Free Trial
→ Elon’s BIGGEST warning yet? (From Brownstone Research) (Ad) Free GOOG Stock Alerts

Alphabet (GOOG) Institutional Ownership

Alphabet logo
$181.31 +2.61 (+1.46%)
Closing price 04:00 PM Eastern
Extended Trading
$181.10 -0.21 (-0.11%)
As of 08:00 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.
Compare

Institutional Ownership Changes (13F Filings) for Alphabet (NASDAQ:GOOG)

Current
Institutional Ownership
Percentage
27.26%
Number of
Institutional Buyers
(last 12 months)
3080
Total
Institutional Inflows
(last 12 months)
$67.62B
Number of
Institutional Sellers
(last 12 months)
2653
Total
Institutional Outflows
(last 12 months)
$35.46B
Get GOOG Insider Trade Alerts

Want to know when executives and insiders are buying or selling Alphabet stock? Sign up for InsiderTrades.com's daily newsletter to get the latest insider transactions delivered to your inbox daily.

Skip Chart & View Institutional Buying and Selling Data

GOOG Institutional Buying and Selling by Quarter

Alphabet Major Shareholders & Ownership History

Export to Excel
Reporting DateMajor Shareholder NameShares HeldMarket Value% of PortfolioQuarterly Change in SharesOwnership in CompanyDetails
7/11/2025Capital Advantage Inc.3,330$591K0.1%+63.4%0.000%
7/11/2025Kaufman Rossin Wealth LLC1,149$204K0.1%-26.9%0.000%
7/11/2025Vantage Wealth113,150$19.94M4.5%-1.1%0.001%
7/11/2025Busey Bank592,265$105.06M3.2%-1.2%0.005%
7/11/2025Silver Oak Securities Incorporated12,042$2.14M0.2%+1.7%0.000%
7/11/2025CX Institutional36,475$6.47M0.2%+0.8%0.000%
7/11/2025Harbour Capital Advisors LLC46,826$8.42M1.8%+0.5%0.000%
7/11/2025UMB Bank n.a.121,449$21.54M0.3%-3.9%0.001%
7/11/2025Weatherly Asset Management L. P.26,881$4.77M0.4%-1.0%0.000%
7/11/2025Westwind Capital124,836$22.15M4.5%+1.3%0.001%
7/11/2025BDF Gestion136,907$24.29M2.7%-36.4%0.001%
7/11/2025Professional Advisory Services Inc.178,982$31.75M4.3%-3.1%0.001%
7/11/2025Pinnacle Bancorp Inc.17,244$3.06M0.9%-0.9%0.000%
7/11/2025Wright Investors Service Inc.20,574$3.65M1.1%-49.6%0.000%
7/11/2025Eagle Bay Advisors LLC9,291$1.65M1.4%+1.5%0.000%
7/11/2025Global X Japan Co. Ltd.523$93K0.0%N/A0.000%
7/11/2025Lantz Financial LLC5,723$1.02M0.3%+1.2%0.000%
7/11/2025Brendel Financial Advisors LLC12,536$2.22M1.2%+6.9%0.000%
7/11/2025AA Financial Advisors LLC9,457$1.68M0.4%+10.6%0.000%
7/11/2025Thomasville National Bank299,622$53.15M3.6%-1.3%0.002%
7/11/2025LongView Wealth Management5,126$909K0.3%+1.1%0.000%
7/11/2025Essex Savings Bank31,999$5.68M1.4%+2.1%0.000%
7/11/2025SeaCrest Wealth Management LLC117,229$20.80M2.3%-0.1%0.001%
7/11/2025Diversified Trust Co92,971$16.49M0.4%-23.2%0.001%
7/11/2025Assenagon Asset Management S.A.5,653,223$1.00B1.5%+21.7%0.047%
7/11/2025Bell Bank37,516$6.66M0.3%+2.5%0.000%
7/11/2025Perpetual Ltd17,159$3.04M0.0%+3.2%0.000%
7/11/2025International Private Wealth Advisors LLC8,199$1.45M1.2%+100.8%0.000%
7/11/2025Luts & Greenleigh Group Inc.4,370$775K0.7%-1.4%0.000%
7/11/2025Kapstone Financial Advisors LLC9,801$1.74M0.9%+2.1%0.000%
7/11/2025TCV Trust & Wealth Management Inc.3,997$709K0.1%+3.2%0.000%
7/11/2025Matthew Goff Investment Advisor LLC123,755$21.95M4.1%+1,713.0%0.001%
7/11/2025Kingstone Capital Partners Texas LLC135,087,705$23.96B3.2%+580,897.4%1.113%
7/11/2025IFM Investors Pty Ltd1,003,162$177.95M1.7%+2.1%0.008%
7/11/2025Grove Bank & Trust36,254$6.43M0.8%-5.9%0.000%
7/10/2025Anderson Hoagland & Co.1,157$205K0.0%N/A0.000%
7/10/2025Perkins Coie Trust Co9,719$1.72M0.3%+89.0%0.000%
7/10/2025Sky Investment Group LLC41,420$7.35M1.3%-7.1%0.000%
7/10/2025Oliver Lagore Vanvalin Investment Group801$142K0.1%N/A0.000%
7/10/2025Three Seasons Wealth LLC15,339$2.72M0.3%-3.0%0.000%
Trump’s Exec Order #14154 could be a “Millionaire-Maker” (Ad)

