#4 - McDonalds (NYSE:MCD)
McDonald's has finally got its groove back in the last year. It was one of the best performing Dow Jones stocks in 2017 thanks to menu simplification efforts, the launch of all-day breakfast and working to speed up its drive-through lines.
The company also recently announced that it's going to bring back its Dollar Menu, with items listed at $1.00, $2.00 and $3.00. For example, the McChicken will be available for $1.00 in many markets and a new Bacon McDouble will be available for $2.00.
While higher-end fast food chains like Five Guys and Culvers are doing well hitting the upscale market, McDonald's is refocusing on its core price-conscious consumer again. For people that want to spend $1.00 or $2.00 on a burger, McDonald's is the place to be. These cheaply-priced food items might not have the greatest market share, but the company is more focused on market share and overall revenue.
McDonald's is also launching more stores with kiosks and smartphone-based ordering to shorten lines and get consumers their food faster. By automating the ordering process, each store could have one fewer cashier saving on labor costs and improving margins.
About McDonald's
McDonald's Corporation operates and franchises restaurants under the McDonald's brand in the United States and internationally. It offers food and beverages, including hamburgers and cheeseburgers, various chicken sandwiches, fries, shakes, desserts, sundaes, cookies, pies, soft drinks, coffee, and other beverages; and full or limited breakfast, as well as sells various other products during limited-time promotions.
Read More - Current Price
- $288.32
- Consensus Rating
- Moderate Buy
- Ratings Breakdown
- 18 Buy Ratings, 12 Hold Ratings, 0 Sell Ratings.
- Consensus Price Target
- $319.46 (10.8% Upside)
