Booking (BKNG) Competitors $5,105.30 -49.66 (-0.96%) (As of 11:21 AM ET) Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrends BKNG vs. NFLX, EXPE, TRIP, FLWS, GRPN, PETS, PRTS, AMZN, XPO, and MMYTShould you be buying Booking stock or one of its competitors? The main competitors of Booking include Netflix (NFLX), Expedia Group (EXPE), Tripadvisor (TRIP), 1-800-FLOWERS.COM (FLWS), Groupon (GRPN), PetMed Express (PETS), CarParts.com (PRTS), Amazon.com (AMZN), XPO (XPO), and MakeMyTrip (MMYT). Booking vs. Netflix Expedia Group Tripadvisor 1-800-FLOWERS.COM Groupon PetMed Express CarParts.com Amazon.com XPO MakeMyTrip Booking (NASDAQ:BKNG) and Netflix (NASDAQ:NFLX) are both large-cap retail/wholesale companies, but which is the better business? We will compare the two businesses based on the strength of their earnings, analyst recommendations, dividends, institutional ownership, community ranking, media sentiment, valuation, profitability and risk. Does the MarketBeat Community prefer BKNG or NFLX? Netflix received 1069 more outperform votes than Booking when rated by MarketBeat users. However, 71.85% of users gave Booking an outperform vote while only 64.88% of users gave Netflix an outperform vote. CompanyUnderperformOutperformBookingOutperform Votes184371.85% Underperform Votes72228.15% NetflixOutperform Votes291264.88% Underperform Votes157635.12% Which has more volatility & risk, BKNG or NFLX? Booking has a beta of 1.41, suggesting that its share price is 41% more volatile than the S&P 500. Comparatively, Netflix has a beta of 1.27, suggesting that its share price is 27% more volatile than the S&P 500. Does the media prefer BKNG or NFLX? In the previous week, Netflix had 64 more articles in the media than Booking. MarketBeat recorded 100 mentions for Netflix and 36 mentions for Booking. Booking's average media sentiment score of 0.96 beat Netflix's score of 0.53 indicating that Booking is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Booking 15 Very Positive mention(s) 3 Positive mention(s) 9 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive Netflix 35 Very Positive mention(s) 17 Positive mention(s) 31 Neutral mention(s) 12 Negative mention(s) 2 Very Negative mention(s) Positive Which has higher earnings and valuation, BKNG or NFLX? Netflix has higher revenue and earnings than Booking. Booking is trading at a lower price-to-earnings ratio than Netflix, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioBooking$23.05B7.36$4.29B$147.3734.81Netflix$37.59B10.47$5.41B$17.6752.08 Do analysts rate BKNG or NFLX? Booking currently has a consensus price target of $4,889.21, suggesting a potential downside of 4.68%. Netflix has a consensus price target of $801.18, suggesting a potential downside of 12.94%. Given Booking's stronger consensus rating and higher probable upside, analysts plainly believe Booking is more favorable than Netflix.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Booking 0 Sell rating(s) 10 Hold rating(s) 21 Buy rating(s) 2 Strong Buy rating(s) 2.76Netflix 2 Sell rating(s) 10 Hold rating(s) 23 Buy rating(s) 0 Strong Buy rating(s) 2.60 Is BKNG or NFLX more profitable? Booking has a net margin of 21.85% compared to Netflix's net margin of 20.70%. Netflix's return on equity of 35.86% beat Booking's return on equity.Company Net Margins Return on Equity Return on Assets Booking21.85% -166.06% 22.52% Netflix 20.70%35.86%15.65% Do insiders & institutionals believe in BKNG or NFLX? 92.4% of Booking shares are owned by institutional investors. Comparatively, 80.9% of Netflix shares are owned by institutional investors. 