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First Heartland Consultants, Inc. Top Holdings and 13F Report (2024)

About First Heartland Consultants, Inc.

Investment Activity

  • First Heartland Consultants, Inc. has $929.97 thousand in total holdings as of September 30, 2024.
  • First Heartland Consultants, Inc. owns shares of 453 different stocks, but just 100 companies or ETFs make up 80% of its holdings.
  • Approximately 12.32% of the portfolio was purchased this quarter.
  • About 25.85% of the portfolio was sold this quarter.
  • This quarter, First Heartland Consultants, Inc. has purchased 445 new stocks and bought additional shares in 176 stocks.
  • First Heartland Consultants, Inc. sold shares of 204 stocks and completely divested from 43 stocks this quarter.

Largest New Holdings this Quarter

SPDR SER TR
$1,423 Holding

Largest Purchases this Quarter

iShares S&P 500 Growth ETF
111,964 shares (about $10.72K)
iShares Russell 3000 ETF
32,360 shares (about $10.57K)
First Trust NASDAQ Rising Dividend Achievers
141,978 shares (about $8.41K)
Invesco QQQ
14,821 shares (about $7.23K)
SPDR S&P Emerging Markets Dividend ETF
134,863 shares (about $5.08K)

Largest Sales this Quarter

PIMCO Multi Sector Bond Active ETF
561,300 shares (about $14.96K)
Janus Henderson AAA CLO ETF
262,764 shares (about $13.37K)
VictoryShares Core Intermediate Bond ETF
229,545 shares (about $11.02K)
SPDR S&P MidCap 400 ETF Trust
20,454 shares (about $10.43K)
iShares S&P Mid-Cap 400 Growth ETF
98,822 shares (about $9.08K)

Sector Allocation Over Time

Map of 500 Largest Holdings ofFirst Heartland Consultants, Inc.

 
 
