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Viant Technology Q2 2024 Earnings Report

Viant Technology logo
$19.53 -0.60 (-2.98%)
(As of 12/20/2024 05:51 PM ET)

Viant Technology EPS Results

Actual EPS
-$0.19
Consensus EPS
-$0.09
Beat/Miss
Missed by -$0.10
One Year Ago EPS
N/A

Viant Technology Revenue Results

Actual Revenue
$41.56 million
Expected Revenue
$41.10 million
Beat/Miss
Beat by +$460.00 thousand
YoY Revenue Growth
N/A

Viant Technology Announcement Details

Quarter
Q2 2024
Time
N/A

Conference Call Resources

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Viant Technology Earnings Headlines

Viant's SWOT analysis: AI-driven ad tech stock poised for growth
Andrea Bras
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About Viant Technology

Viant Technology (NASDAQ:DSP) operates as an advertising technology company. It provides Household ID, a people-based innovation that combines digital and personal identifiers into a normalized household profile; AI Bid Optimizer, solution that uses AI to analyze historical bid opportunities to predict the lowest media cost for desired advertisement; and Viant Data Platform, which offers marketers control over their own data with actionable insights into their marketing initiatives within a single platform. The company also offers Holistic, an omnichannel DSP for marketers and their agencies to manage omnichannel campaigns and access metrics from each channel to inform decisions in other channels; Viant Identity Graph, which reduces or eliminates the need for cookies by enabling matching of people-based identifiers that anchor digital identifiers that allows marketers to reach targeted consumers in a privacy-conscious manner; and Direct Access, a path optimization program. In addition, it provides campaign analysis and data intelligence tool that empowers customers with differentiated insights, including conversion lift, multi-touch attribution, foot-traffic data reports, digital-out-of-home lift, sales reporting, and ROAS analytics; and self-service platform that provides customers with transparency and control over their advertising campaigns and underlying data infrastructure. The company sells its platform through a direct sales team focused on business development in various markets. It serves purchasers of programmatic advertising inventory; and large, independent, and mid-market advertising agencies, as well as marketers. The company was founded in 1999 and is headquartered in Irvine, California.

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