Interparfums Q2 2025 Earnings Call Transcript

Quartr
Provided by Quartr
August 6, 2025

Key Takeaways

  • Positive Sentiment: Inter Parfums delivered 3% organic net sales growth in the first half (+7% in Europe) despite FX headwinds and Dunhill exit, maintaining momentum for 2025.
  • Negative Sentiment: U.S. operations saw a 14% organic sales decline in Q2 (down 6% year-to-date) largely due to the completion of Dunhill inventory sell-out and lower distributor buy-in.
  • Positive Sentiment: Gross margin expanded by 170 basis points to 66.2% in Q2, driven by favorable brand/channel mix and the prior-year Dunhill discontinuation.
  • Positive Sentiment: Trade outlook improved as the U.S.-EU agreement capped EU-to-U.S. tariffs at 15% and eliminated U.S. export duties, while deals with South Korea, Vietnam and a preliminary China agreement boost sourcing clarity.
  • Positive Sentiment: E-commerce platforms—Amazon, TikTok Shop and DivaBox—are gaining traction, with dedicated SKUs and tailored programs fueling double-digit growth and expanded brand participation online.
AI Generated. May Contain Errors.
Earnings Conference Call
Interparfums Q2 2025
00:00 / 00:00

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Operator

Greetings, and welcome to the InterpowerForms, Inc. Second Quarter twenty twenty five Conference Call and Webcast. At this time, all participants are in a listen only mode. A question and answer session will follow the formal presentation. As a reminder, this conference is being recorded.

Operator

At this time, I'd like to turn the call over to Karen Daley, Vice President at The Equity Group and Interpreference Investor Relations representative. Please go ahead.

Karin Daly
Karin Daly
Vice President at The Equity Group and Inter Parfums' Investor Relations representative at Inter Parfums

Thank you, Joe. Joining us on the call today will be Chairman and Chief Executive Officer, Jean Lazar and Chief Financial Officer, Michele Atwood. This conference call may contain forward looking statements, which involve known and unknown risks, uncertainties and other factors that may cause actual results to be materially different from projected results. These factors may be found in the company's filings with the Securities and Exchange Commission under the headings Forward Looking Statements and Risk Factors. Forward looking statements speak only as of the date on which they are made, and Inter Parfums undertakes no obligation to update the information discussed.

Karin Daly
Karin Daly
Vice President at The Equity Group and Inter Parfums' Investor Relations representative at Inter Parfums

Inter Parfums' consolidated results include two business segments: European based operations through Inter Parfums S. A, the company's 72% owned French subsidiary and United States based operations. With that, it's now my pleasure to turn the call over to Jean Madar. Jean?

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

Thank you, Karen, and good morning, everyone, and thank you for joining us on today's call. We began the year on a strong note and that is continuing but at a slower pace and with more speed bumps along the way than in recent years. Even so, the measures undertaken months ago, including price increases that will come into effect beginning this month and strategically shifting some of our sourcing and manufacturing, along with product innovation and effective advertising and promotional programs, have enabled us to maintain and fulfill demand for our fragrance products. There is no question that momentum eased in the second quarter for us and many others in our industry, and some of the challenges we faced will likely continue into the second half of the year. That said, our lean, adaptable operating model, combined with the support from our distributor, retail and manufacturing partners as well as the proactive and timely actions we have taken position us to fully resolve these challenges by 2026.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

As we reported last month, for the first six months, organic net sales, which exclude the impact of foreign exchange and the discontinuation of the Dunhill license, rose 3% with first quarter shipments ahead of budget and second quarter below. European based operations reported net sales grew 6% in the second quarter and 7% in the first half with robust performance in The U. S. That outpaced the broader fragrance industry led by Jimmy Choo fragrances. In our U.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

S.-based operations, reported second quarter net sales were down 20% with 8% of that due to sell out of the remaining Dan Hill inventory last year, which concluded in August. On an organic basis, U. S. Operation sales were down 14% in the second quarter and down 6% in the first half. As I review regional performance, I will be focusing on the first half of the year rather than the second quarter, which was unusually volatile this year.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

We experienced solid growth in our two largest markets, North America and Western Europe. North America sales rose 7% and Western Europe rose 3%. Central And South America sales increased 7% with the success of Lacoste fragrances and also nice growth in Coach fragrances and generally a healthy growing market. Sales in Eastern Europe were up 14% as compared to the 2024 when we encountered sourcing constraints at the time. Asia Pacific Fragrances were down 12% in the first half.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