Selling
 
 
Neutral
 
 
Buying
Issuer NameHoldings ValueApproximate Purchase/SaleChange in SharesShares Held% of PortfolioSector
Aptus Collared Investment Opportunity ETF stock logo
ACIO
Aptus Collared Investment Opportunity ETF
$33,953$1,863 5.8%854,3753.7%ETF
SPDR Portfolio S&P 500 ETF stock logo
SPLG
SPDR Portfolio S&P 500 ETF
$33,799$556 1.7%500,6573.6%ETF
Invesco QQQ stock logo
QQQ
Invesco QQQ
$32,013$7,234 29.2%65,5923.4%Finance
SPDR S&P 500 ETF Trust stock logo
SPY
SPDR S&P 500 ETF Trust
$29,186$3,165 12.2%50,8683.1%Finance
Vanguard Short-Term Bond ETF stock logo
BSV
Vanguard Short-Term Bond ETF
$28,171$1,211 -4.1%358,0053.0%ETF
iShares S&P 500 Growth ETF stock logo
IVW
iShares S&P 500 Growth ETF
$26,950$10,720 66.1%281,4662.9%ETF
First Trust NASDAQ Rising Dividend Achievers stock logo
RDVY
First Trust NASDAQ Rising Dividend Achievers
$20,100$8,406 71.9%339,4752.2%Manufacturing
OSCV
Opus Small Cap Value Plus ETF
$20,081$21 0.1%536,2092.2%ETF
Vanguard Growth ETF stock logo
VUG
Vanguard Growth ETF
$20,064$9 0.0%52,2592.2%ETF
SPDR Portfolio S&P 500 Growth ETF stock logo
SPYG
SPDR Portfolio S&P 500 Growth ETF
$18,857$517 2.8%227,3602.0%ETF
SPDR Portfolio Developed World ex-US ETF stock logo
SPDW
SPDR Portfolio Developed World ex-US ETF
$18,481$2,722 17.3%492,0422.0%ETF
First Trust TCW Opportunistic Fixed Income ETF stock logo
FIXD
First Trust TCW Opportunistic Fixed Income ETF
$17,811$654 3.8%393,6951.9%Manufacturing
SPDR Portfolio S&P 500 Value ETF stock logo
SPYV
SPDR Portfolio S&P 500 Value ETF
$16,258$85 0.5%307,5621.7%ETF
Apple Inc. stock logo
AAPL
Apple
$16,202$1,023 -5.9%69,5361.7%Computer and Technology
Aptus Defined Risk ETF stock logo
DRSK
Aptus Defined Risk ETF
$15,897$3,374 26.9%561,7391.7%ETF
iShares Russell 3000 ETF stock logo
IWV
iShares Russell 3000 ETF
$14,923$10,573 243.1%45,6741.6%ETF
Vanguard Dividend Appreciation ETF stock logo
VIG
Vanguard Dividend Appreciation ETF
$12,486$693 5.9%63,0431.3%ETF
iShares MSCI Emerging Markets ex China ETF stock logo
EMXC
iShares MSCI Emerging Markets ex China ETF
$12,266$281 2.3%200,5431.3%Manufacturing
SDVY
First Trust SMID Cap Rising Dividend Archievers ETF
$11,670$2,910 33.2%320,7921.3%ETF
Amazon.com, Inc. stock logo
AMZN
Amazon.com
$11,556$1,905 -14.1%62,0211.2%Retail/Wholesale
NVIDIA Co. stock logo
NVDA
NVIDIA
$11,384$658 -5.5%93,7391.2%Computer and Technology
SPDR Dow Jones Industrial Average ETF Trust stock logo
DIA
SPDR Dow Jones Industrial Average ETF Trust
$10,647$632 6.3%25,1621.1%Finance
JUCY
Aptus Enhanced Yield ETF
$10,323$3,003 -22.5%444,7531.1%ETF
Vanguard Value ETF stock logo
VTV
Vanguard Value ETF
$9,997$34 0.3%57,2681.1%ETF
ADME
Aptus Drawdown Managed Equity ETF
$9,569$12 -0.1%207,1151.0%ETF
Vanguard Small-Cap Growth ETF stock logo
VBK
Vanguard Small-Cap Growth ETF
$9,011$2,180 31.9%33,7011.0%ETF
First Trust NASDAQ Clean Edge Smart Grid Infrastructure Index Fund stock logo
GRID
First Trust NASDAQ Clean Edge Smart Grid Infrastructure Index Fund
$8,854$3,980 81.7%69,5801.0%ETF
iShares Core S&P 500 ETF stock logo
IVV
iShares Core S&P 500 ETF
$8,460$206 2.5%14,6660.9%ETF
Vanguard FTSE Developed Markets ETF stock logo
VEA
Vanguard FTSE Developed Markets ETF
$8,430$5 0.1%159,6310.9%ETF
PIMCO Enhanced Short Maturity Exchange-Traded Fund stock logo
MINT
PIMCO Enhanced Short Maturity Exchange-Traded Fund
$7,327$345 -4.5%72,7660.8%ETF
iShares S&P 500 Value ETF stock logo
IVE
iShares S&P 500 Value ETF
$6,766$874 -11.4%34,3130.7%ETF
BKAG
BNY Mellon Core Bond ETF
$6,639$2,529 -27.6%153,8640.7%ETF
Microsoft Co. stock logo
MSFT
Microsoft
$6,565$36 -0.5%15,2570.7%Computer and Technology
SPDR Portfolio MSCI Global Stock Market ETF stock logo
