PZ Cussons (PZC) Competitors

Warpaint London (LON:W7L) and PZ Cussons (LON:PZC) are both small-cap consumer defensive companies, but which is the better business? We will compare the two businesses based on the strength of their dividends, earnings, valuation, community ranking, media sentiment, analyst recommendations, profitability, institutional ownership and risk.

Which has stronger earnings and valuation, W7L or PZC?

Warpaint London has higher earnings, but lower revenue than PZ Cussons. PZ Cussons is trading at a lower price-to-earnings ratio than Warpaint London, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Warpaint London	£101.21M	3.33	£17.56M	£22.56	18.84
PZ Cussons	£530.68M	0.64	-£57.30M	-£13.49	-5.96

Does the MarketBeat Community prefer W7L or PZC?

PZ Cussons received 249 more outperform votes than Warpaint London when rated by MarketBeat users. However, 55.65% of users gave Warpaint London an outperform vote while only 52.13% of users gave PZ Cussons an outperform vote.

Company	Underperform	Outperform
Warpaint London	Outperform Votes 69 55.65%	Underperform Votes 55 44.35%
PZ Cussons	Outperform Votes 318 52.13%	Underperform Votes 292 47.87%

Do analysts prefer W7L or PZC?

Warpaint London currently has a consensus target price of GBX 680, indicating a potential upside of 60.00%. PZ Cussons has a consensus target price of GBX 120, indicating a potential upside of 49.25%. Given Warpaint London's higher possible upside, analysts clearly believe Warpaint London is more favorable than PZ Cussons.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Warpaint London	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00
PZ Cussons	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00

Does the media refer more to W7L or PZC?

In the previous week, Warpaint London had 2 more articles in the media than PZ Cussons. MarketBeat recorded 2 mentions for Warpaint London and 0 mentions for PZ Cussons. Warpaint London's average media sentiment score of 0.00 equaled PZ Cussons'average media sentiment score.

Company	Overall Sentiment
Warpaint London	Neutral
PZ Cussons	Neutral

Which has more risk and volatility, W7L or PZC?

Warpaint London has a beta of 0.6, suggesting that its stock price is 40% less volatile than the S&P 500. Comparatively, PZ Cussons has a beta of 0.26, suggesting that its stock price is 74% less volatile than the S&P 500.

Is W7L or PZC more profitable?

Warpaint London has a net margin of 17.35% compared to PZ Cussons' net margin of -10.80%. Warpaint London's return on equity of 35.04% beat PZ Cussons' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Warpaint London	17.35%	35.04%	21.18%
PZ Cussons	-10.80%	-21.80%	-4.36%

Is W7L or PZC a better dividend stock?

Warpaint London pays an annual dividend of GBX 10 per share and has a dividend yield of 2.4%. PZ Cussons pays an annual dividend of GBX 4 per share and has a dividend yield of 5.0%. Warpaint London pays out 44.3% of its earnings in the form of a dividend. PZ Cussons pays out -29.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. PZ Cussons is clearly the better dividend stock, given its higher yield and lower payout ratio.

Do institutionals & insiders hold more shares of W7L or PZC?

39.8% of Warpaint London shares are held by institutional investors. Comparatively, 44.7% of PZ Cussons shares are held by institutional investors. 41.5% of Warpaint London shares are held by insiders. Comparatively, 43.7% of PZ Cussons shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Summary

Warpaint London beats PZ Cussons on 11 of the 17 factors compared between the two stocks.