eBay (EBAY) Stock Forecast & Price Target

$65.09 +0.10 (+0.15%)

(As of 02:21 PM ET)

eBay - Analysts' Recommendations and Stock Price Forecast (2024)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Hold

Based on 25 Analyst Ratings

Sell
1

Hold
15

Buy
9

Based on 25 Wall Street analysts who have issued ratings for eBay in the last 12 months, the stock has a consensus rating of "Hold." Out of the 25 analysts, 1 has given a sell rating, 15 have given a hold rating, and 9 have given a buy rating for EBAY.

Consensus Price Target

$62.87
-3.41% Downside

According to the 25 analysts' twelve-month price targets for eBay, the average price target is $62.87. The highest price target for EBAY is $72.00, while the lowest price target for EBAY is $53.00. The average price target represents a forecasted downside of -3.41% from the current price of $65.09.

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EBAY Analyst Ratings Over Time

Type	Current Forecast 11/27/23 to 11/26/24	1 Month Ago 10/28/23 to 10/27/24	3 Months Ago 8/29/23 to 8/28/24	1 Year Ago 11/27/22 to 11/27/23
Strong Buy	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	9 Buy rating(s)	8 Buy rating(s)	7 Buy rating(s)	5 Buy rating(s)
Hold	15 Hold rating(s)	14 Hold rating(s)	14 Hold rating(s)	11 Hold rating(s)
Sell	1 Sell rating(s)	1 Sell rating(s)	1 Sell rating(s)	1 Sell rating(s)
Consensus Price Target	$62.87	$62.14	$56.65	$48.47
Forecasted Upside	-3.41% Downside	-1.52% Downside	-1.96% Downside	17.23% Upside
Consensus Rating	Hold	Hold	Hold	Hold

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EBAY Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

EBAY Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

eBay Stock vs. The Competition

Type	eBay	Retail/Wholesale Companies	S&P 500
Consensus Rating Score	2.32	2.51	2.50
Consensus Rating	Hold	Moderate Buy	Moderate Buy
Predicted Upside	-3.49% Downside	23.93% Upside	6.90% Upside
News Sentiment Rating	Positive News See Recent EBAY News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export to Excel

Date	Brokerage	Analyst Name	Action	Rating	Price Target	Upside/Downside on Report Date
11/5/2024	Mizuho 2 of 5 stars		Boost Target	Neutral ➝ Neutral	$55.00 ➝ $60.00	-1.67%
11/5/2024	Truist Financial 2 of 5 stars		Boost Target	Hold ➝ Hold	$58.00 ➝ $62.00	+2.04%
11/5/2024	Sanford C. Bernstein 3 of 5 stars	N. Devnani Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Market Perform ➝ Outperform	$70.00	+16.22%
11/1/2024	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Buy ➝ Buy	$70.00 ➝ $63.00	+9.03%
11/1/2024	Wells Fargo & Company Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Equal Weight ➝ Equal Weight	$63.00 ➝ $62.00	+7.30%
11/1/2024	JPMorgan Chase & Co. Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Neutral ➝ Neutral	$60.00 ➝ $58.00	+0.75%
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10/31/2024	Citigroup Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Buy ➝ Buy	$65.00 ➝ $68.00	+18.24%
10/31/2024	UBS Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Neutral ➝ Neutral	$72.00 ➝ $66.00	+15.97%
10/31/2024	Barclays Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Overweight ➝ Overweight	$65.00 ➝ $64.00	+12.14%
10/31/2024	Piper Sandler Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Overweight ➝ Overweight	$64.00 ➝ $67.00	+13.25%
10/31/2024	Bank of America Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Neutral ➝ Neutral	$67.00 ➝ $64.00	+8.18%
10/31/2024	Needham & Company LLC Subscribe to MarketBeat All Access for the recommendation accuracy rating	B. Mcternan Subscribe to MarketBeat All Access for the recommendation accuracy rating	Reiterated Rating	Buy ➝ Buy	$72.00 ➝ $72.00	+14.96%
10/31/2024	Robert W. Baird Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target	Outperform ➝ Outperform	$70.00 ➝ $68.00	+8.57%
10/29/2024	Benchmark Subscribe to MarketBeat All Access for the recommendation accuracy rating		Reiterated Rating	Buy ➝ Buy	$65.00 ➝ $65.00	+2.91%
10/28/2024	Stifel Nicolaus Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Hold ➝ Hold	$56.00 ➝ $64.00	+0.82%
10/25/2024	TD Cowen Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Hold ➝ Hold	$45.00 ➝ $54.00	-14.58%
10/25/2024	Morgan Stanley Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Overweight ➝ Overweight	$65.00 ➝ $71.00	+10.92%
10/22/2024	Jefferies Financial Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Hold ➝ Hold	$58.00 ➝ $65.00	+1.72%
10/15/2024	The Goldman Sachs Group Subscribe to MarketBeat All Access for the recommendation accuracy rating	E. Sheridan Subscribe to MarketBeat All Access for the recommendation accuracy rating	Boost Target	Sell ➝ Sell	$46.00 ➝ $55.00	-18.46%
10/7/2024	Cantor Fitzgerald Subscribe to MarketBeat All Access for the recommendation accuracy rating	D. Mathivanan Subscribe to MarketBeat All Access for the recommendation accuracy rating	Reiterated Rating	Neutral ➝ Neutral	$62.00 ➝ $62.00	-6.57%
8/14/2024	Daiwa America Subscribe to MarketBeat All Access for the recommendation accuracy rating	S. Tanaka Subscribe to MarketBeat All Access for the recommendation accuracy rating	Upgrade	Hold
8/2/2024	Susquehanna Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Neutral ➝ Neutral	$52.00 ➝ $60.00	+6.70%
8/1/2024	Evercore ISI Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	In-Line ➝ In-Line	$47.00 ➝ $53.00	-6.58%
7/16/2024	Wolfe Research Subscribe to MarketBeat All Access for the recommendation accuracy rating	D. Mathivanan Subscribe to MarketBeat All Access for the recommendation accuracy rating	Initiated Coverage	Peer Perform
2/28/2024	BMO Capital Markets Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Market Perform ➝ Market Perform	$49.00 ➝ $53.00	+12.31%
7/24/2023	Credit Suisse Group Subscribe to MarketBeat All Access for the recommendation accuracy rating		Boost Target	Outperform	$56.00 ➝ $57.00	+17.82%
2/23/2023	Cowen Subscribe to MarketBeat All Access for the recommendation accuracy rating		Lower Target		$48.00 ➝ $46.00	-3.87%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 02:52 PM ET.

