ASOS (LON:ASC) Sets New 52-Week High - Still a Buy?

ASOS Plc (LON:ASC - Get Free Report) shares hit a new 52-week high during mid-day trading on Thursday . The company traded as high as GBX 454.20 ($5.62) and last traded at GBX 449 ($5.56), with a volume of 49745 shares. The stock had previously closed at GBX 445.20 ($5.51).

Analysts Set New Price Targets

A number of brokerages have commented on ASC. Barclays downgraded shares of ASOS to an "underweight" rating and reduced their target price for the stock from GBX 300 ($3.71) to GBX 290 ($3.59) in a research note on Monday, September 9th. Shore Capital restated a "hold" rating on shares of ASOS in a research report on Tuesday, November 5th. Finally, Berenberg Bank reiterated a "buy" rating and issued a GBX 490 ($6.07) price objective on shares of ASOS in a report on Thursday, September 5th. One research analyst has rated the stock with a sell rating, three have given a hold rating and two have assigned a buy rating to the company. Based on data from MarketBeat, the company presently has an average rating of "Hold" and a consensus target price of GBX 391 ($4.84).

ASOS Stock Performance

The company has a market capitalization of £519.56 million, a price-to-earnings ratio of -219.20, a PEG ratio of -1.26 and a beta of 2.86. The company has a debt-to-equity ratio of 158.84, a current ratio of 1.51 and a quick ratio of 0.39. The stock has a 50 day simple moving average of GBX 385.92 and a two-hundred day simple moving average of GBX 384.79.

Insider Buying and Selling

In other news, insider William Barker purchased 150,000 shares of the business's stock in a transaction on Wednesday, November 20th. The shares were bought at an average price of GBX 367 ($4.54) per share, with a total value of £550,500 ($681,396.21). Also, insider José Antonio Ramos Calamonte sold 1,991 shares of the stock in a transaction that occurred on Friday, November 8th. The shares were sold at an average price of GBX 336 ($4.16), for a total value of £6,689.76 ($8,280.43). Insiders acquired a total of 537,473 shares of company stock worth $194,840,753 over the last 90 days. 51.44% of the stock is owned by insiders.

ASOS Company Profile

ASOS Plc operates as an online fashion retailer in the United Kingdom, the United States, Australia, France, Germany, Spain, Italy, Sweden, the Netherlands, Denmark, Poland, and internationally. It offers womenswear and menswear products. The company sells its products under the ASOS Design, ASOS Edition, ASOS Luxe, ASOS 4505, Collusion, Reclaimed Vintage, Topshop, Topman, Miss Selfridge, HIIT, AsYou, Dark Future, UNRVLLD/SPPLY, Crooked Tongues, Daysocial, Actual, and Weekend Collective brands, as well as through third-party brands.