Steven Cahillane
Chairman of the Board and Chief Executive Officer at Kellanova
Thanks, Amit. Let's start with Kellogg North America on slide number 21. As you can see, our largest region performed very well in 2022 straight through the fourth quarter. We started the year with the lingering inventory impact and costs arising from the second half 2021 fire and strike as well as other supply disruptions and quarter-by-quarter, we executed well both from a supply-chain perspective and a commercial perspective, finishing the year with very strong net sales and operating profit growth.
Within North America, our largest segment is snacks representing over half of our sales in the region and this segment led the way in 2022 as shown on slide number 22. There were some timing of shipments particularly year-over-year within the quarters, but North America snacks finished the year in double-digit growth. In fact, North America snacks has accelerated its organic net sales growth in each of the past four years, leading the way were world-class brands like Pringles and Cheez-It, both of which generated double-digit consumption growth in 2022, and Pop-Tarts and Rice Krispies Treats, both of which sustained their multi-year momentum as well.
Our North America Cereal businesses as depicted on slide number 23, this business overcame enormous obstacles on its way to delivering very strong net sales growth. We entered the year depleted on finished goods inventories. As we rebuilt those inventories SKU by SKU, we were able to replenish retailer shelves more quickly than we anticipated. And during the second half, we were able to ramp up our commercial programs and we have entered the new year with real momentum.
Slide number 24 shows the end-market progress we have made since restoring inventories and commercial activity. As you can see, our performance has continued to improve sequentially accelerating both our consumption growth and our share recovery. This business is back on track and is poised to sustained growth in 2023 when we will have a full year of commercial activity. In addition, with supply back in place, this business has begun to restore its profit margins.
North America frozen foods as shown on slide number 25, this was another business that ran into capacity and supply challenges in 2022. For Eggo, it was simply a matter of strong demand over the last couple of years putting us up against capacity. We put in capacity at mid year and since that time, Eggo's consumption growth has accelerated. And for MorningStar Farms, we experienced significant production issues at a co-manufacturer. During the fourth quarter, supply came back online and almost immediately, we saw signs of improvement in market.
So moving to slide number 26, Kellogg North America has all the pieces in place for another good year in 2023. Our snacks brands are demonstrating undeniable momentum and they represent more than half of our North American region's net sales. Our cereal business continues to outpace what has been very strong category sales growth as we continue to ramp up commercial activity and our frozen businesses are getting past some severe supply constraints.
Meanwhile, our productivity and revenue growth management actions are catching up to what has been steadily rising input cost inflation, just as we are starting to see signs of bottlenecks and shortages receding. The results should be margin improvement for North America this year, and of course, North America will be moving full speed ahead with the carving out and spinning off of North America Cereal Company. We're making good progress with detailed implementation plans, all while remaining focused on delivering good financial results and executing in the marketplace.
Now let's turn to Europe and slide number 27. Cost inflation accelerated faster in this region than others, particularly when energy prices and other costs soared after the outbreak of war in Ukraine. Our revenue growth management actions have yet to catch up to the accelerated cost pressures pulling down profit in the last couple of quarters and will likely remain a pressure on profits into the first half of 2023. The fourth quarter also featured a meaningful year-on-year increase in brand investment.
Nevertheless, Kellogg Europe had another good year posting its fifth straight year of growth in both organic net sales and operating profit. Leading the way were snacks, which now represent more than half of our Europe region's net sales as shown on slide number 28. And aside from the Russia impact in year-ago comparisons in quarter three, this segment drove strong double-digit net sales growth all year. This momentum is not new. This was our fifth straight year of organic net sales growth for Europe snacks. In market, Pringles generated strong consumption growth across key markets in the quarter and the full year and in the UK, we also delivered rapid growth for Pop-Tarts and Rice Krispies squares.
Turning to our European cereal business and slide number 29, you can see that this business continues to deliver steady growth. On the strength of commercial activities and revenue growth management needed to cover rising costs, this business showed sequential acceleration in its organic net sales growth in each quarter. In market, category growth rates in markets across the region picked up in the fourth quarter and we have been particularly pleased with accelerated growth and share gains for brands like Rice Krispies in the UK, Tresor in France, and Special K in several markets.
So you can see the Kellogg Europe remains in very good condition as we head into 2023. As indicated on slide number 30, we expect to sustain momentum in snacks, led by Pringles, but also increasingly accompanied by portable wholesome snacks like Pop-Tarts and Rice Krispies squares. In cereal, we have strong brand plans including renovation and innovation and a campaign celebrating our 25th year of our Better Days social program in the UK. We will continue to manage through cost and supply pressures, which are particularly heavy in the first half. And we have an agreement to divest our Russia business, though the deal's timing, approvals, and final details are still pending. This business represents a little more than 5% of Kellogg Europe's total sales, so the impact of this divestiture should not be meaningful to adjusted basis results.
