Oxford Metrics (OMG) Competitors

dotdigital Group (LON:DOTD) and Oxford Metrics (LON:OMG) are both small-cap computer and technology companies, but which is the superior business? We will contrast the two businesses based on the strength of their dividends, earnings, profitability, community ranking, institutional ownership, media sentiment, analyst recommendations, valuation and risk.

Does the MarketBeat Community favor DOTD or OMG?

dotdigital Group received 57 more outperform votes than Oxford Metrics when rated by MarketBeat users. However, 56.46% of users gave Oxford Metrics an outperform vote while only 55.47% of users gave dotdigital Group an outperform vote.

Company	Underperform	Outperform
dotdigital Group	Outperform Votes 223 55.47%	Underperform Votes 179 44.53%
Oxford Metrics	Outperform Votes 166 56.46%	Underperform Votes 128 43.54%

Does the media prefer DOTD or OMG?

In the previous week, dotdigital Group had 1 more articles in the media than Oxford Metrics. MarketBeat recorded 2 mentions for dotdigital Group and 1 mentions for Oxford Metrics. Oxford Metrics' average media sentiment score of 0.58 beat dotdigital Group's score of 0.53 indicating that Oxford Metrics is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
dotdigital Group	1 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Oxford Metrics	1 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Which has more volatility & risk, DOTD or OMG?

dotdigital Group has a beta of 1.16, meaning that its stock price is 16% more volatile than the S&P 500. Comparatively, Oxford Metrics has a beta of 0.92, meaning that its stock price is 8% less volatile than the S&P 500.

Do insiders and institutionals believe in DOTD or OMG?

63.1% of dotdigital Group shares are held by institutional investors. Comparatively, 60.6% of Oxford Metrics shares are held by institutional investors. 17.5% of dotdigital Group shares are held by company insiders. Comparatively, 11.5% of Oxford Metrics shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Is DOTD or OMG a better dividend stock?

dotdigital Group pays an annual dividend of GBX 1 per share and has a dividend yield of 1.2%. Oxford Metrics pays an annual dividend of GBX 3 per share and has a dividend yield of 6.1%. dotdigital Group pays out 27.6% of its earnings in the form of a dividend. Oxford Metrics pays out 101.1% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.

Do analysts rate DOTD or OMG?

dotdigital Group currently has a consensus price target of GBX 150, indicating a potential upside of 85.32%. Oxford Metrics has a consensus price target of GBX 100, indicating a potential upside of 104.20%. Given Oxford Metrics' higher probable upside, analysts clearly believe Oxford Metrics is more favorable than dotdigital Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
dotdigital Group	0 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	3.00
Oxford Metrics	0 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	3.00

Is DOTD or OMG more profitable?

dotdigital Group has a net margin of 14.01% compared to Oxford Metrics' net margin of 8.23%. dotdigital Group's return on equity of 11.80% beat Oxford Metrics' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
dotdigital Group	14.01%	11.80%	8.64%
Oxford Metrics	8.23%	4.81%	2.41%

Which has better valuation & earnings, DOTD or OMG?

dotdigital Group has higher revenue and earnings than Oxford Metrics. Oxford Metrics is trading at a lower price-to-earnings ratio than dotdigital Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
dotdigital Group	£78.69M	3.14	£11.03M	£3.62	22.34
Oxford Metrics	£44.06M	1.38	£3.63M	£2.97	16.51

Summary

dotdigital Group beats Oxford Metrics on 14 of the 18 factors compared between the two stocks.