SPGM
SPDR Portfolio MSCI Global Stock Market ETF
$6,184$1,203 -16.3%95,4800.7%ETF
Vanguard Total International Bond ETF stock logo
BNDX
Vanguard Total International Bond ETF
$6,155$45 -0.7%122,4240.7%ETF
iShares Core S&P Total U.S. Stock Market ETF stock logo
ITOT
iShares Core S&P Total U.S. Stock Market ETF
$6,132$347 -5.4%48,8130.7%ETF
Vanguard Total Stock Market ETF stock logo
VTI
Vanguard Total Stock Market ETF
$5,892$892 17.8%20,8070.6%ETF
Berkshire Hathaway Inc. stock logo
BRK.B
Berkshire Hathaway
$5,660$164 -2.8%12,2970.6%Finance
iShares U.S. Technology ETF stock logo
IYW
iShares U.S. Technology ETF
$5,354$270 -4.8%35,3100.6%Manufacturing
Pacer US Cash Cows 100 ETF stock logo
COWZ
Pacer US Cash Cows 100 ETF
$5,320$4,469 -45.7%91,9960.6%ETF
First Trust Managed Municipal ETF stock logo
FMB
First Trust Managed Municipal ETF
$5,154$81 -1.5%99,1970.6%Manufacturing
Vanguard Intermediate-Term Bond ETF stock logo
BIV
Vanguard Intermediate-Term Bond ETF
$5,093$5 -0.1%64,9890.5%ETF
EDIV
SPDR S&P Emerging Markets Dividend ETF
$5,080$5,080 New Holding134,8630.5%ETF
First Trust Morningstar Dividend Leaders Index stock logo
FDL
First Trust Morningstar Dividend Leaders Index
$4,948$5,066 -50.6%117,9590.5%ETF
iShares Core S&P U.S. Growth ETF stock logo
IUSG
iShares Core S&P U.S. Growth ETF
$4,946$104 -2.1%37,4960.5%Manufacturing
iShares Core Total USD Bond Market ETF stock logo
IUSB
iShares Core Total USD Bond Market ETF
$4,838$1,345 38.5%102,6640.5%Manufacturing
US Treasury 3 Month Bill ETF stock logo
TBIL
US Treasury 3 Month Bill ETF
$4,837$735 17.9%96,6700.5%ETF
Vanguard Total Bond Market ETF stock logo
BND
Vanguard Total Bond Market ETF
$4,834$5,631 -53.8%64,3610.5%ETF
Invesco NASDAQ 100 ETF stock logo
QQQM
Invesco NASDAQ 100 ETF
$4,805$841 21.2%23,9210.5%ETF
Vanguard Small-Cap ETF stock logo
VB
Vanguard Small-Cap ETF
$4,470$3,438 -43.5%18,8420.5%ETF
PYLD
PIMCO Multi Sector Bond Active ETF
$4,067$14,958 -78.6%152,6150.4%ETF
Vanguard S&P 500 ETF stock logo
VOO
Vanguard S&P 500 ETF
$3,839$331 9.4%7,2760.4%ETF
iShares MSCI EAFE ETF stock logo
EFA
iShares MSCI EAFE ETF
$3,776$5,728 -60.3%45,1540.4%Finance
iShares S&P Small-Cap 600 Value ETF stock logo
IJS
iShares S&P Small-Cap 600 Value ETF
$3,687$1 0.0%34,2510.4%ETF
Invesco S&P MidCap Quality ETF stock logo
XMHQ
Invesco S&P MidCap Quality ETF
$3,534$1,617 -31.4%34,4560.4%ETF
Eli Lilly and Company stock logo
LLY
Eli Lilly and Company
$3,482$207 -5.6%3,9310.4%Medical
iShares Dow Jones U.S. ETF stock logo
IYY
iShares Dow Jones U.S. ETF
$3,314$55 1.7%23,7420.4%ETF
Walmart Inc. stock logo
WMT
Walmart
$3,210$31 -1.0%39,7500.3%Retail/Wholesale
Vanguard Long-Term Bond ETF stock logo
BLV
Vanguard Long-Term Bond ETF
$3,205$31 1.0%42,6420.3%ETF
First Trust Dorsey Wright Focus 5 ETF stock logo
FV
First Trust Dorsey Wright Focus 5 ETF
$3,172$36 -1.1%54,4310.3%Manufacturing
Janus Henderson AAA CLO ETF stock logo
JAAA
Janus Henderson AAA CLO ETF
$3,157$13,371 -80.9%62,0420.3%ETF
iShares Russell 2000 ETF stock logo
IWM
iShares Russell 2000 ETF
$3,084$2,557 485.4%13,9620.3%Finance
NJUL
Innovator Growth-100 Power Buffer ETF - July
$3,078$1,559 102.6%50,6150.3%ETF
iShares S&P Mid-Cap 400 Growth ETF stock logo
IJK
iShares S&P Mid-Cap 400 Growth ETF
$3,077$9,085 -74.7%33,4710.3%ETF
Invesco National AMT-Free Municipal Bond ETF stock logo
PZA
Invesco National AMT-Free Municipal Bond ETF
$2,981$89 -2.9%123,4340.3%ETF
iShares U.S. Financials ETF stock logo
IYF
iShares U.S. Financials ETF
$2,977$67 -2.2%28,6480.3%ETF
Vanguard FTSE Emerging Markets ETF stock logo
VWO
Vanguard FTSE Emerging Markets ETF
$2,944$33 -1.1%61,5270.3%ETF
NAPR
Innovator Growth-100 Power Buffer ETF - April