0.1% of Booking shares are owned by company insiders. Comparatively, 1.8% of Netflix shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term. SummaryBooking beats Netflix on 10 of the 19 factors compared between the two stocks. Ad Crypto Swap ProfitsURGENT: This Altcoin Opportunity Won’t Wait – Act NowAll of our key indicators are flashing the same signal: an altcoin season is fast approaching. And if you know anything about crypto, you know that altcoin seasons are where some of the biggest gains happen.Register for the FREE Workshop Now & get $10 in Bitcoin Get Booking News Delivered to You Automatically Sign up to receive the latest news and ratings for BKNG and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart BKNG vs. The Competition Export to ExcelMetricBookingTransportation services IndustryRetail SectorNASDAQ ExchangeMarket Cap$169.76B$12.30B$25.20B$9.28BDividend Yield0.66%9.75%168.53%4.06%P/E Ratio34.8116.79120.1117.51Price / Sales7.363.053.55142.21Price / Cash30.0728.2621.6537.95Price / Book-65.224.495.554.94Net Income$4.29B$368.31M$670.76M$225.59M7 Day Performance-3.09%-3.23%-2.20%-1.07%1 Month Performance2.22%-0.28%3.99%7.23%1 Year Performance47.79%25.46%13.82%22.97% Booking Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)BKNGBooking4.6742 of 5 stars$5,105.30-1.0%$4,889.21-4.2%+48.2%$168.97B$23.05B34.6423,600Analyst ForecastAnalyst RevisionNFLXNetflix4.3216 of 5 stars$922.46+0.4%$801.18-13.1%+94.7%$394.31B$37.59B52.2013,000Analyst DowngradeEXPEExpedia Group4.7036 of 5 stars$182.33-0.4%$167.67-8.0%+23.7%$23.40B$13.39B23.4217,100Analyst ForecastShort Interest ↓Positive NewsGap UpTRIPTripadvisor4.5225 of 5 stars$13.71-0.4%$18.33+33.7%-30.0%$1.91B$1.81B59.872,845FLWS1-800-FLOWERS.COM1.1325 of 5 stars$7.85-0.8%$7.50-4.5%-26.3%$504.13M$1.80B-56.504,000Short Interest ↑News CoveragePositive NewsGRPNGroupon4.1264 of 5 stars$11.50+0.2%$17.00+47.8%+0.6%$457.33M$499.89M22.512,213PETSPetMed Express0.8991 of 5 stars$5.49-0.4%$3.50-36.2%-23.9%$113.42M$281.06M0.00287Positive NewsPRTSCarParts.com3.7722 of 5 stars$0.94-4.2%$1.60+70.6%-72.5%$53.85M$611.71M-1.761,695Gap UpAMZNAmazon.com4.8418 of 5 stars$231.63+1.8%$240.67+3.9%+54.1%$2.44T$620.13B49.161,525,000Analyst ForecastXPOXPO3.8433 of 5 stars$159.34+1.9%$147.31-7.5%+85.1%$18.55B$7.74B50.5838,000MMYTMakeMyTrip2.5962 of 5 stars$117.33+0.1%$98.00-16.5%+152.3%$12.88B$882.62M64.034,576Positive News Related Companies and Tools Related Companies NFLX Competitors EXPE Competitors TRIP Competitors FLWS Competitors GRPN Competitors PETS Competitors PRTS Competitors AMZN Competitors XPO Competitors MMYT Competitors Top 10 Stock Comparisons Bank Stocks Artificial Intelligence Stocks Toy Stocks Growth Stocks Airline Stocks Chinese Stocks EV Charging Stocks Defense Stocks Lithium Stocks Pharmaceutical Stocks This page (NASDAQ:BKNG) was last updated on 12/18/2024 by MarketBeat.com Staff From Our PartnersThis drone stock is setting up to transform medical supply deliveryDrone stocks are on a tear, with certain symbols seeing gains as high as 300% over just a matter of weeks.The Tomorrow Investor | SponsoredUncover the Top Gold Stock of the Bull MarketGold Stocks Are Surging—Is West Red Lake Gold Mines Your Next Profit Play?Huge Alerts | SponsoredHealthcare Takes A Big Step Forward With The Help of A.I.To date, we've seen baseline AI models lay the groundwork. 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And this could s...Chaikin Analytics | Sponsored Adding Choose a watchlist: Watchlist Adding You have already added five stocks to your watchlist. Upgrade to MarketBeat All Access to add more stocks to your watchlist. Adding Booking Holdings Inc. Please log in to your account or sign up in order to add this asset to your watchlist. Share Booking With A Colleague Link copied to clipboard. Get 30 Days of MarketBeat All Access for Free Sign up for MarketBeat All Access to gain access to MarketBeat's full suite of research tools. Start Your 30-Day Trial MarketBeat All Access Features Best-in-Class Portfolio Monitoring Get personalized stock ideas. Compare portfolio to indices. Check stock news, ratings, SEC filings, and more. Stock Ideas and Recommendations See daily stock ideas from top analysts. Receive short-term trading ideas from MarketBeat. Identify trending stocks on social media. Advanced Stock Screeners and Research Tools Use our seven stock screeners to find suitable stocks. 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