RGR vs. JOUT, MPX, JAKK, HAS, MAT, BC, PII, VSTO, SWBI, and NPK
Should you be buying Sturm, Ruger & Company, Inc. stock or one of its competitors? The main competitors of Sturm, Ruger & Company, Inc. include Johnson Outdoors (JOUT), Marine Products (MPX), JAKKS Pacific (JAKK), Hasbro (HAS), Mattel (MAT), Brunswick (BC), Polaris (PII), Vista Outdoor (VSTO), Smith & Wesson Brands (SWBI), and National Presto Industries (NPK).
Johnson Outdoors (NASDAQ:JOUT) and Sturm, Ruger & Company, Inc. (NYSE:RGR) are both small-cap consumer discretionary companies, but which is the better business? We will contrast the two businesses based on the strength of their earnings, media sentiment, risk, valuation, profitability, analyst recommendations, institutional ownership, dividends and community ranking.
64.1% of Johnson Outdoors shares are held by institutional investors. Comparatively, 64.0% of Sturm, Ruger & Company, Inc. shares are held by institutional investors. 27.7% of Johnson Outdoors shares are held by company insiders. Comparatively, 3.5% of Sturm, Ruger & Company, Inc. shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.
Sturm, Ruger & Company, Inc. has a net margin of 7.71% compared to Sturm, Ruger & Company, Inc.'s net margin of 0.82%. Johnson Outdoors' return on equity of 12.30% beat Sturm, Ruger & Company, Inc.'s return on equity.
Sturm, Ruger & Company, Inc. received 48 more outperform votes than Johnson Outdoors when rated by MarketBeat users. Likewise, 65.92% of users gave Sturm, Ruger & Company, Inc. an outperform vote while only 65.48% of users gave Johnson Outdoors an outperform vote.
Sturm, Ruger & Company, Inc. has lower revenue, but higher earnings than Johnson Outdoors. Sturm, Ruger & Company, Inc. is trading at a lower price-to-earnings ratio than Johnson Outdoors, indicating that it is currently the more affordable of the two stocks.
Johnson Outdoors pays an annual dividend of $1.32 per share and has a dividend yield of 3.6%. Sturm, Ruger & Company, Inc. pays an annual dividend of $0.64 per share and has a dividend yield of 1.4%. Johnson Outdoors pays out 280.9% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Sturm, Ruger & Company, Inc. pays out 27.7% of its earnings in the form of a dividend. Johnson Outdoors has raised its dividend for 11 consecutive years and Sturm, Ruger & Company, Inc. has raised its dividend for 1 consecutive years. Johnson Outdoors is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.
Johnson Outdoors has a beta of 0.75, suggesting that its share price is 25% less volatile than the S&P 500. Comparatively, Sturm, Ruger & Company, Inc. has a beta of 0.31, suggesting that its share price is 69% less volatile than the S&P 500.
In the previous week, Johnson Outdoors had 5 more articles in the media than Sturm, Ruger & Company, Inc.. MarketBeat recorded 5 mentions for Johnson Outdoors and 0 mentions for Sturm, Ruger & Company, Inc.. Sturm, Ruger & Company, Inc.'s average media sentiment score of 0.66 beat Johnson Outdoors' score of 0.00 indicating that Johnson Outdoors is being referred to more favorably in the media.
Summary
Sturm, Ruger & Company, Inc. beats Johnson Outdoors on 10 of the 19 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding RGR and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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