#5 - Booking Holdings (NASDAQ:BKNG)
If you’re looking for evidence to support future travel demand, look no further than Booking Holdings Inc. (NASDAQ: BKNG). Booking’s focus on AI-driven tools is already starting to show up in its top and bottom lines. The company continues to post revenue and earnings that surpass prior year levels. That's one reason that, despite carrying a hefty share price of $5,233.27 as of December 4, 2024, BKNG stock is up more than 47% in 2024.
The current share price may keep some investors away. It’s simply too large for many retail investors to comfortably own a significant number of whole shares. Even analysts, while bullish on BNKG stock, see it as overbought at its current price.
But if the stock were to split, as it did in 2003, it would make the stock more accessible without changing the company’s valuation. On the other hand, with the stock showing such strong growth, the company may decide that a split isn’t warranted.
About Booking
Booking Holdings Inc, formerly The Priceline Group Inc, is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.
Read More - Current Price
- $4,872.42
- Consensus Rating
- Moderate Buy
- Ratings Breakdown
- 22 Buy Ratings, 10 Hold Ratings, 0 Sell Ratings.
- Consensus Price Target
- $4,972.75 (2.1% Upside)
