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Advisory Alpha, LLC Top Holdings and 13F Report (2024)

About Advisory Alpha, LLC

Investment Activity

  • Advisory Alpha, LLC has $2.81 billion in total holdings as of September 30, 2024.
  • Advisory Alpha, LLC owns shares of 423 different stocks, but just 34 companies or ETFs make up 80% of its holdings.
  • Approximately 7.31% of the portfolio was purchased this quarter.
  • About 2.49% of the portfolio was sold this quarter.
  • This quarter, Advisory Alpha, LLC has purchased 395 new stocks and bought additional shares in 218 stocks.
  • Advisory Alpha, LLC sold shares of 130 stocks and completely divested from 20 stocks this quarter.

Largest New Holdings this Quarter

Global X MLP ETF
$1,818,949 Holding
INNOVATOR ETFS TRUST
$1,628,984 Holding
FIDELITY COVINGTON TRUST
$754,564 Holding
Wintrust Financial
$467,868 Holding
Agilent Technologies
$434,784 Holding

Largest Purchases this Quarter

SPDR Portfolio S&P 500 Value ETF
285,982 shares (about $15.12M)
SPDR Portfolio S&P 500 Growth ETF
164,499 shares (about $13.64M)
SPDR Portfolio Developed World ex-US ETF
340,208 shares (about $12.78M)
SPDR Portfolio High Yield Bond ETF
378,118 shares (about $9.09M)
SPDR Portfolio Short Term Corporate Bond ETF
296,426 shares (about $8.98M)

Largest Sales this Quarter

Health Care Select Sector SPDR Fund
57,854 shares (about $8.91M)
Vanguard Short-Term Corporate Bond ETF
55,307 shares (about $4.39M)
Schwab International Small-Cap Equity ETF
108,652 shares (about $4.19M)

Sector Allocation Over Time

Map of 500 Largest Holdings ofAdvisory Alpha, LLC

 
 