We were against strong sales last year in Australia, but we have very high challenges in South Korea. Positive takeaway for the region is that overall trend in China and Japan become a little bit more favorable. Middle East and Africa declined 19%, and it's an important region for us, reflecting the exit of the Dunhill license. Excluding the impact of Dunhill, net sales declined 6%. We have a strong fragrance lineup in the works for the remainder of the year.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

For our European based brands, we will be launching the latest edition of the Jimmy Choo I Want Shoe franchise called I Want Shoe with Love. And while Montblanc sales were broadly flat during the quarter, we are already encouraged by the promising response to the recent debut of Montblanc Explorer Extreme, and we continue to strengthen the brand with a new extension to the Mont Blanc Elixir line alongside an exciting addition to Karl Lagerfeld iconic franchise. Since joining our portfolio, Lacrosse fragrances have delivered outstanding results, and we are eager to build on that momentum with the upcoming introduction of Lacos Original Fang, while adding new members also to the Moncler Saumet collection as well. Additionally, we are nearing the debut of our first fragrance release for our own brand called Solferino. This collection of 10 fragrances crafted crafted by master perfumers stays true to artisanal routes through carefully selected distribution and premium merchandising, ensuring a truly exceptional experience for our customers.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

Next month, we'll open our flagship boutiques in the heart of Paris, alongside the launch of our e commerce platform and the products we have just introduced this week at Cellfridges in London, allowing us to connect with customers both locally and globally. This marks a new chapter for Inter Parfums, filled with the promise of growth and discovery in the art of artisanal and luxury fragrance craftsmanship. And the insights we gain will not only enrich these lines of ferrano, but further empower us to elevate and better serve the entire family of brands within our portfolio. For our U. S.-based operations, we are set to introduce several scents, including Just Cavalry blockbuster duo for Roberto Cavalry plus several extensions for GUESS, for VTNY, Ferre Gammeau and Albert Camby.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

As announced last month, Inter Parfins has been selected as the exclusive fragrance licensee for Laurentian, a level of goods a French level of goods and fashion brand that was established in 1948 and now has approximately 400 stores across 80 countries. By combining Laurentian's rich heritage and creativity with our expertise in fragrance development, we plan to launch their first ever women's fragrance in 2027 with a focus on Europe and Asia Pacific. So we are very happy to have signed this new fragrance license. And of note, there was no upfront fee to obtain this license. Before I hand it over to Michel to discuss the financial results, I want to touch on few operational updates that have been front and center across the industry.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

We are seeing strong momentum in our e commerce channels and expanding our presence, especially on Amazon. Platforms like DivaBox and TikTok Shop are also gaining traction and showing promising growth. In fact, we are developing special programs tailored for e commerce, such as TikTok specific SKUs, typically smaller size at lower price point, to better meet the expectations of these customers who are often looking for a more affordable version options, I'm sorry. Amazon continues also to be a key focus. The good news is that thanks to our success there, more brands are now willing to sell on Amazon after we demonstrated strong numbers.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

Their business on Amazon has been growing steadily. It's important to note that Amazon Beauty is very much a controlled platform, but we can't overlook the platform's shares influence and reach. DivaBox, currently the number two e commerce platform for fragrance in France, is another exciting area for us. On the traditional retail side, there are no major changes. Big retailers and specialty stores like Macy's and Ulta continue to hold steady market share and maintain strong business.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

As we discussed on our previous call, we are making strong progress and remain on track with the transition out of our own operated facility in Dayton, New Jersey. This move will likely happen just after the summer with a target to be fully relocated to the new facility and working with a third party logistics partner by the end of Q3. At this point, we expect to be fully utilizing third party providers for packing, shipping, warehousing and order fulfillment. As it relates to tariffs, and I'm sure if you have more questions, I will answer this during the session of Q and A. But we've got some good news recently, the agreement to keep tariffs on goods from Europe at 15% and to eliminate tariffs on U.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

S. Export to Europe. Earlier projections had us bracing for 30% to 50% plus also reciprocal tariff from Europe. So this is a meaningful improvement even though the increase from 10 to 15% for imports to The U. S.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

