BHF vs. FFG, PRI, GL, VOYA, JXN, LNC, FG, AEL, GNW, and NWLI
Should you be buying Brighthouse Financial stock or one of its competitors? The main competitors of Brighthouse Financial include FBL Financial Group (FFG), Primerica (PRI), Globe Life (GL), Voya Financial (VOYA), Jackson Financial (JXN), Lincoln National (LNC), F&G Annuities & Life (FG), American Equity Investment Life (AEL), Genworth Financial (GNW), and National Western Life Group (NWLI). These companies are all part of the "finance" sector.
Brighthouse Financial (NASDAQ:BHF) and FBL Financial Group (NYSE:FFG) are both finance companies, but which is the better business? We will compare the two companies based on the strength of their earnings, valuation, risk, institutional ownership, dividends, profitability, media sentiment, community ranking and analyst recommendations.
FBL Financial Group has a net margin of 13.03% compared to Brighthouse Financial's net margin of -38.05%. Brighthouse Financial's return on equity of 23.49% beat FBL Financial Group's return on equity.
Brighthouse Financial currently has a consensus target price of $50.29, indicating a potential upside of 17.33%. Given Brighthouse Financial's higher probable upside, analysts plainly believe Brighthouse Financial is more favorable than FBL Financial Group.
In the previous week, Brighthouse Financial had 4 more articles in the media than FBL Financial Group. MarketBeat recorded 4 mentions for Brighthouse Financial and 0 mentions for FBL Financial Group. Brighthouse Financial's average media sentiment score of 0.94 beat FBL Financial Group's score of 0.00 indicating that Brighthouse Financial is being referred to more favorably in the media.
FBL Financial Group has lower revenue, but higher earnings than Brighthouse Financial. Brighthouse Financial is trading at a lower price-to-earnings ratio than FBL Financial Group, indicating that it is currently the more affordable of the two stocks.
Brighthouse Financial received 79 more outperform votes than FBL Financial Group when rated by MarketBeat users. However, 50.45% of users gave FBL Financial Group an outperform vote while only 50.28% of users gave Brighthouse Financial an outperform vote.
Brighthouse Financial has a beta of 1.08, indicating that its share price is 8% more volatile than the S&P 500. Comparatively, FBL Financial Group has a beta of 0.08, indicating that its share price is 92% less volatile than the S&P 500.
81.2% of Brighthouse Financial shares are held by institutional investors. Comparatively, 27.0% of FBL Financial Group shares are held by institutional investors. 1.4% of Brighthouse Financial shares are held by insiders. Comparatively, 0.3% of FBL Financial Group shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.
Summary
Brighthouse Financial beats FBL Financial Group on 9 of the 16 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding BHF and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Brighthouse Financial Competitors List
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