HP Q1 2025 Earnings Call Transcript

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Operator

Good day, everyone, and welcome to the First Quarter 2025 HP Inc. Earnings Conference Call. My name is Regina, and I'll be your conference moderator for today's call. At this time, all participants will be in listen-only mode. We will be facilitating a question-and-answer session towards the end-of-the conference. Should you need assistance during the call, please signal the conference specialist by pressing the star key followed by zero. As a reminder, this conference is being recorded for replay purposes.

I would now like to turn the call over to Ori Nahon, Head of Investor Relations. Please go-ahead.

Orit Keinan-Nahon
Head of Investor Relations at HP

Good afternoon, everyone, and welcome to HP's first-quarter 2025 earnings conference call. With me today are Enrique Loris, HP's President and Chief Executive Officer; and Karen Park, HP's Chief Financial Officer. Before handing the call over to Enrique, let me remind you that this call is a webcast and a replay will be available on our website shortly after the call for approximately one year. We posted the earnings release and accompanying slide presentation on our Investor Relations webpage at investor.hp.com.

As always, elements of this presentation are forward-looking and are based on our best view of the world and our businesses as we see them today. For more detailed information, please see disclaimers in the earnings materials relating to forward-looking statements that involve risks, uncertainties and assumptions. For a discussion of some of these risks, uncertainties and assumptions, please refer to HP's SEC reports, including our most recent Form 10-K. HP assumes no obligation and does not intend to update any such forward-looking statements. We also note that the financial information discussed on this call reflects estimates based on information available now and could differ materially from the amounts ultimately reported in HP's SEC filings.

During this webcast, unless otherwise specifically noted, all comparisons are year-over-year comparisons with the corresponding year-ago period. In addition, unless otherwise noted, references to HP channel inventory refer to Tier-1 channel inventory and market-share references are based on calendar quarter information. For financial information that has been expressed on a non-GAAP basis, we've included reconciliations to the comparable GAAP information. Please refer to the tables and slide presentation accompanying today's earnings release for those reconciliations.

With that, I'd now like to turn the call over to Enrique.

Enrique Lores
President and Chief Executive Officer at HP

Thank you,, and thank you to everyone for joining today's call. Q1 was a strong start to the year. We delivered top-line revenue growth, increased momentum across our key growth areas and maintain our focus on positioning HP for long-term success. Today, I will focus on three main areas. First, our Q1 results and key innovation highlights. Second, a deeper dive on our business unit performance. And finally, I will share our outlook for the year ahead, including the actions we are taking to respond to evolving market conditions while continuing to fuel our long-term growth. Let me now turn to our Q1 results. Overall, we delivered revenue growth for the third consecutive quarter, up 2% year-over-year. This was largely driven by growth in our Personal Systems commercial business and key growth areas.

Non-GAAP earnings per share of $0.74 was slightly above the midpoint of our guide. Operating profit margins for both Print and Personal Systems were in-line with our expectations. These results demonstrate our ability to deliver on our commitments and execute our strategy to build a stronger HP. Last quarter, I outlined our ambition to lead the future of work. We know companies need highly productive workforces to drive growth and employees are seeking fulfillment in the work they do. With our robust portfolio of PCs, printers, peripherals and more, we not only have a unique competitive advantage, but we sit at the intersection of this opportunity. I am pleased to report we are making solid progress against our strategy. We are doubling down on our efforts in the commercial segment and aggressively investing and innovating in new AI and software capabilities.

As an example of that, we recently entered into an agreement to acquire strategic assets from Humane. Once completed, we will benefit from their AI-powered platform, Cosmos, highly-skilled technical team and hundreds of patents. With this acquisition, we will accelerate our plans to build an intelligent ecosystem across all HP devices from AIPCs to smart printers and connected conference rooms. We look-forward to boosting our technology and innovation organization by integrating the Humane team to HP. We are also realigning our key growth areas to reflect the shift of our investment focus on the future of work. In addition to hybrid systems, workforce solutions, consumer subscriptions, industrial graphics and 3D, we are now including AIPCs and advanced compute solutions such as workstations and retail solutions.

Gaming will no longer be one of the key growth areas and will instead be managed as part of our core portfolio because even though it will continue to be a very important business for us, is not directly related to the future of work. Collectively, we expect these realigned key growth areas to continue to grow faster than the core and to be accretive to our margins over-time. Turning to our innovation highlights. In Q1, our vision for the future of work was brought to life at CES with AI-powered innovations. For example, we announced several new models of AIPCs. We are empowering professionals with faster decision-making and effective collaboration with the Elite Book Ultra. Adapting to how and where people work best, our Elite Book X offers flexibility and enhanced security protection. And these new PCs now bring HP's award-winning AI companion to our Intel platforms. And for product designers and data scientists, the Ultra recognized with the best Laptop award at CES can help manage complex projects and datasets with ease. We are strengthening the end-to-end experience of hybrid workers with Thunderbolt docks.

