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Direct Digital (DRCT) Competitors

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$1.06 -0.06 (-5.36%)
Closing price 04:00 PM Eastern
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$1.08 +0.02 (+1.98%)
As of 07:06 PM Eastern
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DRCT vs. WAI, BGSF, JUNE, WKEY, FLNT, SGRP, IZEA, PIXY, TDTH, and KPLT

Should you be buying Direct Digital stock or one of its competitors? The main competitors of Direct Digital include Top KingWin (WAI), BGSF (BGSF), Junee (JUNE), WISeKey International (WKEY), Fluent (FLNT), SPAR Group (SGRP), IZEA Worldwide (IZEA), ShiftPixy (PIXY), Trident Digital Tech (TDTH), and Katapult (KPLT). These companies are all part of the "business services" industry.

Direct Digital vs.

Top KingWin (NASDAQ:WAI) and Direct Digital (NASDAQ:DRCT) are both small-cap finance companies, but which is the superior investment? We will contrast the two companies based on the strength of their dividends, media sentiment, community ranking, valuation, analyst recommendations, risk, institutional ownership, profitability and earnings.

53.4% of Top KingWin shares are held by institutional investors. Comparatively, 4.0% of Direct Digital shares are held by institutional investors. 78.1% of Direct Digital shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Direct Digital received 14 more outperform votes than Top KingWin when rated by MarketBeat users.

CompanyUnderperformOutperform
Top KingWinN/AN/A
Direct DigitalOutperform Votes
14
73.68%
Underperform Votes
5
26.32%

Direct Digital has higher revenue and earnings than Top KingWin.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Top KingWin$5.45M10.41-$2.55MN/AN/A
Direct Digital$157.11M0.10-$2.19M-$1.17-0.91

Top KingWin has a net margin of 0.00% compared to Direct Digital's net margin of -5.61%. Top KingWin's return on equity of 0.00% beat Direct Digital's return on equity.

Company Net Margins Return on Equity Return on Assets
Top KingWinN/A N/A N/A
Direct Digital -5.61%-25.66%-10.40%

In the previous week, Direct Digital had 1 more articles in the media than Top KingWin. MarketBeat recorded 2 mentions for Direct Digital and 1 mentions for Top KingWin. Top KingWin's average media sentiment score of 0.00 equaled Direct Digital'saverage media sentiment score.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Top KingWin
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Direct Digital
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Direct Digital has a consensus price target of $21.00, suggesting a potential upside of 1,881.13%. Given Direct Digital's stronger consensus rating and higher probable upside, analysts clearly believe Direct Digital is more favorable than Top KingWin.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Top KingWin
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
Direct Digital
0 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.67

Top KingWin has a beta of 1.93, meaning that its stock price is 93% more volatile than the S&P 500. Comparatively, Direct Digital has a beta of 6.56, meaning that its stock price is 556% more volatile than the S&P 500.

Summary

Direct Digital beats Top KingWin on 9 of the 14 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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DRCT vs. The Competition

MetricDirect DigitalAdvertising IndustryBusiness SectorNASDAQ Exchange
Market Cap$15.54M$3.49B$7.80B$8.95B
Dividend YieldN/A0.47%2.20%3.85%
P/E Ratio-0.915.8833.8518.81
Price / Sales0.1018.1967.7276.66
Price / Cash3.0928.0332.3137.47
Price / Book-4.084.255.424.64
Net Income-$2.19M$198.49M$187.27M$245.69M
7 Day Performance-5.36%-4.16%-2.92%-2.64%
1 Month Performance-17.83%-6.49%-2.68%-2.37%
1 Year Performance-93.02%37.25%18.85%13.63%

Direct Digital Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
DRCT
Direct Digital
2.3941 of 5 stars
$1.06
-5.4%
$21.00
+1,881.1%
-93.4%$15.54M$157.11M-0.9160
WAI
Top KingWin
N/A$0.31
flat
N/AN/A$57.09M$5.45M0.00N/A
BGSF
BGSF
1.9154 of 5 stars
$5.10
+1.4%
N/A-50.1%$56.20M$313.17M-50.99400Analyst Forecast
JUNE
Junee
N/A$3.95
-1.2%
N/AN/A$51.30M$2.90M0.00N/AGap Down
WKEY
WISeKey International
1.035 of 5 stars
$6.06
-6.0%
$4.00
-34.0%
+122.8%$49.33M$30.92M0.00140
FLNT
Fluent
2.7192 of 5 stars
$2.89
-1.0%
$4.00
+38.4%
-4.3%$48.78M$298.40M-1.61260Analyst Forecast
News Coverage
SGRP
SPAR Group
2.7841 of 5 stars
$1.95
-1.5%
N/A+78.7%$45.73M$262.75M3.8224,288Gap Up
IZEA
IZEA Worldwide
N/A$2.68
flat
N/A+27.0%$45.48M$36.22M-2.85130
PIXY
ShiftPixy
N/A$6.53
flat
N/AN/A$44.12M$15.02M0.0060
TDTH
Trident Digital Tech
N/A$0.68
+0.2%
N/AN/A$43.83MN/A0.00N/AGap Down
KPLT
Katapult
0.7737 of 5 stars
$9.87
+6.8%
$12.00
+21.6%
-27.2%$43.34M$241.79M-1.20130

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This page (NASDAQ:DRCT) was last updated on 2/21/2025 by MarketBeat.com Staff
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