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Prudential (PRU) Stock Forecast & Price Target

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GBX 746.80 -50.60 (-6.35%)
As of 04/4/2025 01:02 PM Eastern

Prudential - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Sell
0
Hold
0
Buy
5

Based on 5 Wall Street analysts who have issued ratings for Prudential in the last 12 months, the stock has a consensus rating of "Buy." Out of the 5 analysts, 5 have given a buy rating for PRU.

Consensus Price Target

GBX 1,188
According to the 5 analysts' twelve-month price targets for Prudential, the average price target is GBX 1,188. The highest price target for PRU is GBX 1,390, while the lowest price target for PRU is GBX 950. The average price target represents a forecasted upside of 59.08% from the current price of GBX 746.80.
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PRU Analyst Ratings Over Time

TypeCurrent Forecast
4/5/24 to 4/5/25
1 Month Ago
3/6/24 to 3/6/25
3 Months Ago
1/6/24 to 1/5/25
1 Year Ago
4/6/23 to 4/5/24
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
5 Buy rating(s)
4 Buy rating(s)
4 Buy rating(s)
4 Buy rating(s)
Hold
0 Hold rating(s)
0 Hold rating(s)
0 Hold rating(s)
0 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price TargetGBX 1,188GBX 1,285GBX 1,285GBX 1,522.50
Consensus Rating
Buy
Buy
Buy
Buy
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PRU Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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PRU Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Prudential Stock vs. The Competition

TypePrudentialFinancial Services Companies
Consensus Rating Score
3.00
2.63
Consensus RatingBuyModerate Buy
News Sentiment Rating
Neutral News

See Recent PRU News
Positive News
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DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
3/20/2025Bank of America
3 of 5 stars
 Reiterated RatingBuyGBX 1,000+25.50%
3/20/2025JPMorgan Chase & Co.
2 of 5 stars
 Reiterated RatingOverweightGBX 950+20.56%
9/5/2024Jefferies Financial Group
2 of 5 stars
 Reiterated RatingBuyGBX 1,310+106.82%
6/25/2024Deutsche Bank Aktiengesellschaft
Subscribe to MarketBeat All Access for the recommendation accuracy rating
 Reiterated RatingBuyGBX 1,290+73.06%
5/1/2024Barclays
Subscribe to MarketBeat All Access for the recommendation accuracy rating
 Reiterated RatingOverweightGBX 1,390+97.16%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Saturday at 08:10 AM ET.


Should I Buy Prudential Stock? PRU Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Sunday, March 30, 2025. Please send any questions or comments about these Prudential pros and cons to contact@marketbeat.com.

Prudential
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Prudential plc:

  • Prudential plc has recently raised its dividend to $0.16 per share, representing a significant increase of 138.2% from the previous dividend of $0.07. This increase can indicate strong financial health and a commitment to returning value to shareholders.
  • The stock has a current price of GBX 825.40 ($10.69), which is positioned for potential growth, especially with analysts projecting a target price of GBX 1,000 ($12.95) from Bank of America, suggesting a possible upside of approximately 21%.
  • Five research analysts have rated Prudential plc with a "buy" rating, reflecting strong confidence in the company's future performance and stability in the financial services sector.
  • Prudential plc operates in 24 markets across Asia and Africa, providing life and health insurance and asset management, which diversifies its revenue streams and reduces risk associated with market fluctuations in any single region.
  • The company has a solid market capitalization of £27.16 billion, indicating a robust presence in the market and the ability to invest in growth opportunities and withstand economic downturns.

Prudential
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Prudential plc for these reasons:

  • The stock has a high price-to-earnings (P/E) ratio of 41.23, which may suggest that the stock is overvalued compared to its earnings, potentially leading to a correction if earnings do not meet expectations.
  • Prudential plc has a debt-to-equity ratio of 24.44, indicating a high level of debt compared to equity. This could pose risks in times of rising interest rates or economic downturns, as servicing this debt may become more challenging.
  • Despite the positive outlook from analysts, the stock has experienced volatility, with a 52-week low of GBX 594.80 ($7.70) and a high of GBX 850.68 ($11.01), which may concern risk-averse investors.
  • The company's quick ratio of 0.67 suggests that it may struggle to meet short-term liabilities with its most liquid assets, which could be a red flag for investors focused on liquidity.
  • Market conditions and regulatory changes in the financial services sector can impact Prudential plc's operations and profitability, introducing uncertainty for potential investors.

PRU Forecast - Frequently Asked Questions

According to the research reports of 5 Wall Street equities research analysts, the average twelve-month stock price forecast for Prudential is GBX 1,188, with a high forecast of GBX 1,390 and a low forecast of GBX 950.

5 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Prudential in the last twelve months. There are currently 5 buy ratings for the stock. The consensus among Wall Street research analysts is that investors should "buy" PRU shares.

According to analysts, Prudential's stock has a predicted upside of 59.08% based on their 12-month stock forecasts.

Prudential has been rated by research analysts at Bank of America, and JPMorgan Chase & Co. in the past 90 days.

Analysts like Prudential more than other "financial services" companies. The consensus rating for Prudential is Buy while the average consensus rating for "financial services" companies is Moderate Buy. Learn more on how PRU compares to other companies.


This page (LON:PRU) was last updated on 4/5/2025 by MarketBeat.com Staff
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