#6 - ROKU (NASDAQ:ROKU)
ROKU (NASDAQ:ROKU) stock is up nearly 30% for the year, but you would think it would be higher. The stock just got a nice bounce when Roku announced it had signed a deal with Comcast (NASDAQ:CMCSA) to put the company’s Peacock streaming service on Roku.
The pandemic lockdowns have created an increased demand for streaming services. And Roku provides an easy way for consumers to view streaming content from any of a number of services. In fact, the thinking is that the Comcast deal will be a catalyst for the company coming to terms with AT&T (NYSE:T) for its HBO Max service.
Roku can be a tricky stock for investors. Overall, analysts have a price target that suggests ROKU stock may drop. And I was skeptical about the stock earlier this month. However, in September the company has received “buy” or “overweight” ratings with price targets that are well above the stock’s current level. Roku is really a question of it’s either going to grow a little or grow a lot.
About Roku
Roku, Inc, together with its subsidiaries, operates a TV streaming platform in the United states and internationally. The company operates in two segments, Platform and Devices. Its streaming platform allows users to find and access TV shows, movies, news, sports, and others. The Platform segment offers digital advertising, including direct and programmatic video advertising, media and entertainment promotional spending, and related services; and streaming services distribution, such as subscription and transaction revenue shares, and sale of premium subscriptions and branded app buttons on remote controls.
More about Roku- Current Price
- $79.60
- Consensus Rating
- Moderate Buy
- Ratings Breakdown
- 16 Buy Ratings, 7 Hold Ratings, 1 Sell Ratings.
- Consensus Price Target
- $96.71 (21.5% Upside)