With a quick connect experience, employees are instantly connected to their workspace before they even sit-down at their desk. In gaming, we introduced omel AI Beta, a groundbreaking software innovation that automatically adjusts or optimize performance. Our customer-centric approach also extends our print innovation. To meet the growing demand for convenience, we recently added Mark printers to our HP all-in subscription plants. This all-inclusive print program has strongly resonated with our customers. In industrial, we're empowering print providers with new equipment and capabilities. With the introduction of two game-changing HP page wide presses, we are delivering high-speed, high high-quality frame production.

As we continue to innovate, we remain committed to technology that fasters connection, improves access and supports sustainability. In 2024, HP reached nearly 20 million people through digital equity programs and partnerships. And I am proud to share earlier this month HP jumped to the number two spot-on America's Most Just Company's list. Our progress was driven in large part by how we invest in our employees, support our communities and treat our customers. We were recognized as the leader in our industry for all three. In a few weeks, we will host Amplify, our flagship conference to engage with customers and partners. This event provides an opportunity to share our vision and the progress we have made, including how we are delivering AI-powered innovation and technology experiences. This past quarter, HP led the way in shaping the future of work, thanks to the dedication of our talented team. And I want to take the opportunity to thank all of them.

Let me now turn to Personal Systems performance for the quarter. Revenue was up 5% year-over-year with commercial continuing to power the growth, more than offsetting a decline in consumer and continued softness in China. We drove share gains in the PC commercial windows market, particularly in high-value categories such as commercial premium. However, we lost share in consumer with units down year-over-year. While our strategy is not to gain share for the sake of gaining share, you should expect us to improve our performance through the year in this segment, especially in the premium category. Worldwide, PC commercial revenue grew 10% year-over-year, fueled in-part by the growing adoption of AIPCs and the positive impact of the Windows 11 refresh cycle. The AIPC market experienced remarkable momentum, achieving a sequential growth rate of 25% in calendar quarter-four and we continued to gain share in this market.

We believe the refresh cycle combined with an increasing mix of AIPCs will further propel our commercial growth through fiscal year 2025 and beyond. Internally, we are empowering our teams with enhanced AI tools. Going-forward, all new PCs we purchase will be AI PCs, giving our teams greater insights and helping them better address customer needs. In our growth areas, Hybrid systems, advanced compute and AIPCs delivered strong performance with revenue up year-over-year. We believe there is more opportunity here and we'll continue to prioritize investments in these categories. Shifting to print, we saw strong unit growth and share gains in-home and specifically big tanks. In-office, we maintain our share overall and importantly gained share in our strategic area, A for value and A3. We continue to see a competitive pricing market in-office and weak demand in China that will continue to push us to improve our operational execution.

For the Print business, revenue declined 1% in constant-currency year-over-year, in-line with our expectations. In growth areas, consumer subscriptions revenue and subscribers grew year-over-year. This quarter, we achieved a milestone of 1 million instant paper subscribers with double-digit revenue growth and we continue to drive revenue growth in industrial graphic. In Workforce Solutions, momentum continued with revenue growth year-over-year. We had several new managed print wins during the quarter, including Prime Healthcare. This new customer in a growing industry enables us to support their IT journey covering 44 hospitals and more than 45,000 employees. And we saw notable wins in managed device services in multiple verticals, which include automotive, industrial, banking, agriculture and pharmaceuticals in multiple geographies. The range of deals demonstrates our ability to close and manage diverse customer deals around the globe.

Before I close, it's important that I take a moment to share the efforts underway to address the evolving external environment. We have been tracking geopolitical developments and are well-prepared to respond to these shifting dynamics. Over the past few years, we have taken proactive measures to ensure manufacturing resiliency. We have built a globally diverse supply-chain and we are continuing to expand our footprint across multiple countries to meet growing customer demand and bolster multi-source production. We have made significant progress and by the end of fiscal year 2025, we expect more than 90% of HP products sold-in North-America will be built outside of China.

China will continue to be an important manufacturing hub for the rest of the world. As we look-ahead, we are managing the current tariff increases on China and having included them in our outlook. Should additional tariffs be implemented, we would manage them the same way we have with China, leveraging the flexibility of our global supply-chain network along with cost improvements and pricing actions as-needed. Depending on the scope, while some of our mitigating actions can take a few months lead-time, we would be focused on fully offsetting overtime.

During the first two years of our Future Ready plan, we have made excellent progress across process efficiency, automation, portfolio optimization and operational excellence. This has given us visibility into additional opportunities aligned to our future of work strategy. There is even more we can do to reduce our structural costs and we now plan to deliver $1.9 billion in gross annual run-rate structural savings by the end of fiscal year '25. This incremental structural savings will help mitigate macro and geopolitical uncertainty, while continuing to support investments in strategic areas. Karen will share more details about this shortly. I will close by reiterating our confidence in our full-year outlook and our ability to deliver on our strategy to lead the future of work. As demonstrated in Q1, we have continued to build strong momentum while taking the measures necessary to mitigate risks, navigate policy changes, but importantly, invest in our long-term growth.

