Waypoint Wealth Counsel Top Holdings and 13F Report (2024)

About Waypoint Wealth Counsel

Investment Activity

Waypoint Wealth Counsel has $130.72 million in total holdings as of June 30, 2024.
Waypoint Wealth Counsel owns shares of 89 different stocks, but just 28 companies or ETFs make up 80% of its holdings.
Approximately 3.28% of the portfolio was purchased this quarter.
About 3.91% of the portfolio was sold this quarter.
This quarter, Waypoint Wealth Counsel has purchased 96 new stocks and bought additional shares in 41 stocks.
Waypoint Wealth Counsel sold shares of 35 stocks and completely divested from 9 stocks this quarter.

Largest Holdings

Vanguard S&P 500 ETF: $15,684,338
Vanguard High Dividend Yield ETF: $8,538,511
SPDR S&P 500 ETF Trust: $7,936,008
iShares Core S&P 500 ETF: $7,348,815
Janus Henderson AAA CLO ETF: $7,197,159

Largest New Holdings this Quarter

iShares Expanded Tech Sector ETF: $302,547 Holding
Cogent Communications: $237,895 Holding

Largest Purchases this Quarter

NVIDIA: 16,133 shares (about $1.99M)
Vanguard S&P 500 ETF: 1,028 shares (about $514.13K)
iShares Expanded Tech Sector ETF: 3,208 shares (about $302.55K)
SPDR Gold Shares: 1,124 shares (about $241.67K)
Cogent Communications: 4,215 shares (about $237.90K)

Largest Sales this Quarter

Pan American Silver: 25,000 shares (about $497K)
Cisco Systems: 8,147 shares (about $387.07K)
Schwab US Dividend Equity ETF: 2,813 shares (about $218.74K)
Tesla: 1,000 shares (about $197.88K)
Vanguard S&P 500 Growth ETF: 489 shares (about $163.03K)