Former Presidential Advisor, Jim Rickards, says Trump could “rewire our economy and hand millions of Americans a chance at true financial independence in the months ahead.” We recently sat down with Rickards to capture all the key details on tape.

For the moment, you can watch this interview free of charge – just click here.
7/10/2025Triangle Securities Wealth Management42,844$7.60M1.9%-6.3%0.000%
7/10/2025McHugh Group LLC15,605$2.77M1.9%-2.5%0.000%
7/10/2025Piscataqua Savings Bank4,392$779K0.7%+9.4%0.000%
7/10/2025Clare Market Investments LLC103,083$18.29M4.0%-0.1%0.001%
7/10/2025Stolper Co49,442$8.77M2.9%-0.6%0.000%
7/10/2025Oldfather Financial Services LLC1,202$213K0.1%N/A0.000%
7/10/2025Charter Oak Capital Management LLC5,526$980K0.1%-8.3%0.000%
7/10/2025Voisard Asset Management Group Inc.4,030$715K0.2%-2.8%0.000%
7/10/2025Trust Point Inc.17,983$3.19M0.3%-4.4%0.000%
7/10/2025Hurlow Wealth Management Group Inc.1,648$292K0.1%-47.5%0.000%
7/10/2025Selective Wealth Management Inc.1,975$351K0.1%-3.4%0.000%
7/10/2025Burns J W & Co. Inc. NY141,438$25.09M3.0%+0.5%0.001%
7/10/2025Carderock Capital Management Inc.300$53K0.0%N/A0.000%
7/10/2025Moody National Bank Trust Division43,622$7.74M0.7%-4.4%0.000%
7/10/2025Security National Bank6,737$1.20M0.2%+1.9%0.000%
7/10/2025YHB Investment Advisors Inc.143,042$25.37M2.0%-1.6%0.001%
7/10/2025HF Advisory Group LLC27,634$4.90M1.9%+4.4%0.000%
7/10/2025Rockland Trust Co.18,790$3.33M0.2%-13.8%0.000%
7/10/2025ARS Wealth Advisors Group LLC131,531$23.33M2.7%+3.0%0.001%
7/10/2025Redhawk Wealth Advisors Inc.6,514$1.16M0.1%+20.5%0.000%
7/10/2025Contravisory Investment Management Inc.49,425$8.77M1.7%-1.2%0.000%
7/10/2025Mogy Joel R Investment Counsel Inc.341,094$60.51M3.5%-0.2%0.003%
7/10/2025Ferguson Wellman Capital Management Inc.76,650$13.60M0.2%-5.9%0.001%
7/10/2025Baker Tilly Wealth Management LLC10,262$1.82M0.7%+3.8%0.000%
7/10/2025Exchange Traded Concepts LLC56,119$9.96M0.1%+98.2%0.000%
7/10/2025Marshall Financial Group LLC20,405$3.62M0.7%-4.1%0.000%
7/10/2025Park Capital Management LLC WI2,905$515K0.5%-5.8%0.000%
7/10/2025Bigelow Investment Advisors LLC11,666$2.07M0.9%-1.0%0.000%
7/10/2025Fulton Bank N.A.71,393$12.66M0.5%-10.7%0.001%
7/10/2025Waypoint Wealth Partners Inc.15,687$2.78M0.7%-13.1%0.000%
7/10/2025NorthCrest Asset Manangement LLC57,671$10.41M0.3%+2.6%0.000%
7/10/2025Community Trust & Investment Co.404,135$71.69M4.1%-0.3%0.003%
7/10/2025Wealth Enhancement Advisory Services LLC1,205,624$217.68M0.4%-1.6%0.010%