Is higher than we had initially planned. The recent agreements finalized with South Korea, Vietnam and The Philippines as well as a preliminary deal with China provide greater clarity on the global trade environment and confirm the immediate action and longer term plans we put in place three months ago remain the right ones. On our sourcing strategy, first, just to clarify, we do not fill or finish any of our goods in China. That said, we do still source a lot of components from there, including plastic caps, certain pumps, some metal parts. And we have already started moving towards alternative sourcing options outside of China.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

It's a transition and there may be some short term impact, but between this and other steps we are taking, we expect to absorb it without major disruption. Another key step is localizing production. Where it makes sense, we are shifting manufacturing closer to the end market. This is mostly valid for certain SKUs that are produced in The U. S, but where most of the business is in Europe or other region.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

This shift will help us to minimize The U. S. Import tariffs on components. As it relates to pricing, we have taken a very selective approach, meaning it hasn't been applied across the board. We implemented more aggressive mid single digit percentage price increase in The U.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

S, where the tariff on imported finished goods have had the biggest impact. In other markets, we've generally held entry level pricing steady on smaller sizes to maintain accessibility while applying more pricing adjustments to larger sizes or on brands that are less price sensitive. Overall, we are looking at approximately 2% average price increase at the total company level, which will progressively take effect between now and the end of the year. The next three months are going to be critical as we focus on the holiday sell in. In the first half of the year, sell through outpaced sell in and store inventory levels are still relatively low.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

It will be a key marker to see how retailers stock up for the holiday season. We've already started Phase one gift sets and holiday orders and how this phase performed will set the tone. One thing to keep in mind, the holiday seasons continue to shift later and later. If retailers don't carry heavy inventory now, we will need to be ready to ship deeper into the season, potentially even into December. That puts other pressure on logistics and manufacturing, so we are making sure we are ready to respond quickly.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

As we continue to navigate the current landscape, we remain confident in our ability to deliver on our goals for the year by making progress across all areas of our business. With that, I will turn it over to Michel Atwood. Michel?

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

Yes. Thank you, Jean, and good morning, everyone. Let me start with our overall results and then I'll go through the details for our European and United based operations. As Jean shared and as previously reported, we delivered net sales of $334,000,000 a slight decline from the twenty twenty four second quarter due in part to the shift of some of the sales from the second quarter into the first quarter we had disclosed in the first quarter release. On an organic basis, our first half sales grew by 3% and we remain on track to meet our guidance for the year supported by a balanced mix of legacy scent sales, key brand extensions, the seasonal lift we typically see from gift set sales in the third and fourth quarter and favorable foreign exchange impacts.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

Gross margin expanded by 170 basis points to sixty six point two percent and one hundred and fifty basis points to 65 for the second quarter and first six months of the year. This was driven by favorable brand and channel mix and namely the impact of the discontinuation of Dunhill, which drove a big part of the improvements on The U. S. Operations during the quarter, which we've seen as well. SG and A expenses as a percentage of net sales were 48.545% for the second quarter and 2025 as opposed as compared to 45.643.6% for the comparable periods in 2024 with AAPA expenses of $69,000,000 or 20.6% in the second quarter and $120,000,000 or 18% of first half net sales respectively.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

Our E and P investments grew 5% in the first half compared to 2024 as we continue to execute our successful strategy of investing in A and P slightly ahead of growth to fuel healthy sellout. Overall, our consolidated operating income was $59,000,000 for the quarter, a 9% decrease from the prior period, resulting in an operating margin of 17.7% or 120 basis points decline from the twenty twenty four second quarter. Year to date, however, operating income increased by 1% to $134,000,000 with operating margin at 20%, a 10 basis points improvement from the prior year period. Below the operating line in the first half of the year, there was a loss of 6,700,000.0 as compared to a loss of $1,500,000 in the corresponding period last year. Two factors were behind the swing.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

The first is foreign exchange. There was a loss of $2,400,000 in the 2025 compared to a gain of $300,000 in the 2024. As you know, the significant swings in the euro USD, which went from 1.03 in early February to 1.17 at the June helped our top line, but resulted in larger than usual FX losses. The second factor was the impact on our marketable securities where we recorded a loss of $3,400,000 in the 2025 compared to a loss of $600,000 in the 2024. We did not experience a significant change in our blended effective tax rate, which was at 24.3%, up 40 basis points from 23.9% over the prior year period.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

