Primis Financial (FRST) Competitors $8.39 -0.09 (-1.06%) As of 11:19 AM Eastern This is a fair market value price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock FRST vs. CFB, AMTB, FMBH, BHRB, PGY, CNCK, OPFI, FUFU, NBN, and HBTShould you be buying Primis Financial stock or one of its competitors? The main competitors of Primis Financial include CrossFirst Bankshares (CFB), Amerant Bancorp (AMTB), First Mid Bancshares (FMBH), Burke & Herbert Financial Services (BHRB), Pagaya Technologies (PGY), Coincheck Group (CNCK), OppFi (OPFI), BitFuFu (FUFU), Northeast Bank (NBN), and HBT Financial (HBT). These companies are all part of the "banking" industry. Primis Financial vs. CrossFirst Bankshares Amerant Bancorp First Mid Bancshares Burke & Herbert Financial Services Pagaya Technologies Coincheck Group OppFi BitFuFu Northeast Bank HBT Financial Primis Financial (NASDAQ:FRST) and CrossFirst Bankshares (NASDAQ:CFB) are both small-cap finance companies, but which is the better stock? We will contrast the two businesses based on the strength of their valuation, dividends, earnings, risk, profitability, analyst recommendations, institutional ownership, community ranking and media sentiment. Does the MarketBeat Community believe in FRST or CFB? CrossFirst Bankshares received 20 more outperform votes than Primis Financial when rated by MarketBeat users. Likewise, 50.00% of users gave CrossFirst Bankshares an outperform vote while only 41.18% of users gave Primis Financial an outperform vote. CompanyUnderperformOutperformPrimis FinancialOutperform Votes741.18% Underperform Votes1058.82% CrossFirst BanksharesOutperform Votes2750.00% Underperform Votes2750.00% Does the media prefer FRST or CFB? In the previous week, Primis Financial had 3 more articles in the media than CrossFirst Bankshares. MarketBeat recorded 4 mentions for Primis Financial and 1 mentions for CrossFirst Bankshares. Primis Financial's average media sentiment score of 1.69 beat CrossFirst Bankshares' score of 0.00 indicating that Primis Financial is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Primis Financial 4 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Very Positive CrossFirst Bankshares 0 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Neutral Do analysts rate FRST or CFB? Primis Financial currently has a consensus price target of $14.00, indicating a potential upside of 65.09%. CrossFirst Bankshares has a consensus price target of $19.33, indicating a potential upside of 20.91%. Given Primis Financial's higher probable upside, equities analysts plainly believe Primis Financial is more favorable than CrossFirst Bankshares.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Primis Financial 0 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 3.00CrossFirst Bankshares 0 Sell rating(s) 0 Hold rating(s) 3 Buy rating(s) 0 Strong Buy rating(s) 3.00 Which has more volatility and risk, FRST or CFB? Primis Financial has a beta of 0.59, meaning that its share price is 41% less volatile than the S&P 500. Comparatively, CrossFirst Bankshares has a beta of 1.07, meaning that its share price is 7% more volatile than the S&P 500. Do insiders & institutionals have more ownership in FRST or CFB? 75.0% of Primis Financial shares are held by institutional investors. Comparatively, 56.3% of CrossFirst Bankshares shares are held by institutional investors. 