Let me now turn it over to Karen.

Karen Parkhill
Executive Vice President and Chief Financial Officer at HP

Thank you, Enrique, and good afternoon, everyone. We are pleased with our first-quarter results and the solid progress on delivering towards our financial commitments for the year. We drove revenue growth for the third consecutive quarter with continued strength in the personal systems commercial business and momentum in our key growth areas. We also gained share in a stabilizing print market, while executing against our plan to drive strong operating margins. We have made excellent progress in accelerating our Future Ready plans. And as Enrique said, have increased the gross annualized run-rate savings target for the program by the end of fiscal year '25. And through disciplined execution and rigorous cost management, we delivered on our EPS commitments, while maintaining important investments in strategic areas, including the future of work.

Now taking a closer look at the details of the quarter. Net revenue was up 2% nominally and 3% in constant-currency, with growth across all regions. In constant-currency, APJ grew 5%, Americas grew 3% and EMEA grew 2%. Gross margin was 21%, down year-over-year due to increased commodity costs. As mentioned last quarter, we have put in-place cost-reduction and pricing actions to offset these headwinds. However, they will take time to ramp through the year, leading to stronger margins in the second-half. Non-GAAP operating expenses were up year-over-year, reflecting continued investment in key strategic initiatives and our people, offset in-part by disciplined cost management, including Future-ready cost-savings. All-in, non-GAAP operating profit was $984 million, in-line with our expectations. Below the op profit line, non-GAAP net OI&E was also in-line with our expectations and flat year-over-year. With lower levels of short-term financing activity, offset by higher currency-related losses.

Finally, with a diluted share count of approximately 960 million shares, our non-GAAP diluted net earnings per share was $0.74. Now let's turn to segment performance. We drove solid growth in Personal Systems with revenue up 5%, both nominally and in constant-currency from higher commercial volumes and increased ASPs as we continue to take disciplined pricing actions to help mitigate increased component costs. We are focused on leading the future of work and doubling down on commercial, which represented over 70% of our PS revenue mix for the quarter. We also drove strong performance in key growth areas across AIPCs, advanced compute solutions and hybrid systems. Aligned with our strategy, we drove commercial revenue up 10% on 6% unit growth with stronger pricing and mix-shift towards premium in a market that is beginning to show signs of accelerating refresh activity. However, the consumer market remained competitive with revenue down 7% on lower-volume as a result of our strategy to rebalance our portfolio to a more profitable mix.

Our operating margin in PS was 5.5%, in-line with the range we guided at the beginning of the quarter and down year-over-year from higher commodity costs that were not yet fully offset by repricing and cost initiatives. We also continued to invest in important strategic initiatives. In print, our results reflect our focus on profitable unit placement and disciplined execution. While total print revenue was down 2%, we increased our market-share with strong performance in consumer hardware. We also drove double-digit revenue growth in consumer subscriptions and maintained momentum in industrial. By customer segment, we grew consumer 5% year-over-year on 7% unit growth and drove share gains with double-digit growth in big tank. In commercial, while units were flat year-over-year, revenue declined 7% in a competitive pricing environment, particularly in China where the market remains weak.

We continued our purposeful focus on profitable long-term unit growth, gaining share in the higher-value categories of A4 and A3 and across all markets in the Americas and EMEA. We increased market-share and drove favorable pricing and supplies, though revenue declined 1% with currency and usage headwinds. And we delivered print operating margin at the high-end of our range as expected, reflecting rigorous cost discipline in a competitive market. Now turning to our Future Ready plan. We have continued to drive progress, not only accelerating our initial plan, but also identifying additional initiatives to further reduce costs in our core and drive efficiencies.

Given this, we are raising our cumulative gross run-rate savings target from $1.6 billion to $1.9 billion by the end of fiscal year '25. We expect restructuring charges associated with the plan to increase by approximately $150 million to $1.2 billion and anticipate approximately $400 million in charges this fiscal year as we complete the programs. These incremental structural savings will be a key lever to help offset macro and geopolitical uncertainties, while also continuing to fuel investments in our key growth areas and AI innovation, all designed to position us well for long-term sustainable growth. Now let me move to cash-flow and capital allocation.

As expected, our cash-flow from operations was approximately $375 million in the quarter and free-cash flow was $70 million. Our results reflect normal seasonality associated with the timing of variable compensation payments and sequentially lower volumes in Personal Systems. With regard to working capital, as part of the tariff response actions, we purposely produced additional inventory and also took advantage of strategic buy opportunities as part of overall cost mitigations. While these actions will be economically beneficial to the year. They increased our cash conversion cycle. And as we pay for and sell the increased inventory, we anticipate a further impact in cash conversion, resulting in negative free-cash flow-in Q2. It is important to note that these are timing impacts only and do not impact our full-year outlook.

