NYSE:W Wayfair (W) Stock Price, News & Analysis $72.35 -0.40 (-0.55%) Closing price 05/29/2026 03:59 PM EasternExtended Trading$72.03 -0.33 (-0.45%) As of 05/29/2026 07:40 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more. Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock About Wayfair Stock (NYSE:W) View Price History Chart DataSkip Price History Chart 1 Day 5 Days 30 Days 90 Days 1 Year Advanced 1 Day 1 Day 5 Days 30 Days 90 Days 1 Year Advanced Show volume Show extended hours Get Wayfair alerts:Sign Up Key Stats Today's Range$71.96▼$76.3750-Day Range$57.53▼$81.4552-Week Range$39.90▼$119.98Volume3.72 million shsAverage Volume4.49 million shsMarket Capitalization$9.55 billionP/E RatioN/ADividend YieldN/APrice Target$99.89Consensus RatingModerate Buy Company Overview Wayfair Inc. (NYSE: W) is an e-commerce company focused on home furnishings and décor. Through its platform, Wayfair offers a broad assortment of furniture, lighting, home textiles, kitchenware and decorative accessories. The company’s portfolio includes flagship sites such as Wayfair.com, as well as specialty retail brands like Joss & Main, AllModern, Birch Lane and Perigold, each catering to distinct design styles and price points. Founded in 2002 by Niraj Shah and Steve Conine under the name CSN Stores, the business rebranded as Wayfair in 2011 and went public in 2014. Rather than operating its own warehouses, Wayfair employs a drop-ship model, partnering with thousands of third-party suppliers and manufacturers. This approach enables rapid expansion of its product catalog while leveraging supplier inventory to fulfill customer orders directly. Wayfair serves consumers in North America and Europe, with dedicated websites in the United States, Canada, the United Kingdom, Germany and Ireland. The company has invested in logistics, customer service and technology infrastructure to support a seamless online shopping experience. Led by co-founders Niraj Shah (Chief Executive Officer) and Steve Conine (President), Wayfair continues to focus on innovation in areas such as augmented reality visualization tools and data-driven merchandising to enhance customer engagement and streamline the path to purchase.AI Generated. May Contain Errors. Read More Wayfair Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks89th Percentile Overall ScoreW MarketRank™: Wayfair scored higher than 89% of companies evaluated by MarketBeat, and ranked 59th out of 202 stocks in the retail/wholesale sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion4.3 / 5Analyst RatingModerate Buy Consensus RatingWayfair has received a consensus rating of Moderate Buy. The company's average rating score is 2.63, and is based on 1 strong buy rating, 18 buy ratings, 10 hold ratings, and 1 sell rating.Upside PotentialWayfair has a consensus price target of $99.89, representing about 38.1% upside from its current price of $72.35.Amount of Analyst CoverageWayfair has been the subject of 11 research reports in the past 90 days, demonstrating strong analyst interest in this stock.Read more about Wayfair's stock forecast and price target. Earnings and Valuation1.9 / 5Proj. Earnings Growth123.81% Earnings GrowthEarnings for Wayfair are expected to grow by 123.81% in the coming year, from $0.63 to $1.41 per share.Price to Earnings Ratio vs. the MarketThe P/E ratio of Wayfair is -30.92, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Earnings Ratio vs. SectorThe P/E ratio of Wayfair is -30.92, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Earnings Growth RatioWayfair has a PEG Ratio of 4.12. PEG Ratios above 1 indicate that a company could be overvalued.Read more about Wayfair's valuation and earnings. Short Interest3.0 / 5Short Interest LevelHealthy Percentage of Shares Shorted15.11% of the float of Wayfair has been sold short.Short Interest Ratio / Days to CoverWayfair has a short interest ratio ("days to cover") of 3.92, which is generally considered an acceptable ratio of short interest to trading volume.Change versus previous monthShort interest in Wayfair has recently decreased by 2.66%, indicating that investor sentiment is improving. Dividend0.0 / 5Dividend StrengthN/A Dividend YieldWayfair does not currently pay a dividend.Dividend GrowthWayfair does not have a long track record of dividend growth. News and Social Media3.4 / 5News Sentiment0.46 News SentimentWayfair has a news sentiment score of 0.46. