Allbirds (BIRD) Competitors

Rocky Brands (NASDAQ:RCKY) and Allbirds (NASDAQ:BIRD) are both small-cap apparel companies, but which is the superior business? We will contrast the two companies based on the strength of their profitability, valuation, earnings, analyst recommendations, risk, institutional ownership, media sentiment and dividends.

Does the media favor RCKY or BIRD?

In the previous week, Allbirds had 7 more articles in the media than Rocky Brands. MarketBeat recorded 10 mentions for Allbirds and 3 mentions for Rocky Brands. Rocky Brands' average media sentiment score of 0.40 beat Allbirds' score of 0.15 indicating that Rocky Brands is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Rocky Brands	0 Very Positive mention(s)	1 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
Allbirds	1 Very Positive mention(s)	2 Positive mention(s)	5 Neutral mention(s)	2 Negative mention(s)	0 Very Negative mention(s)	Neutral

Do institutionals & insiders hold more shares of RCKY or BIRD?

75.1% of Rocky Brands shares are held by institutional investors. Comparatively, 44.1% of Allbirds shares are held by institutional investors. 5.1% of Rocky Brands shares are held by company insiders. Comparatively, 30.7% of Allbirds shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Which has more risk & volatility, RCKY or BIRD?

Rocky Brands has a beta of 2.35, indicating that its share price is 135% more volatile than the S&P 500. Comparatively, Allbirds has a beta of 1.9, indicating that its share price is 90% more volatile than the S&P 500.

Do analysts recommend RCKY or BIRD?

Rocky Brands presently has a consensus price target of $30.00, suggesting a potential upside of 7.53%. Allbirds has a consensus price target of $11.00, suggesting a potential upside of 56.25%. Given Allbirds' stronger consensus rating and higher possible upside, analysts clearly believe Allbirds is more favorable than Rocky Brands.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Rocky Brands	0 Sell rating(s)	1 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
Allbirds	0 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.50

Which has preferable valuation and earnings, RCKY or BIRD?

Rocky Brands has higher revenue and earnings than Allbirds. Allbirds is trading at a lower price-to-earnings ratio than Rocky Brands, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Rocky Brands	$453.77M	0.46	$11.39M	$2.48	11.25
Allbirds	$189.76M	0.30	-$93.32M	-$10.56	-0.67

Is RCKY or BIRD more profitable?

Rocky Brands has a net margin of 4.03% compared to Allbirds' net margin of -49.36%. Rocky Brands' return on equity of 10.41% beat Allbirds' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Rocky Brands	4.03%	10.41%	5.21%
Allbirds	-49.36%	-87.92%	-48.49%

Summary

Rocky Brands beats Allbirds on 11 of the 16 factors compared between the two stocks.