Selling
 
 
Neutral
 
 
Buying
Issuer NameHoldings ValueApproximate Purchase/SaleChange in SharesShares Held% of PortfolioSector
SPDR Portfolio S&P 500 Growth ETF stock logo
SPYG
SPDR Portfolio S&P 500 Growth ETF
$279,077,726$13,643,854 5.1%3,364,7399.9%ETF
SPDR Portfolio S&P 500 Value ETF stock logo
SPYV
SPDR Portfolio S&P 500 Value ETF
$247,090,274$15,117,265 6.5%4,674,3498.8%ETF
SPDR Portfolio Developed World ex-US ETF stock logo
SPDW
SPDR Portfolio Developed World ex-US ETF
$164,098,470$12,778,420 8.4%4,368,8985.8%ETF
Schwab U.S. Mid-Cap ETF stock logo
SCHM
Schwab U.S. Mid-Cap ETF
$160,907,004$8,238,779 5.4%1,936,4635.7%ETF
Vanguard Short-Term Treasury Index ETF stock logo
VGSH
Vanguard Short-Term Treasury Index ETF
$112,097,340$6,168,490 5.8%1,899,2344.0%ETF
Schwab US Small-Cap ETF stock logo
SCHA
Schwab US Small-Cap ETF
$111,213,928$3,501,452 3.3%2,159,4194.0%ETF
Technology Select Sector SPDR Fund stock logo
XLK
Technology Select Sector SPDR Fund
$108,350,080$2,589,697 2.4%479,9343.8%ETF
SPDR Portfolio High Yield Bond ETF stock logo
SPHY
SPDR Portfolio High Yield Bond ETF
$78,532,836$9,093,957 13.1%3,265,3202.8%ETF
SPDR Portfolio Short Term Corporate Bond ETF stock logo
SPSB
SPDR Portfolio Short Term Corporate Bond ETF
$70,913,510$8,976,077 14.5%2,341,8482.5%ETF
Invesco Senior Loan ETF stock logo
BKLN
Invesco Senior Loan ETF
$69,467,113$8,896,149 14.7%3,306,3092.5%ETF
Financial Select Sector SPDR Fund stock logo
XLF
Financial Select Sector SPDR Fund
$68,429,622$5,982,792 9.6%1,509,9192.4%ETF
Invesco Variable Rate Preferred ETF stock logo
VRP
Invesco Variable Rate Preferred ETF
$52,941,610$3,778,584 7.7%2,164,3441.9%ETF
SPDR Portfolio Emerging Markets ETF stock logo
SPEM
SPDR Portfolio Emerging Markets ETF
$48,096,495$997,927 2.1%1,165,0521.7%ETF
Vanguard FTSE All-World ex-US Small-Cap ETF stock logo
VSS
Vanguard FTSE All-World ex-US Small-Cap ETF
$47,553,032$6,762,334 16.6%377,4521.7%ETF
Vanguard Mortgage-Backed Securities ETF stock logo
VMBS
Vanguard Mortgage-Backed Securities ETF
$47,143,793$2,546,916 5.7%998,5301.7%ETF
Industrial Select Sector SPDR Fund stock logo
XLI
Industrial Select Sector SPDR Fund
$46,542,149$2,028,224 4.6%343,6351.7%ETF
Vanguard Intermediate-Term Corporate Bond ETF stock logo
VCIT
Vanguard Intermediate-Term Corporate Bond ETF
$45,755,630$3,358,883 7.9%546,3351.6%ETF
Health Care Select Sector SPDR Fund stock logo
XLV
Health Care Select Sector SPDR Fund
$41,075,657$8,910,720 -17.8%266,6891.5%ETF
Vanguard Long-Term Corporate Bond ETF stock logo
VCLT
Vanguard Long-Term Corporate Bond ETF
$40,178,960$1,937,939 5.1%494,5611.4%Manufacturing
iShares Convertible Bond ETF stock logo
ICVT
iShares Convertible Bond ETF
$38,438,903$2,598,611 7.3%459,3391.4%ETF
Consumer Discretionary Select Sector SPDR Fund stock logo
XLY
Consumer Discretionary Select Sector SPDR Fund
$36,509,314$9,180,978 -20.1%182,2091.3%Finance
Communication Services Select Sector SPDR Fund stock logo
XLC
Communication Services Select Sector SPDR Fund
$36,436,211$5,237,343 16.8%403,0541.3%ETF
Real Estate Select Sector SPDR Fund stock logo
XLRE
Real Estate Select Sector SPDR Fund