Moving on to our two business segments and given the volatility experienced in the second quarter, which is largely isolated and not reflective of ongoing trends, we will focus our discussion on the first half results. European based operations net sales rose by 7% on a reported basis and 6% on an organic basis. Gross margin expanded by 60 basis points to 66.9% driven by favorable brand and channel mix, while SG and A expenses increased 7% to $212,000,000 SG and A as a percentage of net sales remained flat at 43.4% benefiting from economies of scale with higher sales. A and P expenses grew 8% slightly ahead of sales and totaled $89,000,000 and represented 18% of European based net sales for the first half. Overall net income attributable to European based operations increased 3% to $81,000,000 For European based operations, net sales declined by 12% on a reported basis as the bulk of the Dunhill impact was absorbed during this period, which accounted for approximately six percentage points of decline.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

As such, net sales declined 6% on an organic basis. Gross margin expanded by two twenty basis points to 59.7%, largely due to the discontinuation of Dunhill in the prior year period. While SG and A expenses declined by 1% to $91,000,000 SG and A as a percentage of net sales increased to 47.8% from 42.5% of net sales in the prior year period and that's largely driven due to the lower sales. AAP expenses, which remained broadly flat despite the sales drop and in order to protect sellout totaled $31,000,000 and represented 17% of United States based net sales for the first half. Overall, net income attributable to The United States based operations decreased 26% to $18,000,000 again due in large part to the lower sell in.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

At June 30, our balance sheet remains strong with $2.00 $5,000,000 in cash, cash equivalents and short term investments and working capital of $654,000,000 From a cash flow perspective, accounts receivable was down 1% from year end 2024 and days sales outstanding remained consistent at seventy four days, similar to the seventy two days in the prior year period, driven by changes in channel mix. By effectively managing working capital relative to our sales, we continue to improve our operating cash flow by $31,000,000 shifting from a $26,000,000 of cash consumption in the 2024 to a $5,000,000 cash generation in the present six month period. We expect to achieve similar productivity in the 2025. With a healthy sellouts in the first half driven by the strength of our portfolio and disciplined execution, we look ahead with cautious optimism about achieving our full year objectives and continue to maintain the guidance we outlined in November 2024. We believe that the continued resilience of the fragrance category, tariff driven pricing actions in the second half and ongoing foreign exchange tailwinds will support us in meeting our goals.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

As such, we are reaffirming our 2025 guidance, which calls for net sales of 1,510,000,000.00 and earnings per diluted share of $5.35 With that operator, please open the line for questions. Thank you.

Operator

And the first question comes from the line of Ashley Helgems with Jefferies. Please proceed.

Sydney Wagner
Sydney Wagner
Equity Research Senior Associate - Beauty & Personal Care at Jefferies

Hi, this is Sydney on for Ashley. Thanks for taking our question. First one, can you just talk about what you saw in terms of promotional levels, maybe how that progressed versus Q1 and then throughout the quarter? And then any more color you can provide kind of on what you're seeing from the destocking? It sounded like that wasn't a huge concern last quarter.

Sydney Wagner
Sydney Wagner
Equity Research Senior Associate - Beauty & Personal Care at Jefferies

So wondering if you do feel like that's kind of worsened in Q2 and maybe what you've seen from a trend perspective there? And then just any comments on end demand and kind of more granularity around that? Thank you.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

Michel?

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

Yes. So maybe hi, Sidney. I'll probably take the question around your last two and then Jean can address the promotional levels. So I mean destocking is always a very difficult one to assess. As you know, we sell to distributors who sell to retailers.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

So, think about it as like, it's kind of like when you get to a toll booth and somebody hits the brake on the highway, everything kind of starts to back up and things start to slow down. We've certainly seen a slowdown in the market. And as a result, the retailers have been more prudent and the distributors have also been more prudent. And I think that that little disconnect between sell in and sell out is largely basically is factored and trigger that. Now related to that, your last question around the demand, actually the end demand was pretty good this quarter.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

The market was up overall for the top seven markets that we track. The market was up 5% in the second quarter and is up 3% on a year to date basis. So it's actually quite healthy. And actually, if you look at how we did versus the market, we actually did a little bit better. We grew share in the first quarter.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

We also grew share in the second quarter. So overall, we have performed slightly better than the market. Now when we look at our competitors, we're seeing very similar situation, which is their sellout typically is looking better than their sell in. And as you know, obviously, and Estee Lauder haven't published yet, but we see that pretty clearly through the numbers from LVMH and L'Oreal that actually had pretty had actually flat to slightly declining numbers for the first three for this quarter. So overall, I think we're seeing pretty similar trends from our key competitors, which is selling sell in is growing more slowly.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

And I think that really does show that it's a broad industry wide situation that's kind of happening with related to the slowdown. Right, Jean on the promotional levels?