Sector Allocation Over Time

Selling

Neutral

Buying

Latest 13F Holdings and Changes Since Previous Quarterly Filing

Issuer Name	Holdings Value	Approximate Purchase/Sale	Change in Shares	Shares Held	% of Portfolio	Sector
VOO Vanguard S&P 500 ETF	$15,684,338	$514,126 ▲	3.4%	31,361	12.0%	ETF
VYM Vanguard High Dividend Yield ETF	$8,538,511	$91,559 ▼	-1.1%	71,994	6.5%	ETF
SPY SPDR S&P 500 ETF Trust	$7,936,008	$160,005 ▼	-2.0%	14,582	6.1%	Finance
IVV iShares Core S&P 500 ETF	$7,348,815	$43,232 ▲	0.6%	13,429	5.6%	ETF
JAAA Janus Henderson AAA CLO ETF	$7,197,159	$219,547 ▲	3.1%	141,454	5.5%	ETF
MSFT Microsoft	$6,792,477	$60,336 ▲	0.9%	15,198	5.2%	Computer and Technology
GLD SPDR Gold Shares	$5,946,310	$241,671 ▲	4.2%	27,656	4.5%	Finance
AAPL Apple	$5,937,444	$20,009 ▲	0.3%	28,190	4.5%	Computer and Technology
IWM iShares Russell 2000 ETF	$3,934,794	$13,391 ▼	-0.3%	19,394	3.0%	Finance
IAU iShares Gold Trust	$3,474,820	$14,892 ▲	0.4%	79,099	2.7%	Finance
VB Vanguard Small-Cap ETF	$3,096,850	$436 ▼	0.0%	14,203	2.4%	ETF
JBBB Janus Henderson B-BBB CLO ETF	$2,568,677	$80,901 ▲	3.3%	52,230	2.0%	ETF
IVW iShares S&P 500 Growth ETF	$2,507,856	$2,036 ▲	0.1%	27,100	1.9%	ETF
NVDA NVIDIA	$2,220,950	$1,993,024 ▲	874.4%	17,978	1.7%	Computer and Technology
AMZN Amazon.com	$2,108,938	$19,518 ▼	-0.9%	10,913	1.6%	Retail/Wholesale
SCHB Schwab US Broad Market ETF	$2,050,786	$79,280 ▼	-3.7%	32,619	1.6%	ETF
SCHD Schwab US Dividend Equity ETF	$1,915,144	$218,738 ▼	-10.3%	24,629	1.5%	ETF
IJH iShares Core S&P Mid-Cap ETF	$1,864,081	$25,105 ▼	-1.3%	31,854	1.4%	ETF
QQQ Invesco QQQ	$1,816,877	$197,882 ▲	12.2%	3,792	1.4%	Finance
VIG Vanguard Dividend Appreciation ETF	$1,642,756	$11,501 ▲	0.7%	8,999	1.3%	ETF
IEF iShares 7-10 Year Treasury Bond ETF	$1,642,629	$64,151 ▼	-3.8%	17,540	1.3%	ETF
GOOG Alphabet	$1,399,217	$43,473 ▼	-3.0%	7,628	1.1%	Computer and Technology
VO Vanguard Mid-Cap ETF	$1,391,615	$3,874 ▲	0.3%	5,748	1.1%	ETF
CBOE Cboe Global Markets	$1,391,091	$510 ▼	0.0%	8,180	1.1%	Financial Services
JPM JPMorgan Chase & Co.	$1,375,510	$3,236 ▲	0.2%	6,801	1.1%	Finance
DVY iShares Select Dividend ETF	$1,198,286	$17,058 ▼	-1.4%	9,905	0.9%	ETF
VIOO Vanguard S&P Small-Cap 600 ETF	$1,193,017	$26,516 ▼	-2.2%	12,148	0.9%	ETF
IWV iShares Russell 3000 ETF	$1,161,376	$3,086 ▲	0.3%	3,763	0.9%	ETF
COST Costco Wholesale	$1,095,451	$4,249 ▲	0.4%	1,289	0.8%	Retail/Wholesale
GOOGL Alphabet	$1,018,482	$34,976 ▼	-3.3%	5,591	0.8%	Computer and Technology
XOM Exxon Mobil	$979,399	$99,459 ▼	-9.2%	8,508	0.7%	Oils/Energy
EGP EastGroup Properties	$961,065	$25,515 ▲	2.7%	5,650	0.7%	Finance
DFAX Dimensional World ex U.S. Core Equity 2 ETF	$906,692	$32,945 ▲	3.8%	35,668	0.7%	ETF
XLE Energy Select Sector SPDR Fund	$886,617	$2,735 ▲	0.3%	9,727	0.7%	ETF
BRK.B Berkshire Hathaway	$861,494	$24,405 ▲	2.9%	2,118	0.7%	Finance
HD Home Depot	$836,315	$17,215 ▼	-2.0%	2,429	0.6%	Retail/Wholesale
USMV iShares MSCI USA Min Vol Factor ETF	$824,690	$2,351 ▲	0.3%	9,822	0.6%	ETF
IWF iShares Russell 1000 Growth ETF	$682,432	$121,759 ▲	21.7%	1,872	0.5%	ETF
JNJ Johnson & Johnson	$665,959	$21,487 ▼	-3.1%	4,556	0.5%	Medical
CSCO Cisco Systems	$606,572	$387,072 ▼	-39.0%	12,767	0.5%	Computer and Technology
SCHF Schwab International Equity ETF	$595,865	$13,716 ▼	-2.3%	15,509	0.5%	ETF
ABBV AbbVie	$575,357	$7,719 ▼	-1.3%	3,354	0.4%	Medical
META Meta Platforms	$513,838	$13,615 ▲	2.7%	1,019	0.4%	Computer and Technology
QCOM QUALCOMM	$494,302	$13,941 ▼	-2.7%	2,482	0.4%	Computer and Technology
LLY Eli Lilly and Company	$489,811	$7,243 ▲	1.5%	541	0.4%	Medical
RSP Invesco S&P 500 Equal Weight ETF	$484,955	$3,614 ▲	0.8%	2,952	0.4%	ETF
