Whether you like it or not, marijuana is becoming a viable market. Now what that market will look like and what its growth potential remains to be seen, but there's no question it's a viable market. On October 17, 2018, Canada will officially repeal their prohibition on cannabis. In the United States, 16 states have ballot issues that may increase the momentum being shown towards legalizing marijuana nationwide to critical mass.
As a retail investor, it would be hard to look at cannabis companies as anything but a speculative play. But for those inclined to speculate, there is the potential for profit to be made. Just look at what’s been happening with a company like Tilray recently. However, in order to avoid having your investments go up in a puff of smoke, you need to know what you’re investing in. With cannabis companies that something goes well beyond the possibility of a large market of recreational marijuana users. The real growth will be in the companies that can have a quality product and the volume that will make it attractive for companies looking to create disruption in areas such as beverages and textiles.
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