SONY vs. MAR, NKE, HLT, CMCSA, LULU, CHTR, DKNG, RCL, TCOM, and LVS
Should you be buying Sony Group stock or one of its competitors? The main competitors of Sony Group include Marriott International (MAR), NIKE (NKE), Hilton Worldwide (HLT), Comcast (CMCSA), Lululemon Athletica (LULU), Charter Communications (CHTR), DraftKings (DKNG), Royal Caribbean Cruises (RCL), Trip.com Group (TCOM), and Las Vegas Sands (LVS). These companies are all part of the "consumer discretionary" sector.
Sony Group (NYSE:SONY) and Marriott International (NASDAQ:MAR) are both large-cap consumer discretionary companies, but which is the superior investment? We will compare the two companies based on the strength of their valuation, risk, dividends, community ranking, analyst recommendations, institutional ownership, media sentiment, profitability and earnings.
Sony Group currently has a consensus price target of $108.00, suggesting a potential upside of 28.96%. Marriott International has a consensus price target of $241.33, suggesting a potential upside of 1.52%. Given Sony Group's stronger consensus rating and higher probable upside, analysts clearly believe Sony Group is more favorable than Marriott International.
In the previous week, Sony Group had 6 more articles in the media than Marriott International. MarketBeat recorded 29 mentions for Sony Group and 23 mentions for Marriott International. Marriott International's average media sentiment score of 0.58 beat Sony Group's score of 0.46 indicating that Marriott International is being referred to more favorably in the news media.
Sony Group pays an annual dividend of $0.40 per share and has a dividend yield of 0.5%. Marriott International pays an annual dividend of $2.08 per share and has a dividend yield of 0.9%. Sony Group pays out 7.4% of its earnings in the form of a dividend. Marriott International pays out 21.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.
14.1% of Sony Group shares are owned by institutional investors. Comparatively, 70.7% of Marriott International shares are owned by institutional investors. 7.0% of Sony Group shares are owned by insiders. Comparatively, 12.3% of Marriott International shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.
Marriott International has a net margin of 12.00% compared to Sony Group's net margin of 7.95%. Sony Group's return on equity of 13.23% beat Marriott International's return on equity.
Marriott International received 815 more outperform votes than Sony Group when rated by MarketBeat users. Likewise, 60.94% of users gave Marriott International an outperform vote while only 40.54% of users gave Sony Group an outperform vote.
Sony Group has a beta of 0.95, meaning that its share price is 5% less volatile than the S&P 500. Comparatively, Marriott International has a beta of 1.61, meaning that its share price is 61% more volatile than the S&P 500.
Sony Group has higher revenue and earnings than Marriott International. Sony Group is trading at a lower price-to-earnings ratio than Marriott International, indicating that it is currently the more affordable of the two stocks.
Summary
Marriott International beats Sony Group on 13 of the 20 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding SONY and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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