$2,888$1,469 -33.7%59,3690.3%ETF
XSEP
FT Vest U.S. Equity Enhance & Moderate Buffer ETF - September
$2,867$1,295 82.4%74,7360.3%ETF
Vanguard Mortgage-Backed Securities ETF stock logo
VMBS
Vanguard Mortgage-Backed Securities ETF
$2,833$173 6.5%60,0030.3%ETF
iShares MSCI USA Min Vol Factor ETF stock logo
USMV
iShares MSCI USA Min Vol Factor ETF
$2,803$985 -26.0%30,6970.3%ETF
DNP Select Income Fund Inc. stock logo
DNP
DNP Select Income Fund
$2,789$14 0.5%277,5160.3%Finance
Alphabet Inc. stock logo
GOOG
Alphabet
$2,667$830 -23.7%15,9660.3%Computer and Technology
iShares MSCI USA Equal Weighted ETF stock logo
EUSA
iShares MSCI USA Equal Weighted ETF
$2,619$97 -3.6%27,3540.3%ETF
Utilities Select Sector SPDR Fund stock logo
XLU
Utilities Select Sector SPDR Fund
$2,580$2,580 New Holding31,9440.3%ETF
Schwab US Dividend Equity ETF stock logo
SCHD
Schwab US Dividend Equity ETF
$2,485$870 -25.9%29,4000.3%ETF
WisdomTree Bloomberg Floating Rate Treasury Fund stock logo
USFR
WisdomTree Bloomberg Floating Rate Treasury Fund
$2,405$2,886 -54.5%47,8880.3%Finance
First Trust Senior Loan ETF stock logo
FTSL
First Trust Senior Loan ETF
$2,359$137 -5.5%51,4140.3%Manufacturing
First Trust TCW Unconstrained Plus Bond ETF stock logo
UCON
First Trust TCW Unconstrained Plus Bond ETF
$2,353$357 -13.2%93,6320.3%ETF
ProShares S&P 500 Aristocrats ETF stock logo
NOBL
ProShares S&P 500 Aristocrats ETF
$2,250$117 5.5%21,0760.2%ETF
First Trust Nasdaq Cybersecurity ETF stock logo
CIBR
First Trust Nasdaq Cybersecurity ETF
$2,204$1,270 135.9%37,2140.2%Manufacturing
Technology Select Sector SPDR Fund stock logo
XLK
Technology Select Sector SPDR Fund
$2,166$92 4.4%9,5940.2%ETF
First Trust Enhanced Short Maturity ETF stock logo
FTSM
First Trust Enhanced Short Maturity ETF
$2,1390.0%35,7210.2%Manufacturing
Fidelity Blue Chip Growth ETF stock logo
FBCG
Fidelity Blue Chip Growth ETF
$2,127$103 5.1%49,7400.2%ETF
First Trust Value Line Dividend Index Fund stock logo
FVD
First Trust Value Line Dividend Index Fund
$2,103$3,773 -64.2%46,2350.2%ETF
Meta Platforms, Inc. stock logo
META
Meta Platforms
$2,084$15 0.7%3,6410.2%Computer and Technology
Visa Inc. stock logo
V
Visa
$2,069$348 -14.4%7,5260.2%Business Services
JPMorgan US Quality Factor ETF stock logo
JQUA
JPMorgan US Quality Factor ETF
$2,044$105 5.4%36,1250.2%ETF
iShares MSCI USA Quality Factor ETF stock logo
QUAL
iShares MSCI USA Quality Factor ETF
$2,025$356 21.3%11,2950.2%ETF
Vanguard Total International Stock ETF stock logo
VXUS
Vanguard Total International Stock ETF
$1,967$2,145 -52.2%30,3820.2%ETF
The Interpublic Group of Companies, Inc. stock logo
IPG
Interpublic Group of Companies
$1,936$637 49.0%11,9480.2%Business Services
iShares 7-10 Year Treasury Bond ETF stock logo
IEF
iShares 7-10 Year Treasury Bond ETF
$1,934$1,418 274.6%19,7130.2%ETF
QJUN
FT Vest Nasdaq-100 Buffer ETF - June
$1,911$935 95.7%70,7640.2%ETF
FT Vest Laddered Buffer ETF stock logo
BUFR
FT Vest Laddered Buffer ETF
$1,867$467 -20.0%62,4720.2%ETF
Costco Wholesale Co. stock logo
COST
Costco Wholesale
$1,856$64 3.6%2,0940.2%Retail/Wholesale
iShares Core S&P U.S. Value ETF stock logo
IUSV
iShares Core S&P U.S. Value ETF
$1,833$54 -2.9%19,1950.2%Manufacturing
JPMorgan Chase & Co. stock logo
JPM
JPMorgan Chase & Co.
$1,799$36 2.0%8,5310.2%Finance
FT Vest U.S. Equity Buffer ETF - August stock logo
FAUG
FT Vest U.S. Equity Buffer ETF - August
$1,797$1,283 249.6%39,2890.2%ETF
TPLC
Timothy Plan US Large/Mid Cap Core ETF
$1,785$10 0.6%40,5700.2%ETF
DYNF
iShares U.S. Equity Factor Rotation Active ETF
$1,755$326 22.9%35,4750.2%ETF

Showing largest 100 holdings. View all holdings.
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