#7 - Twitter (NYSE:TWTR)
It’s not surprising that in this period of sheltering I’m seeing social media posts from people I haven’t heard from in years. While many social media sites should see an increase in daily active users (DAUs), I like Twitter (NYSE:TWTR).
An argument against social media stocks right now is that advertisers are unlikely to continue to pay a premium for ad space. Since Twitter, like Facebook (FB) and Google (GOOGL) rely on advertising revenue, it would make sense that the company would see their share price decline.
However, supply and demand still rules the roost. And Twitter is, for better or worse, becoming a key source of news for many Americans. What started out as a space for quirky, short posts has turned into a go-to source for journalists and media outlets to drop breaking news. It also is a place of (ahem) lively discussion.
That’s a combination that should entice advertisers to at least continue advertising on the platform. And since Twitter has announced aggressive steps to fight misinformation about the coronavirus, they are hoping to convince advertisers that they should still be a sought-after platform.
About Twitter
Twitter, Inc operates as a platform for public self-expression and conversation in real-time. The company's primary product is Twitter, a platform that allows users to consume, create, distribute, and discover content. It also provides promoted products that enable advertisers to promote brands, products, and services, as well as enable advertisers to target an audience based on various factors, including who an account follows and actions taken on its platform, such as Tweets created and engagement with Tweets.
Read More - Current Price
- $53.70
- Consensus Rating
- N/A
- Ratings Breakdown
- 0 Buy Ratings, 0 Hold Ratings, 0 Sell Ratings.
- Consensus Price Target
- N/A