Lastly, we returned close to $400 million to shareholders through both share repurchase and dividends and finished the quarter within our target leverage range. As we look-ahead, we will continue to monitor the evolving geopolitical environment. And as Enrique mentioned, we have been focused for some time on response plans to mitigate potential adverse impacts. In both our full-year and Q2 guide, we have accounted for the added cost-driven by the current tariffs on China and associated mitigations, including our higher Future Ready cost reductions. I would note that those tariffs mostly impact our Personal personal systems business. Though the environment ahead remains fluid, we will be focused on offsetting any additional tariffs with further leveraging the flexibility of our global supply-chain network, along with cost and pricing actions as-needed.

We continue to expect non-GAAP diluted EPS to be in the range of $3.45 to $3.75. FY '25 GAAP-diluted net earnings per share is expected to be in the range of $2.86 to $3.16, including increased restructuring costs for our Future Ready plan. As we said at the beginning of the year, we expect EPS to be stronger in the second-half with consistent levels of sequential growth each quarter. Normal seasonal strength in Personal Systems combined with the timing of the Windows 11 refresh and increased penetration of AIPCs are catalysts that we expect to drive revenue strength in the back-half of the year. And we continue to execute on our plans to offset commodity costs, including repricing efforts and cost-reduction actions that are ramping and will have a more significant impact in the second-half. These actions and the overall measures we are taking to deliver incremental structural cost-savings from our Future Ready plans are expected to drive EPS improvement throughout the year, particularly in Q4.

There is no change to our beginning of the year projection for print revenue to grow at least in-line with the market in fiscal year '25. And we now expect Personal Systems to grow faster than the market, driven by share gains in commercial. Our focus on premium categories, including AIPCs is also expected to contribute to increased levels of revenue growth in the second-half. We continue to expect PS operating margins to be in the upper half of our 5% to 7% range for the year due to the actions I described earlier, as well as the sustained efforts to drive higher ASPs through the increased mix of premium products. And for Print, we continue to expect our operating margins to be near the top of our 16% to 19% long-term range as we exercise disciplined cost management and execute on our Future Ready plans. For the second-quarter, we expect non-GAAP diluted EPS to be in the range of $0.75 to $0.85 and GAAP-diluted net earnings per share to be in the range of $0.62 to $0.72.

In Personal Systems, we expect Q2 revenue to perform better than typical seasonality as we continue to see strength in commercial aligned with our future of work efforts. And we expect Personal Systems margins to remain in the lower half of the 5% to 7% range given the timing of tariff mitigations. In print, we expect Q2 year-over-year revenue growth to be in-line with full-year growth rates and operating margins to remain near the top of our 16% to 19% range as we continue to focus on profitable unit placement and disciplined cost management. And just to note, we expect corporate other expense to continue to be higher in Q2, though not as high as Q1 with the timing of some stock-compensation expenses.

We continue to expect free-cash flow to be in the range of $3.2 billion to $3.6 billion for FY '25. With the second-half of the year stronger than the first. And on capital allocation, we remain committed to returning approximately 100% of free-cash flow to shareholders over-time as long as our gross leverage ratio remains under 2 times and there aren't better return opportunities. In closing, we drove solid progress in Q1 against our strategic objectives and full-year commitments, while taking action that will help us navigate through the dynamic geopolitical environment. We remain focused on disciplined execution as we continue to invest for the future and believe we are well-positioned to deliver long-term profitable growth.

With that, I would like to hand it back to the operator and open the call for your questions.

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Operator

Thank you. And we will now begin the question-and-answer session. To ask a question, you may press star then 1 on your touchtone phone. If you are using a speaker phone, please pick-up your handset before pressing the keys. To withdraw your question, please press star then 1 a second time. We also ask that you please limit yourself to one question and a single follow-up.

Our first question will come from the line of Samik Chatterjee with JPMorgan. Please go-ahead.

Joseph Cardoso
Analyst at JPMorgan Chase & Co.

Hi, thanks for the question. This is actually Joe Cartoso on for Samik. I guess first one here is just wondering if you can quantify the impact of the China tariff in the guidance and how are you expecting that to trend through the year given the mitigation efforts you outlined? And then just relative to the latter part in terms of the mitigation efforts, any color in terms of where this production may be heading in terms of the -- in terms of essentially moving production a bit out of China, just given kind of the outstanding tariffs currently up in the air? And then I have a quick follow-up. Thank you.

