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7 High-Risk Stocks with Huge Potential Rewards - 6 of 7

 
 

#6 - Blue Apron (NYSE:APRN)

Blue Apron (NYSE: APRN) - The risk for meal kit maker Blue Apron is a crowded, highly competitive sector. And when you consider that companies like Grub Hub are making it possible for consumers to have their favorite restaurant food delivered to their doorstep, there is an existential threat that convenience may trump fresh ingredients in the race to consumers’ wallets. Nevertheless, there is a market with consumers who love to cook and experiment with new things, but need a place to start. Consumers are also still intensely concerned about the sustainability of the food they eat. Blue Apron has recently hired the former CEO of Etsy to be a turnaround specialist. The challenge of increasing sales while at the same time cutting costs and improving profitability makes investing in APRN no sure thing at all. In fact, in their most recent quarter where they reported, the company was still showing a 20% decline in revenue. But the category isn’t going away and Blue Apron doesn’t have to be the leader. They just have to be relevant.

About Blue Apron

Blue Apron Holdings, Inc operates a direct-to-consumer platform that delivers original recipes with fresh and seasonal ingredients. The company also operates Blue Apron Market, an e-commerce market that provides cooking tools, utensils, pantry items, and other products. In addition, it offers Blue Apron Wine, a direct-to-consumer wine delivery service that sells wines, which can be paired with its meals. Read More 
Current Price
$12.99
Consensus Rating
N/A
Ratings Breakdown
0 Buy Ratings, 0 Hold Ratings, 0 Sell Ratings.
Consensus Price Target
$13.00 (0.1% Upside)

 

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