Airbnb (ABNB) Competitors

Airbnb (NASDAQ:ABNB) and Marriott International (NASDAQ:MAR) are both large-cap consumer discretionary companies, but which is the superior business? We will compare the two companies based on the strength of their media sentiment, valuation, dividends, community ranking, institutional ownership, analyst recommendations, risk, profitability and earnings.

Is ABNB or MAR more profitable?

Airbnb has a net margin of 23.85% compared to Marriott International's net margin of 9.46%. Airbnb's return on equity of 32.29% beat Marriott International's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Airbnb	23.85%	32.29%	11.27%
Marriott International	9.46%	-116.67%	10.24%

Does the MarketBeat Community favor ABNB or MAR?

Marriott International received 666 more outperform votes than Airbnb when rated by MarketBeat users. Likewise, 59.73% of users gave Marriott International an outperform vote while only 37.72% of users gave Airbnb an outperform vote.

Company	Underperform	Outperform
Airbnb	Outperform Votes 175 37.72%	Underperform Votes 289 62.28%
Marriott International	Outperform Votes 841 59.73%	Underperform Votes 567 40.27%

Do analysts prefer ABNB or MAR?

Airbnb currently has a consensus price target of $146.94, suggesting a potential upside of 24.12%. Marriott International has a consensus price target of $273.10, suggesting a potential upside of 18.84%. Given Airbnb's stronger consensus rating and higher possible upside, analysts clearly believe Airbnb is more favorable than Marriott International.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Airbnb	5 Sell rating(s)	17 Hold rating(s)	13 Buy rating(s)	2 Strong Buy rating(s)	2.32
Marriott International	0 Sell rating(s)	14 Hold rating(s)	6 Buy rating(s)	0 Strong Buy rating(s)	2.30

Does the media prefer ABNB or MAR?

In the previous week, Airbnb had 8 more articles in the media than Marriott International. MarketBeat recorded 57 mentions for Airbnb and 49 mentions for Marriott International. Marriott International's average media sentiment score of 1.06 beat Airbnb's score of 0.35 indicating that Marriott International is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Airbnb	19 Very Positive mention(s)	7 Positive mention(s)	16 Neutral mention(s)	4 Negative mention(s)	1 Very Negative mention(s)	Neutral
Marriott International	34 Very Positive mention(s)	7 Positive mention(s)	6 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Which has higher valuation and earnings, ABNB or MAR?

Airbnb has higher earnings, but lower revenue than Marriott International. Marriott International is trading at a lower price-to-earnings ratio than Airbnb, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Airbnb	$11.10B	6.72	$2.65B	$4.13	28.66
Marriott International	$25.10B	2.53	$2.38B	$8.32	27.62

Do institutionals & insiders believe in ABNB or MAR?

80.8% of Airbnb shares are owned by institutional investors. Comparatively, 70.7% of Marriott International shares are owned by institutional investors. 27.8% of Airbnb shares are owned by insiders. Comparatively, 10.7% of Marriott International shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Which has more volatility & risk, ABNB or MAR?

Airbnb has a beta of 1.15, meaning that its stock price is 15% more volatile than the S&P 500. Comparatively, Marriott International has a beta of 1.42, meaning that its stock price is 42% more volatile than the S&P 500.

Summary

Airbnb beats Marriott International on 13 of the 19 factors compared between the two stocks.