Karen Parkhill
Executive Vice President and Chief Financial Officer at HP

Yeah, thanks, Joe, for your question. In terms of -- in terms of the tariffs, as a practice, we will include the known impacts in our guide. So in both Q2 and the full-year guide, we've included the added cost-driven by the current tariffs in China and those mostly impact our PS business. I would say, keep in mind roughly a third of our revenue is generated in the US and as Enrique said, by the end of FY '25, less than 10% of this revenue will come from China and be subject to the tariff. You know. And we're not going to quantify, but in terms of what we're doing, we're leveraging our global supply network to mitigate this impact. And we are moving production around the world to the network where we've got other places to produce. And we're also have got our higher Future ready cost reductions that we talked about on the call that will help mitigate and we can take pricing actions as-needed.

Enrique Lores
President and Chief Executive Officer at HP

And let me provide some additional color. This is a thing you have heard us talking before. After COVID, we said we needed to build a more resilient supply-chain and this is what we have done. And to do that, we have built manufacturing facilities in multiple countries, Southeast Asia, other parts of Asia, increase the capacity in other parts where we're already present. And this is, as Karen said, this is what we are doing, rebalancing supply-chain and we are now in a much stronger position than we were three years ago because we have been really putting a lot of focus on that and driving a lot of changes.

Joseph Cardoso
Analyst at JPMorgan Chase & Co.

Now I appreciate the color, Eric, guys, for both of you. I guess maybe the follow-up here is just in terms of the PS growth. Obviously, you guys kind of raised your outlook here in terms of growing faster than the market. Just curious if you can rank order the drivers here. You talked about share gains, perhaps a little bit of pricing. Maybe there's a bit of higher mix on the AIPCs than what you were expecting further. Just wondering if you can flesh that out a bit in terms of where the goodness is materializing for HP and thanks for the questions.

Enrique Lores
President and Chief Executive Officer at HP

Yes, of course. I think first of all, we expect the market to continue to grow, especially in commercial as we have seen during the last two quarters. And the key drivers of that, first is the aging of the installed-base, second, the Windows 11 refresh; and third, to some extent the penetration of AIPCs. This is what is driving that. Then in this market, we are performing well. We are driving significant innovation. We have a strong sales team and this has been driving our progress and driving the better the competitive position that we have and the improvement that we have made. Of course, pricing is -- is part of it also because of mix. Our focus, as you know, is to grow in the most profitable premium categories. This is what we are doing and this is impacting our results and this will continue to impact our results through the end-of-the year.

Operator

Our next question will come from the line of David with UBS. Please go-ahead.

Brian Luke
Analyst at UBS Group

Hey, thanks for taking the question. This is actually Brian Luke on for David. So for my first one, just on Windows, do you think it's becoming clearer to businesses what devices they will need as it relates to spec like optimal tops, AI-related use cases or security? In other words, are they becoming more confident in refreshing their devices or is the fault deadline still the main driver in business' decisions? Then I have a follow-up.

Enrique Lores
President and Chief Executive Officer at HP

Yeah. I would say is both. First of all, what we have seen is that the -- there is an acceleration of the Windows 11 refresh. As I have said in previous calls, one of the key leading indicators for us is the size of the funnel and the funnel has grown significantly in the last two quarters, which tells us that customers are really much more aware and much more ready to drive the refresh. In terms of products they buy, I think they see the need to buy some of the later generation products, both driven by the AI capabilities, but also by the new use models of PCs that more-and-more are used as communication tools, and this has a big influence also in the type of devices that they are building that they are buying? And in both cases, we have a leading portfolio that is showing up in the progress that we are making in this category.

Brian Luke
Analyst at UBS Group

Got it. That's helpful. And then for my follow-up, do you have any updates on customer adoption of AI PCs? Like do you still see them composing 20% of PC shipments this year and a 40% to 60% adoption rate into calendar year '27? And then any change to the 5% to 10% premium versus traditional PCs. Thank you.

Enrique Lores
President and Chief Executive Officer at HP

Yeah. Of course. Yes, our current expectation is that the penetration this year -- at the end of this year will be more in the 25% range, but slightly higher than the 20% you mentioned. We have not changed our projection for three years from now because we continue to expect it to be between 40% and 60%. And then in terms of average selling price, our expectation continues to be that it will be at an average between 5% and 10% higher than what it is today, driven by the penetration of AIPCs.

Operator

Our next question comes from the line of Wamsi Mohan with Bank of America. Please go-ahead.

Wamsi Mohan
Analyst at Bank of America

Hi, yes, thank you so much. First one for Karen. If you -- I appreciate all the color you shared about first-half versus second-half seasonality. But when you look at the second-half versus first-half, that's -- that's a very material increase in earnings, I think 33%, which has never happened historically despite other times when you have done restructuring. And even if you take into account the run-rate and this is at a gross level of restructuring and flow that through at some net rate that you have done historically, it just doesn't add to the full bridge.

