WM Technology (NASDAQ:MAPS) (NASDAQ: MAPS) operates an integrated location-based software and data platform that enables businesses and government agencies to address complex geospatial challenges. The company offers a suite of APIs and software tools designed to support industries such as logistics, transportation, real estate, utilities, telecommunications, and insurance through map rendering, routing, geocoding, and real-time traffic intelligence.
At the heart of WM Technology’s offering is its proprietary, continuously updated global map dataset, which includes detailed road networks, points of interest, building footprints, and municipal boundaries. Clients can leverage a modular API architecture to customize map displays, calculate optimized travel routes, perform forward and reverse geocoding, and integrate live traffic, weather overlays, or demographic layers. The platform’s web-based Map Studio environment further enables users to design bespoke map styles without extensive geographic information system expertise.
In addition to its API services, WM Technology licenses geospatial data in bulk for customers seeking offline mapping or advanced analytical capabilities within their own applications. Use cases span from last-mile delivery and fleet tracking to site-selection modeling, spatial analytics for credit-risk assessment, and emergency response planning. The company primarily serves a North American client base, with growing footprints in Latin America and Europe, and maintains partnerships with original equipment manufacturers, system integrators, and software developers worldwide.
Founded in 2014 and headquartered in Atlanta, Georgia, WM Technology entered the public markets through a special purpose acquisition company merger in 2021. The leadership team is led by President and CEO Matthew Bell, supported by executives with deep expertise in geospatial engineering, enterprise software sales, and data science. WM Technology continues to invest in expanding its data coverage and enhancing platform functionality to democratize access to high-precision mapping and location analytics.
