#6 - Booking Holdings (NASDAQ:BKNG)
Booking Holdings Inc. (NASDAQ: BKNG) stock is up 111% in the last five years. The stock price growth and heightened trading volume are evidence of the exploding demand for consumer travel during that time.
Recent headlines suggest that consumers may be anxious about their mode of transportation, but Booking is agnostic about that. The company is a one-stop shop that helps travelers expedite their travel plans. In the last year, Booking has introduced AI capabilities into its platform, creating a more customized experience.
Booking is a good reminder that stock splits can be good and bad. The only split in the company's history was a 1-for-6 reverse stock split that the company issued in 2003. Many companies never recover from the dilution that happens with a reverse split. But BKNG stock currently trades at over $3,400 a share.
About Booking
Booking Holdings Inc, formerly The Priceline Group Inc, is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.
Read More - Current Price
- $5,016.43
- Consensus Rating
- Moderate Buy
- Ratings Breakdown
- 22 Buy Ratings, 10 Hold Ratings, 0 Sell Ratings.
- Consensus Price Target
- $4,785.00 (4.6% Downside)