So I'm just hoping you could shed some color on, you know, what are -- which one of these drivers should we really be focused on, especially given the fact that the tariff environment still remains uncertain. And so PC uptake has also been disappointing over the last several quarters. And how confident should we feel that this kind of seasonality can be achieved? And I have a follow-up, please.

Karen Parkhill
Executive Vice President and Chief Financial Officer at HP

Yeah, thanks for the question, Wamsi. So I'm going to step-back and just talk about why we're confident in our EPS guide and ramp that we talk about between the first and the second-half. And I start with just a reminder that you know, given the seasonality for our business, EPS is historically stronger in the second-half. But specific to this year, on-top of that, we expect both revenue and costs to improve in the back-half. And on revenue, we expect more pronounced PS seasonality tied to the PC recovery, which includes the Windows 11 refresh and the ramp of AIPCs. We also expect continued mix-shift to premium, including a higher penetration of AIPCs as we move through the year, which leads to higher ASPs. And we expect continued momentum in our growth segments that will help improve our margin profiles.

And in costs, we expect reduced commodity costs because we're qualifying lower-cost components right now. We're also further driving consolidated volumes through strategic partners that can provide us with a cost advantage and we've got incremental savings from our Future Ready plan. And then lastly, we've got a step-down in our corporate other costs as we move past the first-half of our year. So I'd say all of these things, along with the momentum you've seen already driving our revenue growth the last couple of quarters, give us confidence in this ramp.

Enrique Lores
President and Chief Executive Officer at HP

Let me emphasize a couple of the comments that Kevin made. I think versus the analysis that you were describing,, there is both improvement on the revenue side and improvement on the cost side. And the combination of both is what drives us -- brings us confidence in the guide that we have provided. As Karen said also at the beginning, we are including in the guide the impact of the current tariffs in -- for China. We are not including the rest. We think it's difficult to speculate and it's hard to know exactly what the tariffs will be. So we are not including that in the guide.

Wamsi Mohan
Analyst at Bank of America

Okay. Thanks for that. And could I just ask around the tariff piece, right? So is it -- can you just clarify if it's a 10% tariff that you're incorporating in China or there's some news this morning of an incremental 10% or are you incorporating a full 20% rate at the moment? That's my clarification. And just in light of that, if you think that you will have to utilize pricing, I mean, as you have decoupled your supply-chain, let's say, away from China, if other PC makers are unable to do that, would you say you would utilize pricing as a lever to take share or how should we think about that? Thank you.

Enrique Lores
President and Chief Executive Officer at HP

Sure. So first of all, as said at the beginning of the call, we are including only in the guide what is official and at this point, only the first 10% tariff increase is built into the plan. Depending on what happens, we will -- I mean, we need to see what happens now for China or other parts of the world, but we are not including that in the guide. In terms of how will we manage the situation? You know that our goal continues to be profitable growth and we look at tariff as another area of cost. And if we have that advantage, we may use it for price.

We may use it to create better profit to be able to reinvest in other areas. We will see how depending how the situation goes, we will go one direction of another. Our goal for the rest of the year is to do better than the market as has explained in the guide. So our expectation is that we will be gaining share, especially in the commercial space, especially in premium.

Karen Parkhill
Executive Vice President and Chief Financial Officer at HP

And I would also say, Wamsi, that with the future tariffs, we plan to use the same playbook that we've already used for the first 10% in China. So should there be more in China, we've got the playbook. Should there be more somewhere else, we're going to run that same playbook.

Operator

Our next question comes from the line of Eric Woodring with Morgan Stanley. Please go-ahead.

Dylan Liu
Analyst at Morgan Stanley

I am. It's actually Dylan Liu for Eric. So, but my question is, can you help us better understand when you expect the current commodity cycle to reflect to a tailwind to margins? And would you try to hold pricing at that time or would you be willing to pass those savings back to a customer at that time? And I have a follow-up after this.

Enrique Lores
President and Chief Executive Officer at HP

Yeah. For the full-year, we expect commodity will continue to be a headwind for margin for the full-year, but we expect to see improvements quarter-over-quarter starting in Q2. That's the best view that we have at this point. And again, how will we use that? It will depend on the competitive environment. Again, our goal is to drive profitable growth and we will be looking at pricing and other tools depending on what the situation will be.

Dylan Liu
Analyst at Morgan Stanley

Got it. Thank you. And just to follow-up, I want to make sure we understand your personal system comments. So last quarter, you talked about a mid-single digit unit growth with ASP growth layered on-top of that. And is it correct to think that you're now expecting a better than mid-single-digit growth or how material is the outperformance you're now embedding in the full-year guidance?

Karen Parkhill
Executive Vice President and Chief Financial Officer at HP

Yeah. I would say right now, we're saying for PS that we expect to continue to gain share, particularly in commercial and grow faster than the market.

