Adobe (ADBE) Stock Forecast & Price Target

$387.26 -2.35 (-0.60%)

Closing price 03/21/2025 04:00 PM Eastern

Extended Trading

$387.62 +0.36 (+0.09%)

As of 03/21/2025 08:00 PM Eastern

Adobe - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Moderate Buy

Based on 28 Analyst Ratings

Sell
0

Hold
11

Buy
17

Based on 28 Wall Street analysts who have issued ratings for Adobe in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 28 analysts, 11 have given a hold rating, 16 have given a buy rating, and 1 has given a strong buy rating for ADBE.

Consensus Price Target

$538.80
39.13% Upside

According to the 28 analysts' twelve-month price targets for Adobe, the average price target is $538.80. The highest price target for ADBE is $650.00, while the lowest price target for ADBE is $390.00. The average price target represents a forecasted upside of 39.13% from the current price of $387.26.

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ADBE Analyst Ratings Over Time

Type	Current Forecast 3/24/24 to 3/24/25	1 Month Ago 2/23/24 to 2/22/25	3 Months Ago 12/25/23 to 12/24/24	1 Year Ago 3/25/23 to 3/24/24
Strong Buy	1 Strong Buy rating(s)	1 Strong Buy rating(s)	1 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	16 Buy rating(s)	16 Buy rating(s)	17 Buy rating(s)	20 Buy rating(s)
Hold	11 Hold rating(s)	11 Hold rating(s)	8 Hold rating(s)	5 Hold rating(s)
Sell	0 Sell rating(s)	1 Sell rating(s)	2 Sell rating(s)	2 Sell rating(s)
Consensus Price Target	$538.80	$570.88	$584.88	$620.72
Forecasted Upside	39.13% Upside	28.49% Upside	30.57% Upside	24.26% Upside
Consensus Rating	Moderate Buy	Moderate Buy	Moderate Buy	Moderate Buy

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ADBE Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

ADBE Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Adobe Stock vs. The Competition

Type	Adobe	Computer and Technology Companies	S&P 500
Consensus Rating Score	2.64	2.69	2.54
Consensus Rating	Moderate Buy	Moderate Buy	Moderate Buy
Predicted Upside	39.13% Upside	633.71% Upside	18.90% Upside
News Sentiment Rating	Positive News See Recent ADBE News	Positive News	Positive News

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Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export to Excel

Date	Brokerage	Analyst Name	Action	Rating	Price Target	Upside/Downside on Report Date
3/21/2025	KeyCorp 3 of 5 stars	Jackson Ader Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Underweight ➝ Sector Weight
3/19/2025	Royal Bank of Canada 4 of 5 stars	Matthew Swanson Subscribe to MarketBeat All Access for the recommendation accuracy rating	Reiterated Rating	Outperform ➝ Outperform	$530.00 ➝ $530.00	+35.15%
3/19/2025	Robert W. Baird 2 of 5 stars	Rob Oliver Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Neutral ➝ Neutral	$490.00 ➝ $410.00	+4.76%
3/13/2025	UBS Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Set Target		$495.00	+26.83%
3/13/2025	JPMorgan Chase & Co. Subscribe to MarketBeat All Access for the recommendation accuracy rating	Mark Murphy Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Overweight ➝ Overweight	$580.00 ➝ $540.00	+42.92%
3/13/2025	Stifel Nicolaus Subscribe to MarketBeat All Access for the recommendation accuracy rating	Parker Lane Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Buy ➝ Buy	$600.00 ➝ $525.00	+37.56%
3/13/2025	Evercore ISI Subscribe to MarketBeat All Access for the recommendation accuracy rating	Kirk Materne Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Outperform ➝ Outperform	$650.00 ➝ $550.00	+43.07%
3/13/2025	Mizuho Subscribe to MarketBeat All Access for the recommendation accuracy rating	Gregg Moskowitz Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Outperform ➝ Outperform	$620.00 ➝ $575.00	+47.66%
3/13/2025	BMO Capital Markets Subscribe to MarketBeat All Access for the recommendation accuracy rating	Keith Bachman Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Outperform ➝ Outperform	$515.00 ➝ $495.00	+25.79%
3/13/2025	Bank of America Subscribe to MarketBeat All Access for the recommendation accuracy rating	Brad Sills Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Buy ➝ Buy	$605.00 ➝ $528.00	+20.38%
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3/13/2025	Morgan Stanley Subscribe to MarketBeat All Access for the recommendation accuracy rating	Keith Weiss Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Overweight ➝ Overweight	$660.00 ➝ $600.00	+36.80%
3/13/2025	Oppenheimer Subscribe to MarketBeat All Access for the recommendation accuracy rating	Brian Schwartz Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Outperform ➝ Outperform	$560.00 ➝ $530.00	+20.84%
3/10/2025	Citigroup Subscribe to MarketBeat All Access for the recommendation accuracy rating	Tyler Radke Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Neutral ➝ Neutral	$551.00 ➝ $490.00	+11.87%
3/7/2025	Wells Fargo & Company Subscribe to MarketBeat All Access for the recommendation accuracy rating	Michael Turrin Subscribe to MarketBeat All Access for the recommendation accuracy rating	Lower Target	Overweight ➝ Overweight	$640.00 ➝ $600.00	+33.15%
2/19/2025	Redburn Atlantic Subscribe to MarketBeat All Access for the recommendation accuracy rating	O. Sheikh Subscribe to MarketBeat All Access for the recommendation accuracy rating	Initiated Coverage	Neutral
1/15/2025	BNP Paribas Subscribe to MarketBeat All Access for the recommendation accuracy rating	S. Slowinski Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Underperform ➝ Neutral	$425.00	+2.98%
1/8/2025	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Buy ➝ Hold	$600.00 ➝ $475.00	+12.39%
12/12/2024	DA Davidson Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Buy ➝ Buy	$685.00 ➝ $625.00	+30.60%
12/12/2024	Sanford C. Bernstein Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Outperform ➝ Outperform	$644.00 ➝ $587.00	+21.71%
12/12/2024	Barclays Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Overweight ➝ Overweight	$675.00 ➝ $645.00	+33.63%
12/12/2024	JMP Securities Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Market Perform ➝ Market Perform
12/12/2024	Piper Sandler Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Overweight ➝ Overweight	$635.00 ➝ $600.00	+9.10%
12/12/2024	Jefferies Financial Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Buy ➝ Buy	$700.00 ➝ $650.00	+18.20%
12/12/2024	TD Cowen Subscribe to MarketBeat All Access for the recommendation accuracy rating	D. Wood Subscribe to MarketBeat All Access for the recommendation accuracy rating	Downgrade	Buy ➝ Hold	$625.00 ➝ $550.00	+0.01%
9/16/2024	Argus Subscribe to MarketBeat All Access for the recommendation accuracy rating	J. Bonner Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Strong-Buy
7/12/2024	Piper Sandler Companies Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Overweight	$635.00	+13.87%
6/10/2024	Melius Research Subscribe to MarketBeat All Access for the recommendation accuracy rating	B. Reitzes Subscribe to MarketBeat All Access for the recommendation accuracy rating	Reiterated Rating	Buy ➝ Hold	$510.00	+9.58%
3/15/2024	HSBC Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Hold ➝ Hold	$557.00 ➝ $511.00	-0.40%
12/4/2023	KGI Securities Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Neutral ➝ Outperform	$730.00	+19.19%
9/15/2023	The Goldman Sachs Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$550.00 ➝ $625.00	+18.11%
9/15/2023	Wolfe Research Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform ➝ Outperform	$580.00 ➝ $650.00	+17.72%
6/16/2023	888 Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Maintains
6/16/2023	Atlantic Securities Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target		$420.00 ➝ $580.00	+18.15%
3/28/2023	Erste Group Bank Subscribe to MarketBeat All Access for the recommendation accuracy rating		Upgrade	Hold ➝ Buy

