CROX vs. DECK, SKX, SHOO, WWW, NKE, ONON, LULU, EA, TCOM, and LVS
Should you be buying Crocs stock or one of its competitors? The main competitors of Crocs include Deckers Outdoor (DECK), Skechers U.S.A. (SKX), Steven Madden (SHOO), Wolverine World Wide (WWW), NIKE (NKE), ON (ONON), Lululemon Athletica (LULU), Electronic Arts (EA), Trip.com Group (TCOM), and Las Vegas Sands (LVS).
Deckers Outdoor (NYSE:DECK) and Crocs (NASDAQ:CROX) are both retail/wholesale companies, but which is the better stock? We will contrast the two companies based on the strength of their analyst recommendations, institutional ownership, community ranking, valuation, profitability, risk, earnings, dividends and media sentiment.
In the previous week, Deckers Outdoor had 24 more articles in the media than Crocs. MarketBeat recorded 43 mentions for Deckers Outdoor and 19 mentions for Crocs. Deckers Outdoor's average media sentiment score of 0.63 beat Crocs' score of 0.43 indicating that Crocs is being referred to more favorably in the news media.
97.8% of Deckers Outdoor shares are owned by institutional investors. Comparatively, 93.4% of Crocs shares are owned by institutional investors. 0.7% of Deckers Outdoor shares are owned by company insiders. Comparatively, 2.7% of Crocs shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.
Deckers Outdoor presently has a consensus price target of $1,018.44, indicating a potential downside of 6.90%. Crocs has a consensus price target of $151.75, indicating a potential downside of 2.50%. Given Deckers Outdoor's stronger consensus rating and higher probable upside, analysts plainly believe Crocs is more favorable than Deckers Outdoor.
Deckers Outdoor has a beta of 1.05, meaning that its share price is 5% more volatile than the S&P 500. Comparatively, Crocs has a beta of 2.03, meaning that its share price is 103% more volatile than the S&P 500.
Crocs has lower revenue, but higher earnings than Deckers Outdoor. Crocs is trading at a lower price-to-earnings ratio than Deckers Outdoor, indicating that it is currently the more affordable of the two stocks.
Crocs has a net margin of 19.80% compared to Crocs' net margin of 17.69%. Deckers Outdoor's return on equity of 56.33% beat Crocs' return on equity.
Deckers Outdoor received 643 more outperform votes than Crocs when rated by MarketBeat users. Likewise, 69.46% of users gave Deckers Outdoor an outperform vote while only 59.51% of users gave Crocs an outperform vote.
Summary
Deckers Outdoor beats Crocs on 10 of the 19 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding CROX and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartThis chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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