Enrique Lores
President and Chief Executive Officer at HP

And our expectations for the total market have not radically changed versus what we're saying a quarter ago, but no changes there.

Operator

Our next question will come from the line of Michael Ng with Goldman Sachs. Please go-ahead.

Michael Ng
Analyst at The Goldman Sachs Group

Hey, good afternoon. Thanks for the question. Just as a follow-up to the prior one around Personal Systems growth and the PC market, can you just talk about what element got better? It sounded like Personal Systems performance in the quarter was in-line. Is the -- is the April outlook better than you had originally anticipated? Is it the back-half? Any color there would be helpful.

Enrique Lores
President and Chief Executive Officer at HP

Yes. I think more is not only the market that we expect to perform as we were seeing a quarter ago, it's really the momentum that we see and this has been translated in the results. If you look at the growth that we had we had this quarter on commercial of 10%, this is clearly an improvement from where we were a quarter ago. And when we look at the momentum, the progress that we see in the market, this gives us confidence in the projections that we have shared for the rest of the year?

Michael Ng
Analyst at The Goldman Sachs Group

Great. Great. Thank you. And I wanted to follow-up on the Humane acquisition and the investments in the Intelligent ecosystem across HP devices. Is this a reference and investment in Workforce Solutions and DEX? If you could just expand on your vision there and the momentum that you think you can get-in that piece of the business? Thank you.

Enrique Lores
President and Chief Executive Officer at HP

Sure. I think really the impact of Humane will be beyond Workforce Solutions and that part of the company. When we think that this is a smart acquisition for us, we have got into the company a very talented team with a lot of experience in AI development and a great software portfolio, a great set of software assets that we can integrate in to really drive the future of work strategy. What you will see us doing is use those total assets to accelerate the deployment of AI at the edge and accelerate our plans there and also to accelerate what we call the better together experience of having our products connecting amongst themselves and offering a much better and radically simpler experience to our customers.

For example, one of the first areas we're going to be deploying that is in having our PCs and video conferencing rooms connecting in a seamless way, which we know is a big pain point for customers. I'm sure that all of you experience that when you have to go to a conference room, that will be the first area where we will use some of the technologies from Humane and we expect to do that in the coming quarters.

Operator

Our next question comes from the line of Asia Merchant with Citigroup. Please go-ahead.

Michael Cadiz
Analyst at Smith Barney Citigroup

Good afternoon. This is Mike for Merchant at Citi. So can I ask how do you think about the PC industry growth rate for this year? Some external parties are saying maybe 4% to 5%, we at Citi are saying about 4%. And then if you layer on-top of that your price increases. Can one relatively safely assume that PCs can see high-single-digits this year?

Enrique Lores
President and Chief Executive Officer at HP

So the answer is yes. As I said before, our projections for the market continue to be the mid-single-digit growth for units. We haven't changed that, which is aligned with what most of the industry analysts are saying and we expect pricing to have a positive impact on-top of that and we expect to be growing faster than the market. Thanks.

Michael Cadiz
Analyst at Smith Barney Citigroup

And then as my follow-up, could you add more color and characterize PC demand across the different segments like consumer, SMB and large enterprise, please? That's it from me. Thank you.

Enrique Lores
President and Chief Executive Officer at HP

So let me let me provide some color. Last quarter, we saw growth both in the -- in terms of units, both growth in both the consumer and the commercial space. In the consumer space was more driven by low-end products in the commercial space were more -- was more balanced. If I go through segments, we saw growth in the government space. We saw significant growth in the enterprise and SMB spaces and we only saw decline in the education category. So overall, fairly solid growth for PCs and again especially in the commercial -- in the more premium categories.

Operator

Our next question comes from the line of Kristen Carr with TD Cowen. Please go-ahead.

Unidentified Participant
at HP

Hi, this is Steven calling on behalf of Krish. My first question is regarding your print business. I guess in DK, like is it -- I guess given the ongoing strength of the US dollar. I know this is sort of out of your control, but given the pricing power that some of your -- your Japanese competitors have, do you feel like the -- there could be a longer-term structural disadvantage that you guys have? And are you seeing any of the pricing disadvantage still over into commercial contract pricing?

Enrique Lores
President and Chief Executive Officer at HP

Well, we continue to see a very competitive environment on the prem side, but not more competitive than what we have seen during the last few quarters. And we are not expecting it to change in the coming quarters and this is what we're using as a planning assumption. Despite of that and driven by -- enabled by the work that we did in cost, we grew share in the print space this quarter, especially in the home side. And our plan continues to be to drive profitable growth and really focus on the more profitable customer side as we have done -- as we have been through in the last years.

Unidentified Participant
at HP

Great. Thank you for that. And for my second question, I had one for Karen regarding inventories. I just wanted to clarify for -- for the second-quarter, just given your comment earlier on negative free-cash flow. I was wondering if that was implying further growth in inventories? And if so, is that more on the component side or finished goods side? Thank you.