Should I Buy eBay Stock? EBAY Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Monday, November 25, 2024. Please send any questions or comments about these eBay pros and cons to contact@marketbeat.com.

eBay
Bull Case

Here are some ways that investors could benefit from investing in eBay Inc.:

eBay Inc. has a strong market presence with its platforms connecting buyers and sellers globally, which can lead to sustained revenue growth.
The current stock price is $61.08, which is relatively stable and may present a buying opportunity for investors looking for value.
Recent analyst upgrades, including a price target increase from Citigroup to $68.00, indicate positive market sentiment and potential for stock appreciation.
The company has a consistent dividend payout, with a recent quarterly dividend of $0.27, translating to an annualized yield of 1.77%, providing income to shareholders.
eBay Inc. has shown resilience with a market cap of $29.26 billion and a manageable debt-to-equity ratio of 1.14, suggesting financial stability.

eBay
Bear Case

Investors should be bearish about investing in eBay Inc. for these reasons:

Insider selling activity has been notable, with 47,016 shares sold in the last 90 days, which may signal a lack of confidence among executives.
The stock has experienced a decrease in ownership by insiders to 0.38%, which could indicate a lack of alignment between management and shareholder interests.
Analysts have mixed ratings, with one sell rating and a consensus rating of "Hold," suggesting uncertainty about the stock's future performance.
eBay Inc. has a relatively high P/E ratio of 15.28, which may indicate that the stock is overvalued compared to its earnings potential.
The company’s stock has fluctuated between a 52-week low of $38.97 and a high of $67.80, indicating volatility that could deter risk-averse investors.

EBAY Forecast - Frequently Asked Questions

: According to the research reports of 25 Wall Street equities research analysts, the average twelve-month stock price forecast for eBay is $62.87, with a high forecast of $72.00 and a low forecast of $53.00.
: 25 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for eBay in the last year. There is currently 1 sell rating, 15 hold ratings and 9 buy ratings for the stock. The consensus among Wall Street equities research analysts is that investors should "hold" EBAY shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in EBAY, but not buy additional shares or sell existing shares.
: According to analysts, eBay's stock has a predicted downside of -3.41% based on their 12-month stock forecasts.
: Over the previous 90 days, eBay's stock had 1 upgrade by analysts.
: eBay has been rated by research analysts at Bank of America, Barclays, Benchmark, Cantor Fitzgerald, Citigroup, Deutsche Bank Aktiengesellschaft, Jefferies Financial Group, JPMorgan Chase & Co., Mizuho, Morgan Stanley, Needham & Company LLC, Piper Sandler, Robert W. Baird, Sanford C. Bernstein, Stifel Nicolaus, TD Cowen, The Goldman Sachs Group, Truist Financial, UBS Group, and Wells Fargo & Company in the past 90 days.
: Analysts like eBay less than other "retail/wholesale" companies. The consensus rating for eBay is Hold while the average consensus rating for "retail/wholesale" companies is Moderate Buy. Learn more on how EBAY compares to other companies.

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Trump won. Buy this coin now. (Ad)

Juan Villaverde called the top and bottom of every crypto bull market since 2012. He believes Bitcoin will go to $150,000 — or more. But there’s one coin he thinks could go even higher.

This could be his favorite coin.

This page (NASDAQ:EBAY) was last updated on 11/26/2024 by MarketBeat.com Staff

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eBay (EBAY) Stock Forecast & Price Target