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Monday at 07:49 AM ET.

Should I Buy Adobe Stock? ADBE Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Wednesday, March 19, 2025. Please send any questions or comments about these Adobe pros and cons to contact@marketbeat.com.

Adobe
Bull Case

Here are some ways that investors could benefit from investing in Adobe:

Adobe has received multiple "buy" ratings from analysts, indicating strong confidence in its future performance. This includes a recent target price increase from Stifel Nicolaus to $525.00, suggesting potential for price appreciation.
The company reported impressive quarterly earnings, with earnings per share (EPS) of $5.08, surpassing analysts' expectations. This reflects strong operational performance and profitability, which can attract more investors.
Adobe's stock is currently trading at approximately $390.89, which is below its 52-week high of $587.75. This may present a buying opportunity for investors looking for growth potential as the stock could rebound towards its previous highs.
Institutional ownership stands at 81.79%, indicating strong support from large investors, which often signals confidence in the company's long-term prospects.
Recent insider transactions show that executives are actively managing their holdings, with significant sales occurring but still maintaining substantial ownership, which can be seen as a positive sign of their commitment to the company.

Adobe
Bear Case

Investors should be bearish about investing in Adobe for these reasons:

Despite strong earnings, Adobe's stock has recently experienced a decline, trading down 2.0% on a recent day. This downward trend may raise concerns about short-term volatility and market sentiment.
Analysts have issued a mix of ratings, with one sell rating and a significant number of hold ratings, suggesting that not all market participants are confident in Adobe's immediate future.
The company's price-to-earnings (P/E) ratio is currently at 31.56, which may be considered high compared to industry averages, indicating that the stock could be overvalued relative to its earnings.
Insider sales have totaled 5,075 shares worth over $2 million in the last 90 days, which could be interpreted as a lack of confidence in the stock's near-term performance by those who know the company best.
Adobe's recent target price adjustments by analysts have been downward, with Mizuho lowering their target to $575.00, which may signal caution regarding the company's growth trajectory.

ADBE Forecast - Frequently Asked Questions

: According to the research reports of 28 Wall Street equities research analysts, the average twelve-month stock price forecast for Adobe is $538.80, with a high forecast of $650.00 and a low forecast of $390.00.
: 28 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Adobe in the last twelve months. There are currently 11 hold ratings, 16 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street equities research analysts is that investors should "moderate buy" ADBE shares.
: According to analysts, Adobe's stock has a predicted upside of 39.13% based on their 12-month stock forecasts.
: Over the previous 90 days, Adobe's stock had 2 upgrades by analysts.
: Adobe has been rated by research analysts at Bank of America, BMO Capital Markets, BNP Paribas, Citigroup, Deutsche Bank Aktiengesellschaft, Evercore ISI, JPMorgan Chase & Co., KeyCorp, Mizuho, Morgan Stanley, Oppenheimer, Redburn Atlantic, Robert W. Baird, Royal Bank of Canada, Stifel Nicolaus, UBS Group, and Wells Fargo & Company in the past 90 days.
: Analysts like Adobe less than other "computer and technology" companies. The consensus rating score for Adobe is 2.64 while the average consensus rating score for "computer and technology" companies is 2.69. Learn more on how ADBE compares to other companies.

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This page (NASDAQ:ADBE) was last updated on 3/24/2025 by MarketBeat.com Staff

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Adobe (ADBE) Stock Forecast & Price Target