Karen Parkhill
Executive Vice President and Chief Financial Officer at HP

Yeah, thanks for the question. It was not necessarily implying further growth in inventory, though we might take advantage of strategic buys like we do in any given quarter. It was really taking into account the fact that we took on extra inventory that we will pay in accounts receivable this quarter, which will impact our cash conversion cycle.

Enrique Lores
President and Chief Executive Officer at HP

And this was one of the actions that we took to mitigate the impact of tariffs. We grew -- we increased the amount of finished good inventories in the US, so we could respond to tariffs too, we could protect some shipments from a tariff increase.

Karen Parkhill
Executive Vice President and Chief Financial Officer at HP

And again, we said that this not going to impact our full-year free-cash flow. It's a timing impact only.

Operator

Our next question will come from the line of Aaron Rakers with Wells Fargo. Please go-ahead.

Jacob Wilhelm
Analyst at Wells Fargo Securities

Hi, this is Jake on for Aaron. Thanks for the question. Maybe to start out, I was wondering if you could just give some additional color around the competitive environment for print within China, maybe specifically around supplies and how that has potentially changed over the last few quarters?

Enrique Lores
President and Chief Executive Officer at HP

Sure. I'll take that question. So we haven't seen from a supplies competitive perspective a radical change from what we have been in China or actually anywhere else in anywhere else in the world. We -- the supplies business is performing well. We have been able to both to continue to grow share overall, which is one of our key plans, key strategies, as you know, and we are very pleased with the progress we are making overall.

Jacob Wilhelm
Analyst at Wells Fargo Securities

Great. Thanks. And maybe just as a follow-up, I think you noted some strength in consumer subscriptions. I was just wondering if you could give some extra color there.

Enrique Lores
President and Chief Executive Officer at HP

Sure. Thank you. So yes, in terms of our key growth areas, this is one of the areas where we continue to see more solid growth. We had double-digit revenue growth this quarter. We continue to grow the number of subscribers. And we highlighted in the call that as we are launching additional services, for example, paper. They also have -- are having good traction and we surpassed 1 million subscribers for our paper program. And as I have said before, this is a service to deliver paper at the home of our customers and is, I would call premium paper because this is really driven by convenience, not driven by -- not driven by price.

We have also expanded the rest of the offering that we have and in the all-in program where customers get the printer and also consumables, we have added the big tank program -- products, which is also a strong differentiator for this category of products in the market. So we are really pleased with the program that progress we are making in this space.

Jacob Wilhelm
Analyst at Wells Fargo Securities

Thank you.

Operator

Our final question will come from the line of Alec Valero with Loop Capital. Please go-ahead.

Alek Valero
Analyst at Loop Capital

Hey guys, thank you for taking the question. This is Alec on for Fernanda. My first question is, what kind of back to office assumptions have you baked into your assumptions for?

Enrique Lores
President and Chief Executive Officer at HP

I couldn't -- back to office, I think you said, we are not assuming any radical -- any radical change in terms of those assumptions and that the situation will remain fairly stable in the coming quarters.

Alek Valero
Analyst at Loop Capital

Thank you for that. And as a quick follow-up, do you guys have any thoughts on the competitive landscape and AIPCs given that there's new players coming to-market such as NVIDIA? Do you -- do you potentially view this as a positive for greater AIPC market adoption?

Enrique Lores
President and Chief Executive Officer at HP

Well, we are working with NVIDIA to integrate their technology into AIPCs. AVIDIA has been and we expect to continue to be a key partner for us and you will see us introducing very exciting products with their technology in the coming quarters.

Operator

That will conclude our question-and-answer session. And I'll now turn the call-back over to Enrique Lores for closing remarks.

Enrique Lores
President and Chief Executive Officer at HP

Perfect. Thank you. Thank you, everybody for joining the call today. We know it's a little bit later than other time. So really thank you for staying with us. And I just want to finish by reemphasizing some of the comments we have made today.

First, we are pleased with the results that we achieved in Q1, not only from a financial perspective, but also from a competitive and from an innovation perspective, it will show the way we are going to be going-forward.

Second, we are pleased with the momentum that we have in the market and this is why we maintain the guide that we provided last quarter despite, for example, the incremental tariffs that we have seen in China.

And third, when we look at the future, we are really excited about the opportunity we see in the future of work and this is really what is driving the innovation and the plans that we have for new products and new services. Thank you again and looking-forward to talk to you again next quarter.

Operator

Thank you. And that concludes our call today. Thank you all for joining. You may now disconnect.

Corporate Executives
  • Orit Keinan-Nahon
    Head of Investor Relations
  • Enrique Lores
    President and Chief Executive Officer
  • Karen Parkhill
    Executive Vice President and Chief Financial Officer

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