NASDAQ:DRCT Direct Digital (DRCT) Stock Price, News & Analysis $2.86 +0.09 (+3.25%) (As of 10/17/2024 ET) Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOwnershipSEC FilingsShort InterestTrends About Direct Digital Stock (NASDAQ:DRCT) 30 days 90 days 365 days Advanced Chart View Price History Chart DataSkip Price History Chart Get Direct Digital alerts:Sign Up Key Stats Today's Range$2.65▼$2.9350-Day Range$1.94▼$3.6152-Week Range$1.85▼$35.88Volume156,281 shsAverage Volume241,913 shsMarket Capitalization$40.81 millionP/E Ratio20.43Dividend YieldN/APrice Target$21.00Consensus RatingModerate Buy Company OverviewDirect Digital Holdings, Inc. operates as an end-to-end full-service programmatic advertising platform. The company's platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy- and sell-side of the digital advertising ecosystem. It serves various industry verticals, such as travel, healthcare, education, financial services, consumer products, and other sectors with a focus on small and mid-sized businesses. The company was founded in 2018 and is headquartered in Houston, Texas.Read More… Here’s how to start a “Weekend Side Hustle” from your sofa (Ad)Here’s how you can start your very own “Weekend Side Hustle” right from the comfort of your sofa! It doesn't matter if you have a multi-million dollar retirement account… Or if you’re just starting out with a few thousand. And that’s how you can kickstart your very own “Weekend Side Hustle!” Now that you know that…Let me show you how I target extra income as early as THIS weekend! Direct Digital Stock Analysis - MarketRank™See Top Rated MarketRank™ Stocks79th Percentile Overall ScoreDRCT MarketRank™: Direct Digital scored higher than 79% of companies evaluated by MarketBeat, and ranked 83rd out of 330 stocks in the business services sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion3.3 / 5Analyst RatingModerate Buy Consensus RatingDirect Digital has received a consensus rating of Moderate Buy. The company's average rating score is 2.67, and is based on 2 buy ratings, 1 hold rating, and no sell ratings.Amount of Analyst CoverageDirect Digital has received no research coverage in the past 90 days.Read more about Direct Digital's stock forecast and price target. Earnings and Valuation3.1 / 5Proj. Earnings Growth175.00% Earnings GrowthEarnings for Direct Digital are expected to grow by 175.00% in the coming year, from $0.16 to $0.44 per share.Price to Earnings Ratio vs. the MarketThe P/E ratio of Direct Digital is 20.43, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 133.47.Price to Earnings Ratio vs. SectorThe P/E ratio of Direct Digital is 20.43, which means that it is trading at a less expensive P/E ratio than the Business Services sector average P/E ratio of about 42.63.Price to Book Value per Share RatioDirect Digital has a P/B Ratio of 8.94. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.Read more about Direct Digital's valuation and earnings. Short Interest3.0 / 5Short Interest LevelHealthy Percentage of Shares Shorted3.89% of the float of Direct Digital has been sold short.Short Interest Ratio / Days to CoverDirect Digital has a short interest ratio ("days to cover") of 1.6, which is generally considered an acceptable ratio of short interest to trading volume.Change versus previous monthShort interest in Direct Digital has recently increased by 93.53%, indicating that investor sentiment is decreasing significantly. Dividend0.0 / 5Dividend StrengthN/A Dividend YieldDirect Digital does not currently pay a dividend.Dividend GrowthDirect Digital does not have a long track record of dividend growth. Sustainability and ESGN/AEnvironmental ScoreN/A Percentage of Shares Shorted3.89% of the float of Direct Digital has been sold short.Short Interest Ratio / Days to CoverDirect Digital has a short interest ratio ("days to cover") of 1.6, which is generally considered an acceptable ratio of short interest to trading volume.Change versus previous monthShort interest in Direct Digital has recently increased by 93.53%, indicating that investor sentiment is decreasing significantly. News and Social Media2.6 / 5News Sentiment0.66 News SentimentDirect Digital has a news sentiment score of 0.66. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This news sentiment score is similar to the average news sentiment of Business Services companies.News Coverage This WeekMarketBeat has tracked 3 news articles for Direct Digital this week, compared to 4 articles on an average week.Search Interest10 people have searched for DRCT on MarketBeat in the last 30 days. This is an increase of 100% compared to the previous 30 days.MarketBeat Follows1 people have added Direct Digital to their MarketBeat watchlist in the last 30 days. Company Ownership1.7 / 5Insider TradingN/A Insider Buying vs. Insider SellingIn the past three months, Direct Digital insiders have not sold or bought any company stock.Percentage Held by Insiders80.79% of the stock of Direct Digital is held by insiders. A high percentage of insider ownership can be a sign of company health.Percentage Held by InstitutionsOnly 4.02% of the stock of Direct Digital is held by institutions.Read more about Direct Digital's insider trading history. Receive DRCT Stock News and Ratings via Email Sign-up to receive the latest news and ratings for Direct Digital and its competitors with MarketBeat's FREE daily newsletter. Email Address DRCT Stock News HeadlinesDirect Digital Holdings Regains Nasdaq ComplianceOctober 16 at 4:01 PM | prnewswire.comDirect Digital Holdings Reports Filings for Full-Year 2023, Q1 2024 and Q2 2024October 15 at 5:03 PM | prnewswire.comMassive shakeup in defense contractingThere is a little-known energy technology stock that has made an incredible breakthrough… Which could become crucial to the operations of the US Military. And right now there are plans for this stock to undertake a major test project at a US Air Force based in Alaska. Now, this incredible breakthrough is still in its earliest stages… Which means you still have a chance to get in while its trading for under $10.October 17, 2024 | DTI (Ad)Aperture Entertainment Adapting Mason Coile Thriller Novel ‘William’, Justin Dyck To DirectOctober 11, 2024 | msn.comColossus SSP Joins Industry Initiative to Bring Transparency to Digital Ad AuctionsOctober 9, 2024 | prnewswire.comColossus SSP and Confiant Drive Unprecedented Safety and Ad Quality with Industry-Leading PartnershipOctober 8, 2024 | prnewswire.comDirect Energy Rates and Plans ReviewedSeptember 23, 2024 | marketwatch.comDirect Digital Holdings Announces Receipt of Anticipated Additional Delinquency NoticeAugust 27, 2024 | prnewswire.comSee More Headlines DRCT Stock Analysis - Frequently Asked Questions How have DRCT shares performed this year? Direct Digital's stock was trading at $14.88 at the beginning of the year. Since then, DRCT stock has decreased by 80.8% and is now trading at $2.86. View the best growth stocks for 2024 here. How were Direct Digital's earnings last quarter? Direct Digital Holdings, Inc. (NASDAQ:DRCT) issued its quarterly earnings data on Tuesday, March, 26th. The company reported ($0.08) earnings per share for the quarter, missing analysts' consensus estimates of $0.28 by $0.36. The firm earned $41.01 million during the quarter, compared to analyst estimates of $66.02 million. When did Direct Digital IPO? Direct Digital (DRCT) raised $18 million in an initial public offering on Friday, February 11th 2022. The company issued 2,200,000 shares at a price of $7.00-$9.00 per share. The Benchmark Company and Roth Capital Partners served as the underwriters for the IPO. How do I buy shares of Direct Digital? Shares of DRCT stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. Compare Top Brokerages Here. What other stocks do shareholders of Direct Digital own? Based on aggregate information from My MarketBeat watchlists, some other companies that Direct Digital investors own include NVIDIA (NVDA), Broadcom (AVGO), Arista Networks (ANET), Novo Nordisk A/S (NVO), AppLovin (APP), Jabil (JBL) and Adobe (ADBE). Company Calendar Last Earnings3/26/2024Today10/17/2024Next Earnings (Estimated)11/14/2024Fiscal Year End12/31/2024Get Stock AlertsIndustry, Sector and Symbol Stock ExchangeNASDAQ SectorBusiness Services Industry Advertising Sub-IndustryBusiness Services Current SymbolNASDAQ:DRCT CUSIPN/A CIK1880613 Webwww.directdigitalholdings.com Phone832-402-1051FaxN/AEmployees60Year FoundedN/APrice Target and Rating Average Stock Price Target$21.00 High Stock Price Target$23.00 Low Stock Price Target$19.00 Potential Upside/Downside+634.3%Consensus RatingModerate Buy Rating Score (0-4)2.67 Research Coverage3 Analysts Profitability EPS (Most Recent Fiscal Year)N/A Trailing P/E Ratio20.43 Forward P/E Ratio17.88 P/E GrowthN/ANet IncomeN/A Net MarginsN/A Pretax MarginN/A Return on EquityN/A Return on AssetsN/A Debt Debt-to-Equity RatioN/A Current RatioN/A Quick RatioN/A Sales & Book Value Annual Sales$157.11 million Price / Sales0.26 Cash Flow$0.49 per share Price / Cash Flow5.85 Book Value$0.32 per share Price / Book8.94Miscellaneous Outstanding Shares14,270,000Free Float2,741,000Market Cap$40.81 million OptionableNot Optionable Beta7.52 7 Stocks to Buy And Hold ForeverClick the link below and we'll send you MarketBeat's list of seven stocks and why their long-term outlooks are very promising. 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