$36,037,797$3,278,645 10.0%806,6791.3%ETF
Consumer Staples Select Sector SPDR Fund stock logo
XLP
Consumer Staples Select Sector SPDR Fund
$30,825,356$5,592,553 22.2%371,3891.1%ETF
SPDR Portfolio Long Term Treasury ETF stock logo
SPTL
SPDR Portfolio Long Term Treasury ETF
$28,221,445$3,880,809 15.9%970,7391.0%ETF
Dimensional US Core Equity Market ETF stock logo
DFAU
Dimensional US Core Equity Market ETF
$27,847,655$1,127,236 4.2%701,6291.0%ETF
Vanguard Dividend Appreciation ETF stock logo
VIG
Vanguard Dividend Appreciation ETF
$27,765,061$460,097 -1.6%140,1841.0%ETF
Schwab U.S. TIPS ETF stock logo
SCHP
Schwab U.S. TIPS ETF
$27,480,766$1,561,672 6.0%512,3371.0%ETF
Apple Inc. stock logo
AAPL
Apple
$26,462,950$2,935,357 12.5%113,5740.9%Computer and Technology
VWOB
Vanguard Emerging Markets Government Bond ETF
$25,609,332$2,859,768 12.6%385,7830.9%ETF
SPDR Portfolio Aggregate Bond ETF stock logo
SPAB
SPDR Portfolio Aggregate Bond ETF
$20,258,034$2,138,595 11.8%774,9810.7%ETF
Dimensional International Core Equity Market ETF stock logo
DFAI
Dimensional International Core Equity Market ETF
$19,094,949$837,371 4.6%600,8480.7%ETF
Energy Select Sector SPDR Fund stock logo
XLE
Energy Select Sector SPDR Fund
$18,665,978$1,086,709 6.2%212,5950.7%ETF
Utilities Select Sector SPDR Fund stock logo
XLU
Utilities Select Sector SPDR Fund
$16,857,950$5,139,991 43.9%208,6880.6%ETF
SPDR Bloomberg Barclays Investment Grade Floating Rate ETF stock logo
FLRN
SPDR Bloomberg Barclays Investment Grade Floating Rate ETF
$14,222,800$36,619 -0.3%461,0300.5%ETF
Microsoft Co. stock logo
MSFT
Microsoft
$14,058,159$2,849,156 25.4%32,6690.5%Computer and Technology
SPDR Portfolio S&P 500 ETF stock logo
SPLG
SPDR Portfolio S&P 500 ETF
$13,689,947$115,848 -0.8%202,7830.5%ETF
NVIDIA Co. stock logo
NVDA
NVIDIA
$12,632,862$1,201,048 10.5%104,0250.4%Computer and Technology
Schwab Intermediate-Term U.S. Treasury ETF stock logo
SCHR
Schwab Intermediate-Term U.S. Treasury ETF
$12,412,459$828,024 7.1%245,3040.4%ETF
Schwab US Dividend Equity ETF stock logo
SCHD
Schwab US Dividend Equity ETF
$12,142,623$1,379,377 12.8%143,6470.4%ETF
Vanguard Mid-Cap Value ETF stock logo
VOE
Vanguard Mid-Cap Value ETF
$11,534,568$42,421 0.4%68,7930.4%ETF
Vanguard Mid-Cap Growth ETF stock logo
VOT
Vanguard Mid-Cap Growth ETF
$11,118,377$115,649 1.1%45,6660.4%ETF
Pacer US Cash Cows 100 ETF stock logo
COWZ
Pacer US Cash Cows 100 ETF
$11,086,056$1,107,166 11.1%191,6990.4%ETF
Dimensional U.S. Small Cap ETF stock logo
DFAS
Dimensional U.S. Small Cap ETF
$9,865,336$392,533 4.1%152,1020.4%ETF
Materials Select Sector SPDR Fund stock logo
XLB
Materials Select Sector SPDR Fund
$9,672,507$214,643 2.3%100,3560.3%ETF
Dimensional US Large Cap Value ETF stock logo
DFLV
Dimensional US Large Cap Value ETF
$9,063,286$307,884 3.5%294,1670.3%ETF
Invesco BulletShares 2024 High Yield Corporate Bond ETF stock logo
BSJO
Invesco BulletShares 2024 High Yield Corporate Bond ETF
$8,959,382$986,480 12.4%394,3390.3%ETF
SPDR S&P 500 ETF Trust stock logo
SPY
SPDR S&P 500 ETF Trust
$8,900,204$432,645 -4.6%15,5110.3%Finance
iShares Core S&P Mid-Cap ETF stock logo
IJH
iShares Core S&P Mid-Cap ETF