10.9% of Primis Financial shares are held by company insiders. Comparatively, 9.3% of CrossFirst Bankshares shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term. Is FRST or CFB more profitable? CrossFirst Bankshares has a net margin of 15.18% compared to Primis Financial's net margin of -2.97%. CrossFirst Bankshares' return on equity of 11.06% beat Primis Financial's return on equity.Company Net Margins Return on Equity Return on Assets Primis Financial-2.97% -2.05% -0.20% CrossFirst Bankshares 15.18%11.06%1.08% Which has stronger valuation & earnings, FRST or CFB? CrossFirst Bankshares has higher revenue and earnings than Primis Financial. Primis Financial is trading at a lower price-to-earnings ratio than CrossFirst Bankshares, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioPrimis Financial$147.43M1.42-$7.54M-$0.30-28.27CrossFirst Bankshares$261.78M3.01$78.55M$1.5610.25 SummaryCrossFirst Bankshares beats Primis Financial on 12 of the 17 factors compared between the two stocks. Get Primis Financial News Delivered to You Automatically Sign up to receive the latest news and ratings for FRST and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart FRST vs. The Competition Export to ExcelMetricPrimis FinancialState commercial banks IndustryFinance SectorNASDAQ ExchangeMarket Cap$209.65M$3.02B$11.12B$7.70BDividend Yield4.87%4.00%5.92%4.33%P/E Ratio-28.2722.9622.1018.31Price / Sales1.423.0225.86107.04Price / Cash6.2810.6317.6034.62Price / Book0.531.162.634.25Net Income-$7.54M$372.21M$1.04B$247.51M7 Day Performance3.79%4.45%2.57%6.86%1 Month Performance-14.43%-2.64%-2.04%-2.95%1 Year Performance-20.67%16.82%536.98%5.17% Primis Financial Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)FRSTPrimis Financial4.9034 of 5 stars$8.39-1.1%$14.00+66.9%-22.4%$207.43M$147.43M-27.97420Upcoming EarningsPositive NewsCFBCrossFirst Bankshares0.9009 of 5 stars$15.99flat$19.33+20.9%N/A$788.55M$261.78M10.25460AMTBAmerant Bancorp3.1347 of 5 stars$18.14+2.3%$27.00+48.8%-25.5%$760.43M$305.29M-31.82680Dividend AnnouncementAnalyst DowngradeNews CoveragePositive NewsFMBHFirst Mid Bancshares3.6379 of 5 stars$31.35+1.1%$45.00+43.5%+6.8%$751.84M$318.63M9.531,070Upcoming EarningsBHRBBurke & Herbert Financial Services3.5149 of 5 stars$49.08+0.8%$76.00+54.8%-5.7%$735.37M$256.55M20.45850Positive NewsPGYPagaya Technologies4.2529 of 5 stars$9.48+0.4%$20.61+117.4%+15.9%$713.83M$1.00B-1.72800Gap DownCNCKCoincheck GroupN/A$5.50+10.7%$10.00+81.8%N/A$713.35M$370.15B0.00N/AOPFIOppFi2.8853 of 5 stars$8.25-2.6%$9.00+9.1%+226.1%$712.84M$525.96M51.57570Insider TradeFUFUBitFuFu3.1735 of 5 stars$4.34-0.9%$7.00+61.3%+41.4%$707.88M$463.33M12.4029Gap UpNBNNortheast Bank3.4814 of 5 stars$84.86+2.5%$97.50+14.9%+75.2%$696.36M$170.62M9.88180Upcoming EarningsNews CoveragePositive NewsHBTHBT Financial2.7146 of 5 stars$21.83+1.5%$24.75+13.4%+25.9%$688.93M$222.37M9.66730Earnings ReportDividend AnnouncementAnalyst RevisionNews CoverageHigh Trading Volume Related Companies and Tools Related Companies CrossFirst Bankshares Alternatives Amerant Bancorp Alternatives First Mid Bancshares Alternatives Burke & Herbert Financial Services Alternatives Pagaya Technologies Alternatives Coincheck Group Alternatives OppFi Alternatives BitFuFu Alternatives Northeast Bank Alternatives HBT Financial Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:FRST) was last updated on 4/25/2025 by MarketBeat.com Staff From Our PartnersElon Set to Shock the World by May 1st ?Tech legend Jeff Brown recently traveled to the industrial zone of South Memphis to investigate what he believ...Brownstone Research | Sponsored[Action Required] Claim Your FREE IRS Loophole GuideThis shouldn't surprise anyone who's been paying attention, but... 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