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.73 average news sentiment score of Retail/Wholesale companies.News Coverage This WeekMarketBeat has tracked 27 news articles for Wayfair this week, compared to 10 articles on an average week.Search Interest27 people have searched for W on MarketBeat in the last 30 days. This is an increase of 23% compared to the previous 30 days.MarketBeat Follows2 people have added Wayfair to their MarketBeat watchlist in the last 30 days. This is an increase of 100% compared to the previous 30 days. Company Ownership2.1 / 5Insider TradingSelling Shares Insider Buying vs. Insider SellingIn the past three months, Wayfair insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $35,864,224.00 in company stock.Percentage Held by Insiders18.44% of the stock of Wayfair is held by insiders. A high percentage of insider ownership can be a sign of company health.Percentage Held by Institutions89.67% of the stock of Wayfair is held by institutions. High institutional ownership can be a signal of strong market trust in this company.Read more about Wayfair's insider trading history. Receive W Stock News and Ratings via Email Sign-up to receive the latest news and ratings for Wayfair and its competitors with MarketBeat's FREE daily newsletter. Submit View SMS TermsSMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. W Stock News HeadlinesWayfair's closeout section has tons of small-space furniture finds—score these last-chance deals up to 78% off2 hours ago | msn.comRifle Paper Co.’s spring 2026 rug collection with Loloi is already on sale at Wayfair—save up to 51%2 hours ago | msn.comYour $29.97 book is free todayWhy Some Traders Skip Stocks Entirely You don't need a big account to trade options. In fact, options can give you up to 12 times the leverage of stocks — with a fraction of the capital tied up. This free guide lays it all out in plain English — from A to Z, with step-by-step examples you can follow in your own account. | Profits Run (Ad)Rifle Paper Co.’s spring 2026 rug collection with Loloi is already on sale at Wayfair—save up to 51%2 hours ago | msn.comWayfair Is Clearing Out Its Warehouse — Score Patio Sets, Sofas, Storage Ottomans, and More for Up to 84% OffMay 30 at 11:12 AM | msn.comWayfair Is Clearing House on Patio Furniture and Décor During Its Mega Outdoor Sale — Top Deals Are Up to 72% OffMay 30 at 11:12 AM | msn.comWayfair has no shortage of lightweight cotton quilts for summer—we picked the 15 best, up to 71% offMay 30 at 11:12 AM | msn.comWayfair is clearing out tons of living room furniture at its huge warehouse sale—save up to 87% this weekend onlyMay 30 at 11:12 AM | msn.comSee More Headlines W Stock Analysis - Frequently Asked Questions How have W shares performed this year? Wayfair's stock was trading at $100.44 on January 1st, 2026. Since then, W stock has decreased by 28.0% and is now trading at $72.3530. How were Wayfair's earnings last quarter? Wayfair Inc. (NYSE:W) announced its quarterly earnings data on Thursday, April, 30th. The company reported $0.26 earnings per share for the quarter, hitting analysts' consensus estimates of $0.26. The company's revenue was up 7.4% compared to the same quarter last year. Read the conference call transcript. When did Wayfair IPO? Wayfair (W) raised $292 million in an IPO on Thursday, October 2nd 2014. The company issued 11,000,000 shares at $25.00-$28.00 per share. Who are Wayfair's major shareholders? Wayfair's top institutional investors include Renaissance Technologies LLC (3.77%), Janus Henderson Group PLC (2.93%), Spruce House Investment Management LLC (1.97%) and Arrowstreet Capital Limited Partnership (1.49%). Insiders that own company stock include Niraj Shah, Steven Conine, Steve Oblak, Fiona Tan, Thomas Netzer, Kate Gulliver, Jon Blotner, Anke Schaferkordt and Diana Frost. View institutional ownership trends. How do I buy shares of Wayfair? Shares of W stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of Wayfair own? Based on aggregate information from My MarketBeat watchlists, some other companies that Wayfair investors own include Predictive Oncology (POAI), JPMorgan Chase & Co. (JPM), Ford Motor (F), Bank of America (BAC), Abbott Laboratories (ABT), Wells Fargo & Company (WFC) and Insulet (PODD). Company Calendar Last Earnings4/30/2026Today5/30/2026Next Earnings (Estimated)8/03/2026Fiscal Year End12/31/2026Get Stock Alerts Health Indicator TradeSmith's Health IndicatorA long-term volatility-based measure designed for securities held 12 months or longer.Green: Strong and healthy uptrend with normal pullbacks.Yellow: Significant pullback but still within expected volatility.Red: Dropped beyond expected volatility; considered unhealthy. Yellow Zone (1m+) 1-Year History May 25 Aug 25 Nov 25 Feb 26 May 26 W's financial health is in the Yellow zone, according to TradeSmith. W has been in this zone for over one month. Industry, Sector and Symbol Stock ExchangeNYSE SectorRetail/Wholesale Industry INTERNET COMMERCE Sub-IndustryRetail Current SymbolNYSE:W CIK1616707 Webwww.wayfair.com Phone(617) 532-6100FaxN/AEmployees12,800Year Founded2002Price Target and Rating Average Price Target for Wayfair$99.89 High Price Target$150.00 Low Price Target$70.00 Potential Upside/Downside+38.1%Consensus RatingModerate Buy Rating Score (0-4)2.63 Research Coverage30 Analysts Profitability EPS (Trailing Twelve Months)($2.34) Trailing P/E RatioN/A Forward P/E Ratio114.85 P/E Growth4.12Net Income-$313 million Net Margins-2.41% Pretax Margin-2.35% Return on Equity-2.20% Return on Assets1.92% Debt Debt-to-Equity RatioN/A Current Ratio0.76 Quick Ratio0.73 Sales & Book Value Annual Sales$12.46 billion Price / Sales0.77 Cash Flow$2.84 per share Price / Cash Flow25.52 Book Value($21.53) per share Price / Book-3.36Miscellaneous Outstanding Shares132,000,000Free Float107,656,000Market Cap$9.55 billion OptionableOptionable Beta3.02 Social Links 7 Stocks to Ride The A.I. MegaboomWe