Prudential (PRU) Stock Forecast & Price Target

GBX 825.40 +6.20 (+0.76%)

As of 12:42 PM Eastern

Prudential - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Buy

Based on 5 Analyst Ratings

Sell
0

Hold
0

Buy
5

Based on 5 Wall Street analysts who have issued ratings for Prudential in the last 12 months, the stock has a consensus rating of "Buy." Out of the 5 analysts, 5 have given a buy rating for PRU.

Consensus Price Target

GBX 1,188

According to the 5 analysts' twelve-month price targets for Prudential, the average price target is GBX 1,188. The highest price target for PRU is GBX 1,390, while the lowest price target for PRU is GBX 950. The average price target represents a forecasted upside of 43.93% from the current price of GBX 825.40.

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PRU Analyst Ratings Over Time

Type	Current Forecast 3/25/24 to 3/25/25	1 Month Ago 2/24/24 to 2/23/25	3 Months Ago 12/26/23 to 12/25/24	1 Year Ago 3/26/23 to 3/25/24
Strong Buy	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	5 Buy rating(s)	4 Buy rating(s)	4 Buy rating(s)	5 Buy rating(s)
Hold	0 Hold rating(s)	0 Hold rating(s)	0 Hold rating(s)	0 Hold rating(s)
Sell	0 Sell rating(s)	0 Sell rating(s)	0 Sell rating(s)	0 Sell rating(s)
Consensus Price Target	GBX 1,188	GBX 1,285	GBX 1,285	GBX 1,576.80
Consensus Rating	Buy	Buy	Buy	Buy

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PRU Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

PRU Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Prudential Stock vs. The Competition

Type	Prudential	Financial Services Companies
Consensus Rating Score	3.00	2.62
Consensus Rating	Buy	Moderate Buy
News Sentiment Rating	Neutral News See Recent PRU News	Positive News

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Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export to Excel

Date	Brokerage	Action	Rating	Price Target	Upside/Downside on Report Date
3/20/2025	Bank of America 3 of 5 stars	Reiterated Rating	Buy	GBX 1,000	+25.50%
3/20/2025	JPMorgan Chase & Co. 3 of 5 stars	Reiterated Rating	Overweight	GBX 950	+20.56%
9/5/2024	Jefferies Financial Group 2 of 5 stars	Reiterated Rating	Buy	GBX 1,310	+106.82%
6/25/2024	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the recommendation accuracy rating	Reiterated Rating	Buy	GBX 1,290	+73.06%
5/1/2024	Barclays Subscribe to MarketBeat All Access for the recommendation accuracy rating	Reiterated Rating	Overweight	GBX 1,390	+97.16%
3/28/2023	Morgan Stanley Subscribe to MarketBeat All Access for the recommendation accuracy rating	Reiterated Rating	Overweight	GBX 1,544	+50.49%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 07:36 PM ET.

Should I Buy Prudential Stock? PRU Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Saturday, March 22, 2025. Please send any questions or comments about these Prudential pros and cons to contact@marketbeat.com.

Prudential
Bull Case

Here are some ways that investors could benefit from investing in Prudential plc:

Prudential plc recently announced a dividend of $0.16 per share, representing a significant increase of 138.2% from the previous dividend of $0.07. This increase may attract income-focused investors looking for reliable returns.
The current stock price is approximately GBX 796 ($10.32), which is near its 52-week high of GBX 850.68 ($11.03). This suggests strong market performance and potential for further appreciation.
Analysts have a consensus "Buy" rating for Prudential plc, with an average price target of GBX 1,188 ($15.40). This indicates confidence in the company's growth prospects and potential upside for investors.
Prudential plc operates in 24 markets across Asia and Africa, providing life and health insurance and asset management. This geographical diversification can help mitigate risks associated with economic downturns in specific regions.
The company has a solid market capitalization of £26.19 billion, which reflects its stability and ability to invest in growth opportunities, making it an attractive option for long-term investors.

Prudential
Bear Case

Investors should be bearish about investing in Prudential plc for these reasons:

Despite the positive outlook, Prudential plc has a high price-to-earnings (P/E) ratio of 39.76, which may indicate that the stock is overvalued compared to its earnings. This could lead to a price correction if earnings do not meet expectations.
The company's debt-to-equity ratio stands at 24.44, which may raise concerns about its financial leverage and ability to manage debt, especially in a rising interest rate environment.
Market volatility can impact Prudential plc's stock performance, as evidenced by its beta of 1.20, indicating that the stock is more volatile than the market. This could lead to greater risk for investors.
While the dividend increase is positive, it is essential to monitor the sustainability of such payouts, especially if the company's earnings do not grow in line with expectations.
Recent trading activity shows fluctuations in share price, which may indicate uncertainty among investors regarding the company's future performance and market conditions.

PRU Forecast - Frequently Asked Questions

: According to the research reports of 5 Wall Street equities research analysts, the average twelve-month stock price forecast for Prudential is GBX 1,188, with a high forecast of GBX 1,390 and a low forecast of GBX 950.
: 5 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Prudential in the last twelve months. There are currently 5 buy ratings for the stock. The consensus among Wall Street analysts is that investors should "buy" PRU shares.
: According to analysts, Prudential's stock has a predicted upside of 43.93% based on their 12-month stock forecasts.
: Prudential has been rated by research analysts at Bank of America, and JPMorgan Chase & Co. in the past 90 days.
: Analysts like Prudential more than other "financial services" companies. The consensus rating for Prudential is Buy while the average consensus rating for "financial services" companies is Moderate Buy. Learn more on how PRU compares to other companies.

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This page (LON:PRU) was last updated on 3/25/2025 by MarketBeat.com Staff

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Prudential (PRU) Stock Forecast & Price Target