NOBL ProShares S&P 500 Aristocrats ETF	$479,768	$79,785 ▼	-14.3%	4,991	0.4%	ETF
GSBD Goldman Sachs BDC	$437,006	$37,319 ▼	-7.9%	29,076	0.3%	Finance
AVGO Broadcom	$428,678	$14,450 ▲	3.5%	267	0.3%	Computer and Technology
AMAT Applied Materials	$424,035	$2,124 ▲	0.5%	1,797	0.3%	Computer and Technology
VUG Vanguard Growth ETF	$411,438	$7,855 ▲	1.9%	1,100	0.3%	ETF
INTC Intel	$389,640	$8,610 ▼	-2.2%	12,581	0.3%	Computer and Technology
UNH UnitedHealth Group	$378,588	$8,662 ▼	-2.2%	743	0.3%	Medical
CVX Chevron	$373,613	$30,665 ▼	-7.6%	2,388	0.3%	Oils/Energy
SPROTT PHYSICAL GOLD & SILVE	$363,605		0.0%	16,490	0.3%	TR UNIT
MRK Merck & Co., Inc.	$362,240	$2,352 ▲	0.7%	2,926	0.3%	Medical
GPC Genuine Parts	$339,715	$13,832 ▲	4.2%	2,456	0.3%	Retail/Wholesale
UPS United Parcel Service	$322,856	$5,611 ▼	-1.7%	2,359	0.2%	Transportation
WMT Walmart	$322,827	$3,588 ▲	1.1%	4,768	0.2%	Retail/Wholesale
RC Ready Capital	$312,673	$65,489 ▼	-17.3%	38,224	0.2%	Finance
KO Coca-Cola	$306,777	$2,546 ▲	0.8%	4,820	0.2%	Consumer Staples
DFUS Dimensional U.S. Equity ETF	$305,844		0.0%	5,197	0.2%	ETF
IGM iShares Expanded Tech Sector ETF	$302,547	$302,547 ▲	New Holding	3,208	0.2%	ETF
VOE Vanguard Mid-Cap Value ETF	$301,634		0.0%	2,005	0.2%	ETF
PLD Prologis	$292,483	$3,145 ▼	-1.1%	2,604	0.2%	Finance
IXUS iShares Core MSCI Total International Stock ETF	$291,454		0.0%	4,314	0.2%	Manufacturing
TSLA Tesla	$290,885	$197,881 ▼	-40.5%	1,470	0.2%	Auto/Tires/Trucks
NFLX Netflix	$290,874	$3,374 ▲	1.2%	431	0.2%	Consumer Discretionary
CAT Caterpillar	$281,422	$666 ▲	0.2%	845	0.2%	Industrial Products
AON AON	$262,756	$2,642 ▲	1.0%	895	0.2%	Finance
MKL Markel Group	$261,560		0.0%	166	0.2%	Multi-Sector Conglomerates
DIS Walt Disney	$257,557	$7,447 ▲	3.0%	2,594	0.2%	Consumer Discretionary
AMD Advanced Micro Devices	$254,833	$35,362 ▲	16.1%	1,571	0.2%	Computer and Technology
BN Brookfield	$253,561		0.0%	6,104	0.2%	Finance
ORLY O'Reilly Automotive	$246,063	$4,224 ▲	1.7%	233	0.2%	Retail/Wholesale
CCOI Cogent Communications	$237,895	$237,895 ▲	New Holding	4,215	0.2%	Computer and Technology
MLM Martin Marietta Materials	$231,350	$542 ▼	-0.2%	427	0.2%	Construction
BAC Bank of America	$225,743	$2,187 ▲	1.0%	5,676	0.2%	Finance
AMT American Tower	$224,316	$1,555 ▼	-0.7%	1,154	0.2%	Finance
IBM International Business Machines	$224,218	$173 ▲	0.1%	1,296	0.2%	Computer and Technology
ODFL Old Dominion Freight Line	$212,804		0.0%	1,205	0.2%	Transportation
PAAS Pan American Silver	$208,740	$497,000 ▼	-70.4%	10,500	0.2%	Basic Materials
IYF iShares U.S. Financials ETF	$206,474	$662 ▲	0.3%	2,183	0.2%	ETF
VOOG Vanguard S&P 500 Growth ETF	$202,043	$163,035 ▼	-44.7%	606	0.2%	ETF
ASTS AST SpaceMobile	$185,459		0.0%	15,974	0.1%	Computer and Technology
F Ford Motor	$153,729	$38,511 ▼	-20.0%	12,259	0.1%	Auto/Tires/Trucks
BLOCK INC	$21,531		0.0%	26,000	0.0%	NOTE 0.250%11/0
ICAD iCAD	$13,000		0.0%	10,000	0.0%	Computer and Technology
DNMR Danimer Scientific	$6,352		0.0%	10,529	0.0%	Industrial Products
TSM Taiwan Semiconductor Manufacturing	$0	$355,227 ▼	-100.0%	0	0.0%	Computer and Technology
DRIP Direxion Daily S&P Oil & Gas Exp. & Prod. Bear 2x Shares	$0	$344,800 ▼	-100.0%	0	0.0%	ETF
OXY Occidental Petroleum	$0	$338,209 ▼	-100.0%	0	0.0%	Oils/Energy
WDAY Workday	$0	$329,756 ▼	-100.0%	0	0.0%	Computer and Technology
FCX Freeport-McMoRan	$0	$328,482 ▼	-100.0%	0	0.0%	Basic Materials
NEU NewMarket	$0	$282,406 ▼	-100.0%	0	0.0%	Basic Materials
UNP Union Pacific	$0	$221,403 ▼	-100.0%	0	0.0%	Transportation
KMX CarMax	$0	$207,061 ▼	-100.0%	0	0.0%	Retail/Wholesale
COIN Coinbase Global	$0	$206,530 ▼	-100.0%	0	0.0%	Business Services