Forrester Research (FORR) Competitors

The Hackett Group (NASDAQ:HCKT) and Forrester Research (NASDAQ:FORR) are both small-cap business services companies, but which is the better investment? We will compare the two companies based on the strength of their risk, dividends, analyst recommendations, institutional ownership, media sentiment, valuation, earnings, community ranking and profitability.

Which has stronger valuation and earnings, HCKT or FORR?

The Hackett Group has higher earnings, but lower revenue than Forrester Research. Forrester Research is trading at a lower price-to-earnings ratio than The Hackett Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
The Hackett Group	$307.02M	2.77	$34.15M	$1.22	25.25
Forrester Research	$442.52M	0.66	$3.05M	-$0.35	-43.71

Does the media prefer HCKT or FORR?

In the previous week, Forrester Research had 1 more articles in the media than The Hackett Group. MarketBeat recorded 3 mentions for Forrester Research and 2 mentions for The Hackett Group. The Hackett Group's average media sentiment score of 1.17 beat Forrester Research's score of 0.81 indicating that The Hackett Group is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
The Hackett Group	1 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Forrester Research	1 Very Positive mention(s)	0 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Which has more volatility and risk, HCKT or FORR?

The Hackett Group has a beta of 1, meaning that its stock price has a similar volatility profile to the S&P 500.Comparatively, Forrester Research has a beta of 0.9, meaning that its stock price is 10% less volatile than the S&P 500.

Is HCKT or FORR more profitable?

The Hackett Group has a net margin of 11.05% compared to Forrester Research's net margin of -1.55%. The Hackett Group's return on equity of 35.31% beat Forrester Research's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
The Hackett Group	11.05%	35.31%	18.95%
Forrester Research	-1.55%	5.10%	2.24%

Does the MarketBeat Community prefer HCKT or FORR?

Forrester Research received 68 more outperform votes than The Hackett Group when rated by MarketBeat users. However, 67.59% of users gave The Hackett Group an outperform vote while only 59.61% of users gave Forrester Research an outperform vote.

Company	Underperform	Outperform
The Hackett Group	Outperform Votes 267 67.59%	Underperform Votes 128 32.41%
Forrester Research	Outperform Votes 335 59.61%	Underperform Votes 227 40.39%

Is HCKT or FORR a better dividend stock?

The Hackett Group pays an annual dividend of $0.44 per share and has a dividend yield of 1.4%. Forrester Research pays an annual dividend of $0.80 per share and has a dividend yield of 5.2%. The Hackett Group pays out 36.1% of its earnings in the form of a dividend. Forrester Research pays out -228.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Forrester Research is clearly the better dividend stock, given its higher yield and lower payout ratio.

Do insiders & institutionals hold more shares of HCKT or FORR?

78.1% of The Hackett Group shares are owned by institutional investors. Comparatively, 55.2% of Forrester Research shares are owned by institutional investors. 15.4% of The Hackett Group shares are owned by company insiders. Comparatively, 39.2% of Forrester Research shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Do analysts recommend HCKT or FORR?

The Hackett Group currently has a consensus price target of $30.00, indicating a potential downside of 2.63%. Given The Hackett Group's stronger consensus rating and higher probable upside, research analysts plainly believe The Hackett Group is more favorable than Forrester Research.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
The Hackett Group	0 Sell rating(s)	1 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.75
Forrester Research	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Summary

The Hackett Group beats Forrester Research on 14 of the 20 factors compared between the two stocks.