competitors List
Related Companies and Tools