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

I will before promotional level, would like to add something. As you know, we have been in this business for many years, more than thirty five. It's not the first time that we see gaps between sell in and sell out. And what I remember is it's usually a response to lack of visibility. The sell out is good, but the distributors or the retailers do not want to buy as much and take this opportunity to reduce their inventory.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

When it happens at this time of the year, I told my team that we have to be very ready to answer big surge of orders that could happen in September, in October, in November, as a very late stage. So we need to be agile. We need to and that's why we kept our guidance at this level because we think that due to the fact that the products are selling, our distributors are going to need merchandise very soon. Voila for destocking. Regarding the first question, can you remind me the first question?

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

The promotional levels, Jean.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

Nothing in particular, nothing different than before. It's not more or less. The business, as you know, is already very promotional. We are using a lot of tools like gifted purchase and sampling, etcetera. But very I don't see any new things going on in the promotion.

Sydney Wagner
Sydney Wagner
Equity Research Senior Associate - Beauty & Personal Care at Jefferies

Great. Thank you so much.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

Thank you.

Operator

The next question comes from the line of Susan Anderson with Canaccord Genuity. Please proceed.

Susan Anderson
Susan Anderson
MD & Senior Analyst at Canaccord Genuity Group

Hi. Thanks for taking my question. I think just a follow-up really quick on the tariff related impacts to second quarter. By that, I guess, you just mean retailers pulling back on ordering because of the tariffs? So I guess similar to the destocking?

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

No, I will not the retailers are not subject to tariffs. We give them a price, but distributors for sure. But this is part of this uncertain times, lack of visibility that I was mentioning before. As of a couple of weeks ago, we are talking about much higher tariffs and we were also talking about reciprocal tariff, which finger did not happen. But no, we cannot say that the lack of purchasing or lack of the level of purchasing is lower because of tariffs, Michel.

Susan Anderson
Susan Anderson
MD & Senior Analyst at Canaccord Genuity Group

Got it. Okay.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

I think that just generally people are being, I think, a little bit more prudent, think, is really what you're hearing from Jean. And that inevitably And can drive a point or

Susan Anderson
Susan Anderson
MD & Senior Analyst at Canaccord Genuity Group

then I guess just looking out over the next couple of years, you've added quite a few brands, I guess, to the lineup, especially now with Longchamp. They have Off White, Sulforino. I guess, you think you'll still be looking to add? Like do you think you have capacity to take on more? Or is this going to kind of be the lineup in terms of new brands coming on board in the next couple of years?

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

This is a very good question. We always look for diversifying the portfolio. And I think the addition of the latest addition of Laurentian. Laurentian is a great company selling bags. We have very, very good experience and results with brand like Coach.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

So it was very natural to capture the L'Enchant brand. So between L'Enchant, Lacoste, that are very well recognized and also more less known brand like Off White or Goutal. We think that these are good complements to the portfolio. What does it mean we can take more? Definitely, we can absolutely take more brands.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

We will of course with time edit the portfolio. There are some brands, smaller brands that maybe in a year or two or three will not be part of the portfolio. It's a natural life of a company.

Susan Anderson
Susan Anderson
MD & Senior Analyst at Canaccord Genuity Group

Okay, great. Thanks so much for the details. Good luck for the rest of the year.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

Thank you. Thank you.

Operator

And the next question comes from the line of Hamed Khorsand with BWS Financial. Please proceed.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

Hello, Hamed.

Hamed Khorsand
Principal at BWS Financial

Hi.

Hamed Khorsand
Principal at BWS Financial

I just want to ask you about your comment about the retailers and how they're waiting on purchasing. Kind of risk does that impose for you? Is there a chance where you get a big slug of your revenue gets pushed into Q4?

