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Airbnb (ABNB) Competitors

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$121.02 +0.99 (+0.82%)
Closing price 08/8/2025 04:00 PM Eastern
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$121.04 +0.03 (+0.02%)
As of 08/8/2025 07:58 PM Eastern
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ABNB vs. AMZN, BKNG, DASH, EXPE, GOOG, GOOGL, MAR, META, KEYS, and UBER

Should you be buying Airbnb stock or one of its competitors? The main competitors of Airbnb include Amazon.com (AMZN), Booking (BKNG), DoorDash (DASH), Expedia Group (EXPE), Alphabet (GOOG), Alphabet (GOOGL), Marriott International (MAR), Meta Platforms (META), Keysight Technologies (KEYS), and Uber Technologies (UBER).

Airbnb vs. Its Competitors

Amazon.com (NASDAQ:AMZN) and Airbnb (NASDAQ:ABNB) are related large-cap companies, but which is the better investment? We will contrast the two businesses based on the strength of their valuation, risk, institutional ownership, dividends, earnings, analyst recommendations, media sentiment and profitability.

Amazon.com currently has a consensus target price of $262.45, suggesting a potential upside of 17.85%. Airbnb has a consensus target price of $143.59, suggesting a potential upside of 18.65%. Given Airbnb's higher probable upside, analysts plainly believe Airbnb is more favorable than Amazon.com.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Amazon.com
0 Sell rating(s)
1 Hold rating(s)
46 Buy rating(s)
2 Strong Buy rating(s)
3.02
Airbnb
5 Sell rating(s)
16 Hold rating(s)
13 Buy rating(s)
2 Strong Buy rating(s)
2.33

Amazon.com has higher revenue and earnings than Airbnb. Airbnb is trading at a lower price-to-earnings ratio than Amazon.com, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Amazon.com$637.96B3.72$59.25B$6.5633.95
Airbnb$11.10B6.83$2.65B$3.9630.56

Airbnb has a net margin of 22.67% compared to Amazon.com's net margin of 10.54%. Airbnb's return on equity of 32.19% beat Amazon.com's return on equity.

Company Net Margins Return on Equity Return on Assets
Amazon.com10.54% 23.84% 11.14%
Airbnb 22.67%32.19%11.03%

72.2% of Amazon.com shares are held by institutional investors. Comparatively, 80.8% of Airbnb shares are held by institutional investors. 9.7% of Amazon.com shares are held by company insiders. Comparatively, 27.9% of Airbnb shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

In the previous week, Amazon.com had 145 more articles in the media than Airbnb. MarketBeat recorded 257 mentions for Amazon.com and 112 mentions for Airbnb. Amazon.com's average media sentiment score of 0.90 beat Airbnb's score of 0.74 indicating that Amazon.com is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Amazon.com
163 Very Positive mention(s)
33 Positive mention(s)
31 Neutral mention(s)
16 Negative mention(s)
6 Very Negative mention(s)
Positive
Airbnb
49 Very Positive mention(s)
16 Positive mention(s)
25 Neutral mention(s)
7 Negative mention(s)
1 Very Negative mention(s)
Positive

Amazon.com has a beta of 1.31, suggesting that its share price is 31% more volatile than the S&P 500. Comparatively, Airbnb has a beta of 1.13, suggesting that its share price is 13% more volatile than the S&P 500.

Summary

Amazon.com beats Airbnb on 10 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding ABNB and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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ABNB vs. The Competition

MetricAirbnbLEISURE&REC SVS IndustryDiscretionary SectorNASDAQ Exchange
Market Cap$75.19B$8.23B$8.06B$9.61B
Dividend YieldN/A2.24%3.22%4.14%
P/E Ratio29.3046.2519.9024.84
Price / Sales6.832.454.7198.65
Price / Cash28.2313.6316.2558.36
Price / Book9.743.624.355.64
Net Income$2.65B$330.72M$218.18M$265.68M
7 Day Performance-5.47%1.49%3.03%4.95%
1 Month Performance-11.57%10.28%-1.75%0.83%
1 Year Performance5.16%8.38%20.42%22.18%

Airbnb Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
ABNB
Airbnb
3.9002 of 5 stars
$121.02
+0.8%
$143.59
+18.6%
+5.6%$75.19B$11.10B29.307,300Trending News
Earnings Report
Analyst Forecast
Insider Trade
Analyst Revision
AMZN
Amazon.com
4.7712 of 5 stars
$211.68
-1.4%
$262.45
+24.0%
+34.3%$2.25T$670.04B32.271,556,000Trending News
Insider Trade
BKNG
Booking
4.2338 of 5 stars
$5,475.67
+1.7%
$5,781.04
+5.6%
+59.2%$177.47B$23.74B38.0824,300Positive News
Analyst Upgrade
DASH
DoorDash
3.4987 of 5 stars
$258.08
+3.9%
$235.56
-8.7%
+107.8%$109.36B$11.24B335.1823,700Trending News
Earnings Report
Analyst Forecast
Insider Trade
Options Volume
Analyst Revision
EXPE
Expedia Group
4.7617 of 5 stars
$185.03
+3.9%
$189.38
+2.4%
+65.5%$23.52B$13.69B21.8216,500Trending News
Earnings Report
Dividend Announcement
Analyst Forecast
Gap Up
GOOG
Alphabet
4.7868 of 5 stars
$195.72
+3.0%
$215.19
+9.9%
+23.4%$2.37T$350.02B20.84190,200Trending News
Insider Trade
GOOGL
Alphabet
4.13 of 5 stars
$195.01
+3.1%
$211.39
+8.4%
+24.3%$2.36T$350.02B20.77183,323Trending News
Analyst Forecast
Insider Trade
Options Volume
MAR
Marriott International
4.507 of 5 stars
$259.37
+1.6%
$280.11
+8.0%
+20.4%$71.04B$25.39B29.54418,000Trending News
Earnings Report
Dividend Announcement
Analyst Forecast
Buyback Announcement
Options Volume
META
Meta Platforms
4.2938 of 5 stars
$776.23
+3.5%
$820.32
+5.7%
+51.0%$1.95T$164.50B28.1074,067Trending News
Analyst Forecast
Insider Trade
KEYS
Keysight Technologies
4.4108 of 5 stars
$161.66
+1.9%
$187.50
+16.0%
+34.0%$27.82B$4.98B37.9515,500Positive News
UBER
Uber Technologies
4.7232 of 5 stars
$88.56
+1.9%
$100.71
+13.7%
+29.9%$185.20B$45.38B15.5131,100Trending News
Earnings Report
Analyst Forecast
Options Volume
Analyst Revision

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This page (NASDAQ:ABNB) was last updated on 8/9/2025 by MarketBeat.com Staff
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