KSS vs. M, DDS, HGTY, ACVA, EAT, BOOT, TRIP, PSMT, RUSHB, and TGLS
Should you be buying Kohl's stock or one of its competitors? The main competitors of Kohl's include Macy's (M), Dillard's (DDS), Hagerty (HGTY), ACV Auctions (ACVA), Brinker International (EAT), Boot Barn (BOOT), Tripadvisor (TRIP), PriceSmart (PSMT), Rush Enterprises (RUSHB), and Tecnoglass (TGLS). These companies are all part of the "retail/wholesale" sector.
Kohl's (NYSE:KSS) and Macy's (NYSE:M) are both mid-cap retail/wholesale companies, but which is the better stock? We will compare the two companies based on the strength of their community ranking, dividends, valuation, analyst recommendations, profitability, risk, media sentiment, earnings and institutional ownership.
Kohl's pays an annual dividend of $2.00 per share and has a dividend yield of 7.9%. Macy's pays an annual dividend of $0.69 per share and has a dividend yield of 3.5%. Kohl's pays out 70.2% of its earnings in the form of a dividend. Macy's pays out 186.5% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Kohl's is clearly the better dividend stock, given its higher yield and lower payout ratio.
Kohl's has a net margin of 1.81% compared to Macy's' net margin of 0.45%. Macy's' return on equity of 23.34% beat Kohl's' return on equity.
98.0% of Kohl's shares are held by institutional investors. Comparatively, 87.4% of Macy's shares are held by institutional investors. 0.9% of Kohl's shares are held by company insiders. Comparatively, 2.8% of Macy's shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.
Kohl's has a beta of 2.01, meaning that its stock price is 101% more volatile than the S&P 500. Comparatively, Macy's has a beta of 2.16, meaning that its stock price is 116% more volatile than the S&P 500.
Kohl's has higher earnings, but lower revenue than Macy's. Kohl's is trading at a lower price-to-earnings ratio than Macy's, indicating that it is currently the more affordable of the two stocks.
In the previous week, Macy's had 2 more articles in the media than Kohl's. MarketBeat recorded 14 mentions for Macy's and 12 mentions for Kohl's. Macy's' average media sentiment score of 0.69 beat Kohl's' score of 0.49 indicating that Macy's is being referred to more favorably in the news media.
Macy's received 112 more outperform votes than Kohl's when rated by MarketBeat users. Likewise, 59.59% of users gave Macy's an outperform vote while only 58.06% of users gave Kohl's an outperform vote.
Kohl's currently has a consensus price target of $24.20, suggesting a potential downside of 4.20%. Macy's has a consensus price target of $17.45, suggesting a potential downside of 11.04%. Given Kohl's' higher possible upside, equities analysts plainly believe Kohl's is more favorable than Macy's.
Summary
Macy's beats Kohl's on 11 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding KSS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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