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British American Tobacco (BATS) Stock Forecast & Price Target

British American Tobacco logo
GBX 2,893 +13.00 (+0.45%)
(As of 11:46 AM ET)

British American Tobacco - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Sell
0
Hold
1
Buy
2

Based on 3 Wall Street analysts who have issued ratings for British American Tobacco in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 3 analysts, 1 has given a hold rating, and 2 have given a buy rating for BATS.

Consensus Price Target

GBX 3,183.33
According to the 3 analysts' twelve-month price targets for British American Tobacco, the average price target is GBX 3,183.33. The highest price target for BATS is GBX 3,450, while the lowest price target for BATS is GBX 2,800. The average price target represents a forecasted upside of 10.04% from the current price of GBX 2,893.
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BATS Analyst Ratings Over Time

TypeCurrent Forecast
12/28/23 to 12/27/24
1 Month Ago
11/28/23 to 11/27/24
3 Months Ago
9/29/23 to 9/28/24
1 Year Ago
12/28/22 to 12/28/23
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
2 Buy rating(s)
2 Buy rating(s)
2 Buy rating(s)
2 Buy rating(s)
Hold
1 Hold rating(s)
1 Hold rating(s)
2 Hold rating(s)
2 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price TargetGBX 3,183.33GBX 3,150GBX 3,237.50GBX 3,671.43
Consensus Rating
Moderate Buy
Moderate Buy
Moderate Buy
Moderate Buy

BATS Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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BATS Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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British American Tobacco Stock vs. The Competition

TypeBritish American TobaccoConsumer Defensive Companies
Consensus Rating Score
2.67
2.49
Consensus RatingModerate BuyHold
News Sentiment Rating
Neutral News

See Recent BATS News
Neutral News
DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
12/12/2024JPMorgan Chase & Co.
3 of 5 stars
 Reiterated RatingNeutralGBX 2,800-5.69%
5/21/2024Deutsche Bank Aktiengesellschaft
3 of 5 stars
 Lower TargetBuyGBX 4,000 ➝ GBX 3,450+40.07%
4/22/2024Jefferies Financial Group
2 of 5 stars
 Reiterated RatingBuyGBX 3,300+39.89%
11/24/2023Royal Bank of Canada
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 Reiterated RatingSector PerformGBX 3,500+37.17%
2/14/2023Barclays
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Gaurav Jain
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Reiterated RatingOverweightGBX 4,000+28.35%
2/13/2023Credit Suisse Group
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Eamonn Ferry
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Set TargetGBX 3,900+28.08%
2/9/2023The Goldman Sachs Group
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Richard Felton
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Set TargetGBX 3,500+16.55%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Friday at 01:59 PM ET.


Should I Buy British American Tobacco Stock? BATS Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Wednesday, December 18, 2024. Please send any questions or comments about these British American Tobacco pros and cons to contact@marketbeat.com.

British American Tobacco
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in British American Tobacco p.l.c.:

  • The current stock price is GBX 2,971 ($37.91), which reflects a stable market position and potential for growth.
  • British American Tobacco p.l.c. has recently increased its dividend to GBX 58.88 ($0.75) per share, indicating a commitment to returning value to shareholders.
  • The company has a diverse product portfolio, including modern oral nicotine products and vapour products, which positions it well in the evolving tobacco market.
  • With a market capitalization of £65.66 billion, British American Tobacco p.l.c. is a significant player in the tobacco industry, providing stability and potential for long-term investment.
  • The company has a relatively low beta of 0.27, suggesting that its stock price is less volatile compared to the market, which can be appealing for risk-averse investors.

British American Tobacco
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in British American Tobacco p.l.c. for these reasons:

  • The company has a high debt-to-equity ratio of 74.14, indicating that it relies heavily on debt financing, which can pose risks during economic downturns.
  • British American Tobacco p.l.c. has a negative price-to-earnings ratio of -477.65, suggesting that it may not be generating profits relative to its stock price, which can be a red flag for investors.
  • The tobacco industry faces increasing regulatory scrutiny and changing consumer preferences, which could impact future sales and profitability.
  • With a quick ratio of 0.47, the company may struggle to meet its short-term liabilities, raising concerns about its liquidity position.
  • The dividend payout ratio is extremely high at -3,794.21%, indicating that the company may be paying out more in dividends than it earns, which is unsustainable in the long run.

BATS Forecast - Frequently Asked Questions

According to the research reports of 3 Wall Street equities research analysts, the average twelve-month stock price forecast for British American Tobacco is GBX 3,183.33, with a high forecast of GBX 3,450 and a low forecast of GBX 2,800.

3 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for British American Tobacco in the last twelve months. There is currently 1 hold rating and 2 buy ratings for the stock. The consensus among Wall Street equities research analysts is that investors should "moderate buy" BATS shares.

According to analysts, British American Tobacco's stock has a predicted upside of 10.04% based on their 12-month stock forecasts.

British American Tobacco has been rated by research analysts at JPMorgan Chase & Co. in the past 90 days.

Analysts like British American Tobacco more than other "consumer defensive" companies. The consensus rating for British American Tobacco is Moderate Buy while the average consensus rating for "consumer defensive" companies is Hold. Learn more on how BATS compares to other companies.


This page (LON:BATS) was last updated on 12/27/2024 by MarketBeat.com Staff
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