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

Yes. Mean, definitely, when you have this kind of uncertainty, the September period, August, September period is generally a pretty big period for gift sets. It's very easy for things to kind of move from one week to another and could shift from September to October. I mean, it's very difficult to kind of plan. It's also one of the reasons why we typically don't guide by quarter and we generally guide for the year.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

But again, I think what Jeanal said is that what we're clearly seeing is that there is pent up demand. We're seeing it through the market growth, through the consumption of our brands. And it's not only the case for us, but it's also the case for our competitors. So we believe that there's definitely some pent up demand. If the market continues to be strong, I think we'll certainly see probably some orders picking up in the third and fourth quarter. I think the other thing that people are going to wait and see in particularly in The U. S.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

Is the impact of the pricing that is being taken to offset some of the costs of the tariffs. And I think that's probably why also some of the retailers in The U. S. Are being a little more prudent.

Hamed Khorsand
Principal at BWS Financial

Okay. And then to your comments about Amazon and TikTok, would you entertain a bigger portion of your manufacturing to smaller quantities, the smaller size of packaging?

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

We will do that not for every brands, but we noticed that there is some price points on the TikTok that if you are above your sales drop immediately. So in order to do that, we have to create special programs. This was something that we started to work at the beginning of the year and we'll have it ready for Christmas. So it will be interesting. But it's not right for all the brands, but some brands that are on TikTok needs a lower price.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

Lower price means for us, we give them a smaller size. It's becoming more of a paid sampling. And it's the margins are good. The margins are actually the same. So and absolutely for this kind of programs.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

Amazon is a different animal. We really start to have some very, very good business on Amazon. We advertise with them. We work with them. It's growing at a double digit pace.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

We are opening also Amazon in Europe. We start to work with them in Europe, in UK. I'm quite happy with business on Amazon. And as you know, we own 25% of a very important website in based in France called DivaBox that is going to do over EUR 100,000,000 in sales. We don't consolidate the sales because it's an investment in the company, but we meet with them on a regular basis and we learn from them what works, what doesn't work. This helps us a lot in our decision making.

Hamed Khorsand
Principal at BWS Financial

Okay. And then Michelle, sorry if you've answered this earlier, but what was the reason for deck going up as much as it did Q1 to Q2?

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

Yes, Amit, great question. I mean, we essentially took out a loan. We made a few purchases at the end of last year and particularly in the first quarter. And I just we felt that it was a good time now to just kind of we like to manage our finances very conservatively. So it's largely to fund that.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

And also we've been buying some additional space around our head offices in Paris. So, it's really to buy it was really to buy assets, particularly like Goutale and extra space.

Hamed Khorsand
Principal at BWS Financial

Okay, great. Thank you.

Jean Madar
Jean Madar
Chairman, CEO & Co-Founder at Inter Parfums

Thank you.

Operator

This concludes the question and answer session. I'd like to turn the call back to Michel Appode for closing

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

All right. Well, thanks a lot, Joe. All right. Well, thank you all for joining our call today. And Jean and I really want to thank our incredible team, partners, brands and all of our stakeholders.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

Your dedication, trust and collaboration continue to drive our success, especially as we navigate through these uncertain times together. I would also like to mention a couple of upcoming events. We will be hosting our annual meeting in person here in New York on September 10. And I will also be participating in the Wells Fargo Consumer Conference in Laguna Niguel, California on September 1617. So if you'd like to participate in these events, please reach out to your sales representative at Wells Fargo.

Michel Atwood
Michel Atwood
CFO & Director at Inter Parfums

And if you have any additional questions, please contact Karen Daly from The Equity Group, our Investor Relations representative. Her telephone number and email address can be found in most of our recent earnings releases. We look forward to meeting with you all at these events or the next conference call. Thank you again and have a great day.

Operator

Thank you. This concludes today's conference. You may disconnect your lines at this time. Enjoy the rest of your day.

Executives
Analysts
    • Karin Daly
      Vice President at The Equity Group and Inter Parfums' Investor Relations representative at Inter Parfums
    • Michel Atwood
      CFO & Director at Inter Parfums
    • Sydney Wagner
      Equity Research Senior Associate - Beauty & Personal Care at Jefferies
    • Susan Anderson
      MD & Senior Analyst at Canaccord Genuity Group
    • Hamed Khorsand
      Principal at BWS Financial
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