Axon Enterprise (AXON) Competitors $742.77 -3.10 (-0.42%) As of 04:00 PM Eastern Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock AXON vs. NOW, FTNT, CVLT, QLYS, AI, PRGS, MSFT, ORCL, TDG, and HEIShould you be buying Axon Enterprise stock or one of its competitors? The main competitors of Axon Enterprise include ServiceNow (NOW), Fortinet (FTNT), CommVault Systems (CVLT), Qualys (QLYS), C3.ai (AI), Progress Software (PRGS), Microsoft (MSFT), Oracle (ORCL), Transdigm Group (TDG), and Heico (HEI). Axon Enterprise vs. Its Competitors ServiceNow Fortinet CommVault Systems Qualys C3.ai Progress Software Microsoft Oracle Transdigm Group Heico Axon Enterprise (NASDAQ:AXON) and ServiceNow (NYSE:NOW) are both large-cap systems software companies, but which is the better stock? We will contrast the two businesses based on the strength of their profitability, media sentiment, valuation, earnings, dividends, risk, analyst recommendations and institutional ownership. Is AXON or NOW more profitable? Axon Enterprise has a net margin of 14.86% compared to ServiceNow's net margin of 13.41%. ServiceNow's return on equity of 17.34% beat Axon Enterprise's return on equity.Company Net Margins Return on Equity Return on Assets Axon Enterprise14.86% 5.81% 2.83% ServiceNow 13.41%17.34%8.38% Which has better earnings & valuation, AXON or NOW? ServiceNow has higher revenue and earnings than Axon Enterprise. ServiceNow is trading at a lower price-to-earnings ratio than Axon Enterprise, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioAxon Enterprise$2.08B27.77$377.03M$4.14179.41ServiceNow$10.98B18.22$1.43B$7.36131.36 Does the media favor AXON or NOW? In the previous week, ServiceNow had 36 more articles in the media than Axon Enterprise. MarketBeat recorded 68 mentions for ServiceNow and 32 mentions for Axon Enterprise. Axon Enterprise's average media sentiment score of 1.53 beat ServiceNow's score of 1.28 indicating that Axon Enterprise is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Axon Enterprise 26 Very Positive mention(s) 3 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Very Positive ServiceNow 51 Very Positive mention(s) 5 Positive mention(s) 8 Neutral mention(s) 3 Negative mention(s) 0 Very Negative mention(s) Positive Which has more risk and volatility, AXON or NOW? Axon Enterprise has a beta of 1.29, suggesting that its stock price is 29% more volatile than the S&P 500. Comparatively, ServiceNow has a beta of 0.94, suggesting that its stock price is 6% less volatile than the S&P 500. Do institutionals & insiders believe in AXON or NOW? 79.1% of Axon Enterprise shares are held by institutional investors. Comparatively, 87.2% of ServiceNow shares are held by institutional investors. 4.4% of Axon Enterprise shares are held by insiders. Comparatively, 0.4% of ServiceNow shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term. Do analysts prefer AXON or NOW? Axon Enterprise presently has a consensus target price of $725.00, indicating a potential downside of 2.39%. ServiceNow has a consensus target price of $1,073.13, indicating a potential upside of 11.00%. Given ServiceNow's stronger consensus rating and higher possible upside, analysts clearly believe ServiceNow is more favorable than Axon Enterprise.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Axon Enterprise 1 Sell rating(s) 2 Hold rating(s) 11 Buy rating(s) 0 Strong Buy rating(s) 2.71ServiceNow 1 Sell rating(s) 2 Hold rating(s) 30 Buy rating(s) 2 Strong Buy rating(s) 2.94 SummaryServiceNow beats Axon Enterprise on 11 of the 17 factors compared between the two stocks. Get Axon Enterprise News Delivered to You Automatically Sign up to receive the latest news and ratings for AXON and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding AXON and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart AXON vs. The Competition Export to ExcelMetricAxon EnterpriseAEROSP/DEF EQ IndustryAerospace SectorNASDAQ ExchangeMarket Cap$58.07B$17.28B$26.85B$9.32BDividend YieldN/A0.79%0.98%4.05%P/E Ratio179.41125.8681.2519.68Price / Sales27.777.436.88100.43Price / Cash267.7245.8135.2957.53Price / Book24.347.598.585.67Net Income$377.03M$266.64M$369.21M$257.51M7 Day Performance-7.83%2.85%2.89%0.52%1 Month Performance-4.85%10.31%8.11%8.84%1 Year Performance132.53%72.24%48.45%14.18% Axon Enterprise Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)AXONAxon Enterprise2.0361 of 5 stars$742.77-0.4%$725.00-2.4%+141.7%$58.07B$2.08B179.414,970Positive NewsAnalyst ForecastNOWServiceNow4.6331 of 5 stars$962.12+2.5%$1,068.23+11.0%+24.7%$199.09B$11.47B130.6926,293Positive NewsUpcoming EarningsAnalyst UpgradeFTNTFortinet4.1985 of 5 stars$102.78+3.8%$106.14+3.3%+75.2%$78.52B$5.96B42.2114,138Trending NewsAnalyst ForecastCVLTCommVault Systems4.6941 of 5 stars$170.36+3.2%$186.14+9.3%+35.1%$7.56B$995.62M100.523,300Trending NewsAnalyst ForecastGap UpQLYSQualys2.3638 of 5 stars$138.74+2.3%$137.50-0.9%-3.5%$5.04B$621.67M28.362,400News CoverageInsider TradeAIC3.ai3.6117 of 5 stars$26.75+1.8%$30.14+12.7%-11.6%$3.59B$389.06M-11.921,181PRGSProgress Software4.6872 of 5 stars$49.40-0.5%$75.17+52.2%-13.5%$2.13B$869.02M37.782,815Analyst ForecastMSFTMicrosoft4.4781 of 5 stars$502.48-0.2%$534.14+6.3%+11.4%$3.74T$245.12B38.87228,000Trending NewsAnalyst ForecastORCLOracle4.7478 of 5 stars$230.460.0%$211.37-8.3%+64.2%$646.72B$57.40B53.05162,000Trending NewsAnalyst ForecastTDGTransdigm Group3.4541 of 5 stars$1,562.40+1.3%$1,581.80+1.2%+26.9%$87.76B$7.94B52.7516,600Positive NewsAnalyst ForecastInsider TradeHEIHeico2.4203 of 5 stars$321.21+2.0%$299.18-6.9%+41.2%$44.68B$3.86B75.0410,000Positive News Related Companies and Tools Related Companies ServiceNow Alternatives Fortinet Alternatives CommVault Systems Alternatives Qualys Alternatives C3.ai Alternatives Progress Software Alternatives Microsoft Alternatives Oracle Alternatives Transdigm Group Alternatives Heico Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:AXON) was last updated on 7/16/2025 by MarketBeat.com Staff From Our PartnersMarket Panic: Trump Just Dropped a Bomb on Your Stockstock Market Panic: Trump Just Dropped a Bomb on Your Stocks The market is in freefall—and Trump's new tarif...American Alternative | Sponsored"Death Spiral" Threatening Your SavingsThe "Death Spiral" Threatening Your Savings But this time, it's not just Dalio ringing the alarm bells…GoldCo Precious Metals | SponsoredINVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting OffRight now, we’re witnessing a monumental shift in the world.Traders Agency | SponsoredThe Trump Dump is starting; Get out of stocks now?The first 365 days of the Trump presidency… Will be the best time to get rich in American history.Paradigm Press | SponsoredSpecial gold investment soars 2,300% ... 5,090% ... 9,850%In my 54 years as an investor, I’ve seen my share of gold bull markets. 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