$7,978,324$52,661 -0.7%128,0200.3%ETF
Invesco BulletShares 2025 High Yield Corporate Bond ETF stock logo
BSJP
Invesco BulletShares 2025 High Yield Corporate Bond ETF
$7,906,162$823,396 11.6%341,9620.3%ETF
Vanguard Total Stock Market ETF stock logo
VTI
Vanguard Total Stock Market ETF
$7,290,182$32,283 0.4%25,7440.3%ETF
Amazon.com, Inc. stock logo
AMZN
Amazon.com
$6,762,102$1,153,755 20.6%36,2910.2%Retail/Wholesale
Vanguard Small-Cap Value ETF stock logo
VBR
Vanguard Small-Cap Value ETF
$6,665,610$54,012 0.8%33,1970.2%ETF
iShares 0-5 Year High Yield Corporate Bond ETF stock logo
SHYG
iShares 0-5 Year High Yield Corporate Bond ETF
$6,441,595$156,270 2.5%148,3540.2%ETF
Vanguard Growth ETF stock logo
VUG
Vanguard Growth ETF
$6,199,826$623,937 -9.1%16,1470.2%ETF
Invesco BulletShares 2026 High Yield Corporate Bond ETF stock logo
BSJQ
Invesco BulletShares 2026 High Yield Corporate Bond ETF
$6,196,060$771,599 14.2%264,1680.2%ETF
Dimensional International Small Cap ETF stock logo
DFIS
Dimensional International Small Cap ETF
$5,837,001$223,548 4.0%217,5550.2%ETF
Innovator U.S. Equity Power Buffer ETF - August stock logo
PAUG
Innovator U.S. Equity Power Buffer ETF - August
$5,770,734$1,677,198 41.0%152,4230.2%ETF
Innovator U.S. Equity Power Buffer ETF - June stock logo
PJUN
Innovator U.S. Equity Power Buffer ETF - June
$5,746,372$108,046 1.9%155,8300.2%ETF
First Trust Value Line Dividend Index Fund stock logo
FVD
First Trust Value Line Dividend Index Fund
$5,688,509$860,766 -13.1%125,0490.2%ETF
Innovator U.S. Equity Power Buffer ETF - July stock logo
PJUL
Innovator U.S. Equity Power Buffer ETF - July
$5,635,247$2,846,506 102.1%139,2110.2%ETF
Dimensional Emerging Core Equity Market ETF stock logo
DFAE
Dimensional Emerging Core Equity Market ETF
$5,467,253$101,472 1.9%199,4620.2%ETF
Vanguard Small-Cap Growth ETF stock logo
VBK
Vanguard Small-Cap Growth ETF
$5,363,724$48,931 0.9%20,0600.2%ETF
Deere & Company stock logo
DE
Deere & Company
$5,323,656$4,174 0.1%12,7550.2%Industrial Products
JPMorgan Ultra-Short Income ETF stock logo
JPST
JPMorgan Ultra-Short Income ETF
$5,307,778$529,271 -9.1%104,6070.2%ETF
BSJR
Invesco BulletShares 2027 High Yield Corporate Bond ETF
$5,010,412$684,904 15.8%220,7230.2%ETF
Berkshire Hathaway Inc. stock logo
BRK.B
Berkshire Hathaway
$4,833,461$17,491 0.4%10,5010.2%Finance
Vanguard S&P 500 ETF stock logo
VOO
Vanguard S&P 500 ETF
$4,780,120$107,128 2.3%9,0580.2%ETF
Invesco BulletShares 2028 High Yield Corporate Bond ETF stock logo
BSJS
Invesco BulletShares 2028 High Yield Corporate Bond ETF
$4,114,381$334,771 8.9%185,6670.1%Manufacturing
The Home Depot, Inc. stock logo
HD
Home Depot
$4,008,578$76,995 2.0%9,8920.1%Retail/Wholesale
Tesla, Inc. stock logo
TSLA
Tesla
$3,920,346$439,286 12.6%14,9840.1%Auto/Tires/Trucks
United Parcel Service, Inc. stock logo
UPS
United Parcel Service
$3,621,363$919,521 34.0%26,5600.1%Transportation
Invesco Global Short Term High Yield Bond ETF stock logo
PGHY
Invesco Global Short Term High Yield Bond ETF
$3,612,135$306,093 9.3%178,5810.1%ETF
Alphabet Inc. stock logo
GOOG
Alphabet
$3,575,856$978,273 37.7%21,3870.1%Computer and Technology
