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ITV (ITV) Competitors

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GBX 81.80 -0.50 (-0.61%)
As of 08/1/2025 12:42 PM Eastern

ITV vs. STVG, AFRN, INF, AAF, AUTO, ZEG, PSON, RMV, WPP, and BCG

Should you be buying ITV stock or one of its competitors? The main competitors of ITV include STV Group (STVG), Aferian (AFRN), Informa (INF), Airtel Africa (AAF), Auto Trader Group (AUTO), Zegona Communications (ZEG), Pearson (PSON), Rightmove (RMV), WPP (WPP), and Baltic Classifieds Group (BCG). These companies are all part of the "communication services" sector.

ITV vs. Its Competitors

ITV (LON:ITV) and STV Group (LON:STVG) are both communication services companies, but which is the superior business? We will contrast the two companies based on the strength of their dividends, institutional ownership, valuation, profitability, analyst recommendations, earnings, media sentiment and risk.

ITV has a beta of 1.44, meaning that its share price is 44% more volatile than the S&P 500. Comparatively, STV Group has a beta of 0.09, meaning that its share price is 91% less volatile than the S&P 500.

64.8% of ITV shares are held by institutional investors. Comparatively, 81.3% of STV Group shares are held by institutional investors. 10.6% of ITV shares are held by insiders. Comparatively, 5.9% of STV Group shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

ITV presently has a consensus target price of GBX 112, suggesting a potential upside of 36.92%. Given ITV's stronger consensus rating and higher probable upside, equities research analysts clearly believe ITV is more favorable than STV Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
ITV
0 Sell rating(s)
0 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
3.00
STV Group
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

ITV pays an annual dividend of GBX 5 per share and has a dividend yield of 6.1%. STV Group pays an annual dividend of GBX 11 per share and has a dividend yield of 8.6%. ITV pays out 45.7% of its earnings in the form of a dividend. STV Group pays out 75.1% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.

In the previous week, STV Group had 4 more articles in the media than ITV. MarketBeat recorded 6 mentions for STV Group and 2 mentions for ITV. STV Group's average media sentiment score of 0.47 beat ITV's score of 0.22 indicating that STV Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
ITV
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
STV Group
2 Very Positive mention(s)
3 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Neutral

ITV has a net margin of 12.11% compared to STV Group's net margin of 3.76%. ITV's return on equity of 23.62% beat STV Group's return on equity.

Company Net Margins Return on Equity Return on Assets
ITV12.11% 23.62% 5.84%
STV Group 3.76%-172.50%6.57%

ITV has higher revenue and earnings than STV Group. ITV is trading at a lower price-to-earnings ratio than STV Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
ITV£3.45B0.91£418.00M£10.957.47
STV Group£182.00M0.33£6.84M£14.658.70

Summary

ITV beats STV Group on 11 of the 18 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding ITV and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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ITV vs. The Competition

MetricITVBroadcasting IndustryCommunication SectorLON Exchange
Market Cap£3.15B£715.10M£3.38B£3.03B
Dividend Yield6.65%6.01%6.85%5.02%
P/E Ratio7.477.4121.31176.75
Price / Sales0.9116.94139.87264,362.45
Price / Cash5.8511.1416.5227.97
Price / Book1.712.195.204.53
Net Income£418.00M£39.04M£144.97M£5.90B
7 Day Performance-4.55%-2.62%-1.40%12.58%
1 Month Performance-1.33%1.91%3.64%6.10%
1 Year Performance4.80%17.21%24.42%71.60%

ITV Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
ITV
ITV
3.825 of 5 stars
GBX 81.80
-0.6%
GBX 112
+36.9%
+2.0%£3.15B£3.45B7.476,743
STVG
STV Group
N/AGBX 194.81
+0.9%
N/A-54.1%£91.02M£182.00M13.30598
AFRN
Aferian
N/AGBX 3.70
+1.4%
N/A-32.5%£5.15M£46.34M-0.08169
INF
Informa
2.858 of 5 stars
GBX 823.60
+0.1%
GBX 930
+12.9%
+0.7%£10.84B£3.28B35.4711,135Analyst Forecast
Insider Trade
AAF
Airtel Africa
1.3786 of 5 stars
GBX 185.90
+0.3%
GBX 141.50
-23.9%
+81.8%£8.52B£5.83B-109.354,098News Coverage
AUTO
Auto Trader Group
0.5457 of 5 stars
GBX 826.60
-0.1%
GBX 840.33
+1.7%
+2.1%£7.30B£553.06M29.291,066Dividend Cut
ZEG
Zegona Communications
1.8796 of 5 stars
GBX 784
+2.1%
GBX 980
+25.0%
+137.2%£7.27BN/A-65.016
PSON
Pearson
4.3265 of 5 stars
GBX 1,048.50
+0.4%
GBX 1,450
+38.3%
+7.1%£7.08B£3.52B20.3221,400News Coverage
Earnings Report
RMV
Rightmove
2.159 of 5 stars
GBX 787.17
-0.7%
GBX 716.67
-9.0%
+41.7%£6.14B£368.22M31.57800News Coverage
Earnings Report
Analyst Forecast
WPP
WPP
2.7223 of 5 stars
GBX 419.53
+1.4%
GBX 715
+70.4%
-45.2%£4.52B£14.89B22.16115,500
BCG
Baltic Classifieds Group
0.2449 of 5 stars
GBX 368
-1.5%
GBX 350
-4.9%
+31.0%£2.11B£92.71M55.16130

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This page (LON:ITV) was last updated on 8/2/2025 by MarketBeat.com Staff
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