7/10/2025Strathmore Capital Advisors Inc.7,413$1.32M0.6%N/A0.000%
7/10/2025Atticus Wealth Management LLC5,131$910K0.2%+22.9%0.000%
7/10/2025Bath Savings Trust Co13,613$2.42M0.2%+0.6%0.000%
7/10/2025Capital Advisory Group Advisory Services LLC3,771$669K0.2%+14.6%0.000%
7/10/2025Mn Services Vermogensbeheer B.V.1,591,080$282.24M2.0%-2.6%0.013%
7/10/2025High Net Worth Advisory Group LLC9,470$1.68M0.4%-4.1%0.000%
7/10/2025RFG Holdings Inc.8,059$1.43M0.4%+31.9%0.000%
7/10/2025SK Wealth Management LLC1,436$255K0.1%+4.4%0.000%
7/10/2025Wedmont Private Capital99,298$17.64M0.8%+4.3%0.001%
7/10/2025Swedbank AB11,007,251$1.95B2.2%+15.6%0.091%
7/10/2025Secure Asset Management LLC3,580$635K0.1%+30.5%0.000%
7/10/2025Baader Bank Aktiengesellschaft23,266$3.99M0.3%-80.4%0.000%
7/10/2025Sumitomo Mitsui DS Asset Management Company Ltd727,255$129.01M1.2%+3.0%0.006%
7/10/2025Brooklyn FI LLC15,121$2.68M0.7%+158.9%0.000%
7/10/2025KMG Fiduciary Partners LLC26,969$4.78M0.4%-0.5%0.000%
7/10/2025Signal Advisors Wealth LLC6,345$1.13M0.1%+10.7%0.000%
7/10/2025Focus Financial Network Inc.13,919$2.47M0.1%-34.9%0.000%
Presidential Bombshell: $150T Resource to Be Released as soon as this Summer? (Ad)

Something extraordinary is happening in Washington. For the first time in over a century, a sitting President could release a national treasure that's been tied up in red tape, for generations. I'm talking about a $150 trillion American asset that's scattered across all 50 states. While the mainstream media focuses on political theater, this story is quietly developing behind closed doors.

We recently interviewed Rickards to get the full story and understand how everyday Americans can pre
7/10/2025Professional Financial Advisors LLC9,923$1.76M0.4%-2.2%0.000%
7/10/2025Arbor Wealth Advisors LLC2,688$477K0.4%+2.4%0.000%
7/10/2025Sunflower Bank N.A.11,770$2.09M0.5%+3.2%0.000%
7/10/2025Sovran Advisors LLC29,618$5.19M0.5%+51.4%0.000%
7/9/2025 Sivia Capital Partners LLC16,598$2.94M0.9%-2.3%0.000%
7/9/2025 Sawyer & Company Inc7,352$1.30M0.5%-1.6%0.000%
7/9/2025 Intelligence Driven Advisers LLC10,401$1.85M0.3%+9.0%0.000%
7/9/2025 Dynamic Advisor Solutions LLC71,005$12.60M0.4%+2.8%0.001%
7/9/2025 Sarasin & Partners LLP78,141$13.86M0.1%-16.7%0.001%
7/9/2025 Gilman Hill Asset Management LLC14,101$2.50M0.4%+3.6%0.000%
(Data available from 1/1/2016 forward)

GOOG Institutional Ownership - Frequently Asked Questions

Who are the largest shareholders of GOOG shares?