National Storage Affiliates Trust stock logo
NSA
National Storage Affiliates Trust
$3,497,8720.0%72,5690.1%Finance
Meta Platforms, Inc. stock logo
META
Meta Platforms
$3,477,320$1,018,227 41.4%6,0720.1%Computer and Technology
Schwab U.S. Large-Cap Growth ETF stock logo
SCHG
Schwab U.S. Large-Cap Growth ETF
$3,379,621$208,791 6.6%32,4380.1%ETF
AIM ETF PRODUCTS TRUST
$3,372,394$235,108 -6.5%116,9180.1%ALLIANZIM US LRG
Exxon Mobil Co. stock logo
XOM
Exxon Mobil
$3,299,786$94,367 2.9%28,1490.1%Oils/Energy
Dimensional International Value ETF stock logo
DFIV
Dimensional International Value ETF
$3,258,315$153,120 4.9%85,5650.1%ETF
Eli Lilly and Company stock logo
LLY
Eli Lilly and Company
$3,205,962$363,307 12.8%3,6180.1%Medical
Vanguard Value ETF stock logo
VTV
Vanguard Value ETF
$3,063,307$191,162 -5.9%17,5470.1%ETF
iShares MSCI EAFE Value ETF stock logo
EFV
iShares MSCI EAFE Value ETF
$2,805,663$477,563 -14.5%48,7680.1%ETF
Innovator U.S. Equity Power Buffer ETF - March stock logo
PMAR
Innovator U.S. Equity Power Buffer ETF - March
$2,747,108$556,958 -16.9%69,9900.1%Transportation
Alphabet Inc. stock logo
GOOGL
Alphabet
$2,674,163$1,068,703 66.6%16,1220.1%Computer and Technology
Costco Wholesale Co. stock logo
COST
Costco Wholesale
$2,653,466$186,302 7.6%2,9910.1%Retail/Wholesale
iShares Gold Trust stock logo
IAU
iShares Gold Trust
$2,587,680$496,602 23.7%52,0660.1%Finance
First Trust NASDAQ Rising Dividend Achievers stock logo
RDVY
First Trust NASDAQ Rising Dividend Achievers
$2,514,344$179,473 -6.7%42,4630.1%Manufacturing
JPMorgan Chase & Co. stock logo
JPM
JPMorgan Chase & Co.
$2,505,503$153,932 6.5%11,8820.1%Finance
UnitedHealth Group Incorporated stock logo
UNH
UnitedHealth Group
$2,503,457$78,964 -3.1%4,2800.1%Medical
Vanguard Intermediate-Term Bond ETF stock logo
BIV
Vanguard Intermediate-Term Bond ETF
$2,480,746$634,039 -20.4%31,6530.1%ETF
Innovator U.S. Equity Power Buffer ETF - November stock logo
PNOV
Innovator U.S. Equity Power Buffer ETF - November
$2,295,981$29,167 -1.3%62,1880.1%ETF
Walmart Inc. stock logo
WMT
Walmart
$2,295,070$86,812 3.9%28,4200.1%Retail/Wholesale
iShares CMBS ETF stock logo
CMBS
iShares CMBS ETF
$2,221,960$24,905 -1.1%45,4110.1%ETF
Innovator U.S. Equity Power Buffer ETF - April stock logo
PAPR
Innovator U.S. Equity Power Buffer ETF - April
$2,159,599$39,534 1.9%60,0890.1%ETF
Applied Materials, Inc. stock logo
AMAT
Applied Materials
$2,155,271$99,620 4.8%10,6660.1%Computer and Technology
Vanguard Short-Term Inflation-Protected Securities ETF stock logo
VTIP
Vanguard Short-Term Inflation-Protected Securities ETF
$2,148,776$54,341 -2.5%43,5760.1%Manufacturing
SPDR Bloomberg Convertible Securities ETF stock logo
CWB
SPDR Bloomberg Convertible Securities ETF
$2,146,397$164,294 -7.1%28,0230.1%ETF
The Procter & Gamble Company stock logo
PG
Procter & Gamble
$2,132,370$130,783 -5.8%12,3100.1%Consumer Staples
SPDR Dow Jones Industrial Average ETF Trust stock logo
DIA
SPDR Dow Jones Industrial Average ETF Trust
$2,115,624$8,041 -0.4%4,9990.1%Finance

Showing largest 100 holdings. View all holdings.
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