Allbirds (BIRD) Competitors

Rocky Brands (NASDAQ:RCKY) and Allbirds (NASDAQ:BIRD) are both small-cap consumer discretionary companies, but which is the better business? We will contrast the two businesses based on the strength of their analyst recommendations, profitability, institutional ownership, risk, community ranking, dividends, media sentiment, valuation and earnings.

Which has more risk & volatility, RCKY or BIRD?

Rocky Brands has a beta of 2.1, indicating that its share price is 110% more volatile than the S&P 500. Comparatively, Allbirds has a beta of 1.61, indicating that its share price is 61% more volatile than the S&P 500.

Do analysts rate RCKY or BIRD?

Rocky Brands currently has a consensus target price of $24.50, indicating a potential downside of 4.26%. Allbirds has a consensus target price of $15.50, indicating a potential upside of 143.71%. Given Allbirds' higher probable upside, analysts clearly believe Allbirds is more favorable than Rocky Brands.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Rocky Brands	0 Sell rating(s)	2 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
Allbirds	0 Sell rating(s)	4 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00

Is RCKY or BIRD more profitable?

Rocky Brands has a net margin of 2.94% compared to Allbirds' net margin of -60.43%. Rocky Brands' return on equity of 7.74% beat Allbirds' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Rocky Brands	2.94%	7.74%	3.69%
Allbirds	-60.43%	-65.30%	-38.50%

Do insiders and institutionals hold more shares of RCKY or BIRD?

75.1% of Rocky Brands shares are held by institutional investors. Comparatively, 44.1% of Allbirds shares are held by institutional investors. 5.3% of Rocky Brands shares are held by insiders. Comparatively, 45.5% of Allbirds shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Which has better valuation & earnings, RCKY or BIRD?

Rocky Brands has higher revenue and earnings than Allbirds. Allbirds is trading at a lower price-to-earnings ratio than Rocky Brands, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Rocky Brands	$461.83M	0.41	$10.43M	$1.78	14.38
Allbirds	$205.90M	0.25	-$152.46M	-$16.08	-0.40

Does the media prefer RCKY or BIRD?

In the previous week, Allbirds had 6 more articles in the media than Rocky Brands. MarketBeat recorded 6 mentions for Allbirds and 0 mentions for Rocky Brands. Allbirds' average media sentiment score of 0.17 beat Rocky Brands' score of 0.00 indicating that Allbirds is being referred to more favorably in the news media.

Company	Overall Sentiment
Rocky Brands	Neutral
Allbirds	Neutral

Does the MarketBeat Community favor RCKY or BIRD?

Rocky Brands received 217 more outperform votes than Allbirds when rated by MarketBeat users. Likewise, 55.30% of users gave Rocky Brands an outperform vote while only 29.87% of users gave Allbirds an outperform vote.

Company	Underperform	Outperform
Rocky Brands	Outperform Votes 240 55.30%	Underperform Votes 194 44.70%
Allbirds	Outperform Votes 23 29.87%	Underperform Votes 54 70.13%

Summary

Rocky Brands beats Allbirds on 12 of the 16 factors compared between the two stocks.