RKT vs. ULVR, PZC, W7L, MCB, ACRL, REVB, SKIN, CRL, BAR, and CBX
Should you be buying Reckitt Benckiser Group stock or one of its competitors? The main competitors of Reckitt Benckiser Group include Unilever (ULVR), PZ Cussons (PZC), Warpaint London (W7L), McBride (MCB), Accrol Group (ACRL), Revolution Beauty Group (REVB), DeepVerge plc (SKIN.L) (SKIN), Creightons (CRL), Brand Architekts Group (BAR), and Cellular Goods (CBX). These companies are all part of the "household & personal products" industry.
Unilever (LON:ULVR) and Reckitt Benckiser Group (LON:RKT) are both large-cap consumer defensive companies, but which is the superior investment? We will compare the two companies based on the strength of their earnings, analyst recommendations, community ranking, valuation, profitability, dividends, risk, media sentiment and institutional ownership.
Reckitt Benckiser Group has a net margin of 11.25% compared to Reckitt Benckiser Group's net margin of 10.88%. Reckitt Benckiser Group's return on equity of 33.63% beat Unilever's return on equity.
In the previous week, Reckitt Benckiser Group had 1 more articles in the media than Unilever. MarketBeat recorded 3 mentions for Reckitt Benckiser Group and 2 mentions for Unilever. Unilever's average media sentiment score of 0.15 beat Reckitt Benckiser Group's score of -0.10 indicating that Reckitt Benckiser Group is being referred to more favorably in the news media.
Unilever has a beta of 0.16, indicating that its share price is 84% less volatile than the S&P 500. Comparatively, Reckitt Benckiser Group has a beta of 0.06, indicating that its share price is 94% less volatile than the S&P 500.
Unilever has higher revenue and earnings than Reckitt Benckiser Group. Reckitt Benckiser Group is trading at a lower price-to-earnings ratio than Unilever, indicating that it is currently the more affordable of the two stocks.
Unilever received 954 more outperform votes than Reckitt Benckiser Group when rated by MarketBeat users. However, 90.77% of users gave Reckitt Benckiser Group an outperform vote while only 58.18% of users gave Unilever an outperform vote.
Unilever pays an annual dividend of GBX 147 per share and has a dividend yield of 3.4%. Reckitt Benckiser Group pays an annual dividend of GBX 193 per share and has a dividend yield of 4.3%. Unilever pays out 6,743.1% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Reckitt Benckiser Group pays out 8,502.2% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.
50.9% of Unilever shares are owned by institutional investors. Comparatively, 60.5% of Reckitt Benckiser Group shares are owned by institutional investors. 0.1% of Unilever shares are owned by insiders. Comparatively, 0.1% of Reckitt Benckiser Group shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.
Unilever currently has a consensus price target of GBX 4,515, indicating a potential upside of 5.52%. Given Reckitt Benckiser Group's stronger consensus rating and higher possible upside, equities analysts clearly believe Unilever is more favorable than Reckitt Benckiser Group.
Summary
Unilever beats Reckitt Benckiser Group on 12 of the 20 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding RKT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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