Airbnb (ABNB) Competitors

Airbnb (NASDAQ:ABNB) and Marriott International (NASDAQ:MAR) are both large-cap consumer discretionary companies, but which is the better stock? We will contrast the two businesses based on the strength of their media sentiment, dividends, profitability, community ranking, risk, analyst recommendations, valuation, earnings and institutional ownership.

Is ABNB or MAR more profitable?

Airbnb has a net margin of 23.85% compared to Marriott International's net margin of 9.46%. Airbnb's return on equity of 32.29% beat Marriott International's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Airbnb	23.85%	32.29%	11.27%
Marriott International	9.46%	-116.67%	10.24%

Do analysts prefer ABNB or MAR?

Airbnb presently has a consensus target price of $147.00, suggesting a potential upside of 0.64%. Marriott International has a consensus target price of $284.05, suggesting a potential upside of 2.37%. Given Marriott International's stronger consensus rating and higher probable upside, analysts plainly believe Marriott International is more favorable than Airbnb.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Airbnb	5 Sell rating(s)	19 Hold rating(s)	12 Buy rating(s)	2 Strong Buy rating(s)	2.29
Marriott International	0 Sell rating(s)	13 Hold rating(s)	7 Buy rating(s)	0 Strong Buy rating(s)	2.35

Which has preferable valuation and earnings, ABNB or MAR?

Airbnb has higher earnings, but lower revenue than Marriott International. Marriott International is trading at a lower price-to-earnings ratio than Airbnb, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Airbnb	$11.10B	8.34	$2.65B	$4.13	35.37
Marriott International	$25.10B	3.05	$2.38B	$8.32	33.35

Does the MarketBeat Community prefer ABNB or MAR?

Marriott International received 667 more outperform votes than Airbnb when rated by MarketBeat users. Likewise, 59.89% of users gave Marriott International an outperform vote while only 37.80% of users gave Airbnb an outperform vote.

Company	Underperform	Outperform
Airbnb	Outperform Votes 172 37.80%	Underperform Votes 283 62.20%
Marriott International	Outperform Votes 839 59.89%	Underperform Votes 562 40.11%

Do institutionals & insiders have more ownership in ABNB or MAR?

80.8% of Airbnb shares are owned by institutional investors. Comparatively, 70.7% of Marriott International shares are owned by institutional investors. 27.8% of Airbnb shares are owned by company insiders. Comparatively, 12.3% of Marriott International shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Which has more volatility & risk, ABNB or MAR?

Airbnb has a beta of 1.12, suggesting that its share price is 12% more volatile than the S&P 500. Comparatively, Marriott International has a beta of 1.57, suggesting that its share price is 57% more volatile than the S&P 500.

Does the media favor ABNB or MAR?

In the previous week, Airbnb had 64 more articles in the media than Marriott International. MarketBeat recorded 100 mentions for Airbnb and 36 mentions for Marriott International. Marriott International's average media sentiment score of 1.03 beat Airbnb's score of 0.72 indicating that Marriott International is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Airbnb	41 Very Positive mention(s)	18 Positive mention(s)	24 Neutral mention(s)	0 Negative mention(s)	2 Very Negative mention(s)	Positive
Marriott International	25 Very Positive mention(s)	4 Positive mention(s)	6 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Summary

Airbnb beats Marriott International on 11 of the 19 factors compared between the two stocks.