During the previous two years, 4,729 institutional investors and hedge funds held shares of Alphabet. The most heavily invested institutionals were Vanguard Group Inc. ($64.30B), BlackRock Inc. ($43.45B), State Street Corp ($31.08B), Kingstone Capital Partners Texas LLC ($23.96B), FMR LLC ($22.47B), Geode Capital Management LLC ($19.89B), and Capital International Investors ($17.38B).Learn more on Alphabet's institutional investors.

What percentage of Alphabet's stock is owned by institutional investors?

27.26% of Alphabet's stock is owned by institutional investors. Learn more on GOOG's institutional investor holdings.

Which institutional investors have been buying Alphabet's stock?

Of the 3,970 institutional investors that purchased Alphabet's stock in the last 24 months, the following investors and hedge funds have bought the highest volume of shares: Bank Julius Baer & Co. Ltd Zurich ($200.37M), Kingstone Capital Partners Texas LLC ($135.09M), Norges Bank ($56.23M), JPMorgan Chase & Co. ($47.57M), Nuveen LLC ($16.79M), GAMMA Investing LLC ($14.34M), and Capital International Investors ($14.09M).

How much institutional buying is happening at Alphabet?

Institutional investors have bought a total of 382,013,908 shares in the last 24 months. This purchase volume represents approximately $67.63B in transactions.

Which of Alphabet's major shareholders have been selling company stock?

Of the 2,649 institutional investors that sold Alphabet's stock in the last 24 months, the following investors and hedge funds have sold the highest volume of shares: Legal & General Group Plc ($9.82M), Capital World Investors ($7.88M), Dodge & Cox ($7.84M), GQG Partners LLC ($7.03M), Goldman Sachs Group Inc. ($6.13M), Vanguard Group Inc. ($5.94M), and Alliancebernstein L.P. ($5.60M).

How much institutional selling is happening at Alphabet?

Institutional investors have sold a total of 203,599,232 shares in the last 24 months. This volume of shares sold represents approximately $35.47B in transactions.


Related Companies

This page (NASDAQ:GOOG) was last updated on 7/11/2025 by MarketBeat.com Staff
From Our Partners
INVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting Off
Right now, we’re witnessing a monumental shift in the world.
Traders Agency | Sponsored
This Signal Only Flashes Once Every 4 Years – And It Just Triggered
This same signal has appeared twice before in the past 8 years — both times, it kicked off major moves in cryp...
Crypto Swap Profits | Sponsored
Presidential Bombshell: $150T Resource to Be Released as soon as this Summer?
Something extraordinary is happening in Washington. For the first time in over a century, a sitting Preside...
Paradigm Press | Sponsored
Trump’s treachery
Trump’s Final Reset Inside the shocking plot to re-engineer America’s financial system…and why you need to ...
Porter & Company | Sponsored
Google did what!?!?
A new technology has sparked a modern-day gold rush in Silicon Valley. OpenAI’s Sam Altman invested $375M. Bil...
Stansberry Research | Sponsored
White House to reset Social Security?
Elon Musk's parting DOGE gift looks set to shock America... A single announcement by July 22nd could soon b...
Altimetry | Sponsored
Hedge fund legend humiliates Bitcoin traders
Larry Benedict made $274 million trading on Wall Street… Barron’s ranked his hedge fund in the top 1% world...
Brownstone Research | Sponsored
Elon’s NEXT Big IPO?
Cancel your internet TODAY!? Take your latest internet bill and light it on fire… then count the seconds it...
Banyan Hill Publishing | Sponsored