#6 - Ulta Beauty (NASDAQ:ULTA)
Ulta Beauty (NASDAQ: ULTA) - Another retail play for 2019 is Ulta Beauty. This Illinois-based company is another example of a company that is opening stores at a time when the overall trend is to closing stores. As of January 2017, the company operates 974 stores and has plans to expand that footprint to 1,700 stores over the next 10 years. A common theme for successful businesses in general, and brick-and-mortar retail, in particular, is the ability to create a differentiated customer experience. Ulta provides their customers with such an experience which allows them to be a strong niche player in a market where no one company has a large market share. In fact, the real story of Ulta is not where they are, it's where they're going. The company has just 4% of the $127 billion market. However, the company has annual revenue totaling nearly $5 billion. And as long as consumer confidence remains high, the company should continue to grow their customer base, because the skincare/cosmetic industry proves to be resilient in any market.
About Ulta Beauty
Ulta Beauty, Inc operates as a specialty beauty retailer in the United States. The company offers branded and private label beauty products, including cosmetics, fragrance, haircare, skincare, bath and body products, professional hair products, and salon styling tools through its Ulta Beauty stores, shop-in-shops, Ulta.com website, and its mobile applications.
Read More - Current Price
- $338.39
- Consensus Rating
- Hold
- Ratings Breakdown
- 12 Buy Ratings, 11 Hold Ratings, 2 Sell Ratings.
- Consensus Price Target
- $420.71 (24.3% Upside)