are about to experience the greatest A.I. boom in stock market history... Thanks to a pivotal economic catalyst, specific tech stocks will skyrocket just like they did during the "dot com" boom in the 1990s. That’s why, we’ve hand-selected 7 tiny tech disruptor stocks positioned to surge. The first pick is a tiny under-the-radar A.I. stock that's trading for just $3.00. This company already has 98 registered patents for cutting-edge voice and sound recognition technology... And has lined up major partnerships with some of the biggest names in the auto, tech, and music industry... plus many more. The second pick presents an affordable avenue to bolster EVs and AI development…. Analysts are calling this stock a “buy” right now and predict a high price target of $19.20, substantially more than its current $6 trading price. Our final and favorite pick is generating a brand-new kind of AI. It's believed this tech will be bigger than the current well-known leader in this industry… Analysts predict this innovative tech is gearing up to create a tidal wave of new wealth, fueling a $15.7 TRILLION market boom. Right now, we’re staring down the barrel of a true once-in-a-lifetime moment. As an investment opportunity, this kind of breakthrough doesn't come along every day. And the window to get in on the ground-floor — maximizing profit potential from this expected market surge — is closing quickly... Simply click the link below to get the names and tickers of the 7 small stocks with potential to make investors very, very happy. Get This Free Report This page (NYSE:W) was last updated on 5/31/2026 by MarketBeat.com Staff. From Our PartnersYour book attachedYour Download Link (Expiring) If you still haven't downloaded the free Simple Options Trading For Beginners...Profits Run | SponsoredMy feud with Zohran MamdaniEmmy-winning analyst releases his next big story Whitney Tilson shocked the nation on 60 Minutes when he ac...Stansberry Research | SponsoredSpaceX just filed. The clock is ticking.Reuters reports Elon Musk filed secretly. Barron's says it's being finalized behind closed doors. CNBC just re...The Oxford Club | SponsoredRead now. Do not delete. You’ve been warned.Three Nobel Prize Winners expose this once-in-a-generation wealth shift: “Don’t Say I Didn’t Warn You” P...Porter & Company | SponsoredSpaceX will mint billionaires. You won't be one of them.By the time a company goes public, 95% of profits have already been made. Insiders bought SpaceX at $20 billio...Behind the Markets | SponsoredElon’s AI supercomputer just went live. Here’s my #1 stock.Is Elon about to trigger another 315X opportunity? Elon gave Tesla investors the chance to make more than 3...InvestorPlace | SponsoredHey, it's Jon Najarian. The SpaceX IPO is right around the corner. But I discovered Elon may have something BIGGER planned. Check this out before June 9th...After being invited to the SpaceX launch headquarters in Cape Canaveral from one of Elon's top lobbyists… Hall...Banyan Hill Publishing | SponsoredJune 12: $100 Turns Into $100,000?The SpaceX IPO is scheduled for June 12, and former tech executive Jeff Brown - who identified Bitcoin, Tesla,...Brownstone Research | Sponsored Adding Choose a watchlist: Watchlist Adding You have already added ten stocks to your watchlist. Upgrade to MarketBeat All Access to add more stocks to your watchlist. Adding Wayfair Inc. Please log in to your account or sign up in order to add this asset to your watchlist. Share Wayfair With A Colleague Link copied to clipboard. Get 30 Days of MarketBeat All Access for Free Sign up for MarketBeat All Access to gain access to MarketBeat's full suite of research tools. Start Your 30-Day Trial MarketBeat All Access Features Best-in-Class Portfolio Monitoring Get personalized stock ideas. Compare portfolio to indices. Check stock news, ratings, SEC filings, and more. Stock Ideas and Recommendations See daily stock ideas from top analysts. Receive short-term trading ideas from MarketBeat. Identify trending stocks on social media. Advanced Stock Screeners and Research Tools Use our seven stock screeners to find suitable stocks. Stay informed with MarketBeat's real-time news. Export data to Excel for personal analysis. Sign in to your free account to enjoy these benefits In-depth profiles and analysis for 20,000 public companies. Real-time analyst ratings, insider transactions, earnings data, and more. Our daily ratings and market update email newsletter. Sign in to your free account to enjoy all that MarketBeat has to offer. Sign In Create Account Your Email Address: Email Address Required Your Password: Password Required Log In Email Me a Login Link or Sign in with Facebook Sign in with Google Forgot your password? Your Email Address: Please enter your email address. Please enter a valid email address Choose a Password: Please enter your password. Your password must be at least 8 characters long and contain at least 1 number, 1 letter, and 1 special character. Create My Account (Free) or Sign in with Facebook Sign in with Google By creating a free account, you agree to our terms of service. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Free W Stock Alerts