Now let's turn to Latin America on slide number 31. As the chart shows, Kellogg Latin America grew net sales and operating profit strongly both in the fourth quarter and full year. In fact, this region posted strong and accelerating organic net sales growth all year, attribute to its brands, its commercial execution, and its expansion of route-to-market capabilities, as well as its revenue growth management actions and its agility in managing through supply challenges.
Our snacks business in Latin America is shown on slide number 32. This business has grown consistently over the years. In 2022, it led the organic net sales growth for the region, with year-on-year growth of more than 20% in both the fourth quarter and the full year. The growth was broad based, finishing the year with the fourth quarter that featured strong double-digit net sales gains across all of our sub-regions, Mexico, Brazil, Pacific, and the Caribbean and Central America region.
The strong growth in the quarter and year was driven by price mix, needed to cover soaring cost inflation and adverse transactional currency impact and while volume did decline, the elasticity was below historical levels. In-market data shows sustained double-digit category growth in the quarter and the full year for a major salty snacks markets with Pringles gaining share in both of its biggest Latin America markets, which are Mexico and Brazil. Our cereal business in Latin America also grew net sales organically in the fourth quarter and full year as indicated on slide number 33.
Early in the year, this business felt the impact of supply disruption coming out of North America's fire and strike, particularly in our Caribbean business. But as you can see once that was behind us, our cereal net sales reaccelerated strongly. In market, our consumption growth was robust across the region in the quarter and the full year, led by key brands like Frosted Flakes in Mexico and Brazil, Corn Flakes in Brazil and Puerto Rico and Froot Loops in Colombia.
So moving on to slide number 34, Latin America 2 is poised for another good year in 2023. We expect to sustain momentum in snacks, led by Pringles and we expect to continue to grow in cereal. We expect to improved profit margins this year and work is well underway toward carving out our Caribbean cereal business into the North American Cereal Company spin-off.
We'll finish up our regional review with EMEA shown on slide number 35. This region continues to deliver exceptional topline and bottom-line growth. Net sales grew organically in the high-teens or better all year long. In the fourth quarter, as for the full year, this growth was broad based with growth across all of our sub-regions, Africa, Asia, Australia, New Zealand, and the Middle-East and North Africa. The growth was also strong across all of our category groups, cereal, snacks and noodles, and other.
Despite enormous cost pressures, the region also delivered double-digit profit growth on a currency-neutral adjusted basis, both in the fourth quarter and the full year. Snacks in EMEA posted outstanding organic net sales growth all year as shown on slide number 36. This growth was led by emerging markets ranging from Asia to Africa to the Middle-East, and it was led by Pringles which sustained strong consumption and share growth across key markets, both in the quarter and for the full year.
In Australia, we also realized good consumption growth in Pop-Tarts and Rice Krispies Treats, both for the quarter and the full year. This bodes well for further international expansion of those brands. Cereal also posted strong organic net sales growth all year as shown on slide number 37. As with Snacks, the growth was led by price mix with elasticity impact on volume being lower than usual and we saw growth across all sub-regions, both in the fourth quarter and the full year.
Growth was most pronounced in Africa and the Middle-East, but it also remained solid in Asia and Australia. Overall for the measured markets in this region, we grew consumption and share in the fourth quarter and the full year. Our most developed market, Australia, posted strong consumption growth in the quarter and year led by many of our biggest brands, including double-digit gains for Corn Pops, Corn Flakes, and Sultana Bran. We also sustained good consumption growth in emerging markets with particular strength in India.
And then we come to the largest segment of EMEA, noodles and other, which is shown on slide number 38. In every quarter this year, our EMEA noodles and other business recorded organic net sales growth of well over 20%. In fact, it is delivered double-digit organic growth every year since we consolidated the distributor portion of our West African business in 2018.
Turning to slide number 39, we expect another year of strong top and bottom-line growth for EMEA in 2023. Macro conditions can be challenging in Africa and we have an experienced management team and joint-venture partner to execute through them which should enable us to sustain momentum in noodles and other. We should continue to see growth in cereal, led by our markets in Asia, and we believe there is plenty of runway for Pringles to continue its strong growth. Meanwhile, EMEA will be looking to improve its profit margins as well.
So with that, allow me to briefly summarize with slide number 41. From our results and our outlook, it should be very clear that our Deploy for Growth strategy has us focused on the right priorities and building the right capabilities and that our portfolio has been shaped decidedly toward growth. And following our planned separation later this year, visibility into the strength and performance of this portfolio will be even clearer. In fact, the vast majority of our portfolio is enjoying very strong momentum right now as shown on slide number 41, and this is expected to drive above-target growth in net sales and operating profit in 2023.
I want to thank our talented and dedicated Kellogg employees for making sure that nothing, not unusual economic conditions, not declining financial markets and pension accounting, not the preparation of an historical spin-off will distract us from continuing to deliver for our stakeholders. And with that, we'll open up the line for your questions.