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NASDAQ:GPRO

GoPro (GPRO) Stock Price, News & Analysis

GoPro logo
$1.35 +0.04 (+3.05%)
Closing price 08/15/2025 04:00 PM Eastern
Extended Trading
$1.34 -0.01 (-0.74%)
As of 08/15/2025 07:58 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

About GoPro Stock (NASDAQ:GPRO)

Key Stats

Today's Range
$1.31
$1.40
50-Day Range
$0.73
$1.54
52-Week Range
$0.40
$2.37
Volume
4.52 million shs
Average Volume
21.76 million shs
Market Capitalization
$212.69 million
P/E Ratio
N/A
Dividend Yield
N/A
Price Target
$0.75
Consensus Rating
Reduce

Company Overview

GoPro Stock Analysis - MarketRank™

See Top-Rated MarketRank™ Stocks
39th Percentile Overall Score

GPRO MarketRank™: 

GoPro scored higher than 39% of companies evaluated by MarketBeat, and ranked 207th out of 295 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

  • Consensus Rating

    GoPro has received a consensus rating of Reduce. The company's average rating score is 1.50, and is based on no buy ratings, 1 hold rating, and 1 sell rating.

  • Amount of Analyst Coverage

    GoPro has only been the subject of 1 research reports in the past 90 days.

  • Read more about GoPro's stock forecast and price target.
  • Earnings Growth

    Earnings for GoPro are expected to grow in the coming year, from ($0.25) to ($0.17) per share.

  • Price to Earnings Ratio vs. the Market

    The P/E ratio of GoPro is -1.96, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

  • Price to Earnings Ratio vs. Sector

    The P/E ratio of GoPro is -1.96, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

  • Price to Book Value per Share Ratio

    GoPro has a P/B Ratio of 2.18. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

  • Percentage of Shares Shorted

    11.26% of the float of GoPro has been sold short.
  • Short Interest Ratio / Days to Cover

    GoPro has a short interest ratio ("days to cover") of 1.6, which is generally considered an acceptable ratio of short interest to trading volume.
  • Change versus previous month

    Short interest in GoPro has recently increased by 28.71%, indicating that investor sentiment is decreasing significantly.
  • Dividend Yield

    GoPro does not currently pay a dividend.

  • Dividend Growth

    GoPro does not have a long track record of dividend growth.

  • Percentage of Shares Shorted

    11.26% of the float of GoPro has been sold short.
  • Short Interest Ratio / Days to Cover

    GoPro has a short interest ratio ("days to cover") of 1.6, which is generally considered an acceptable ratio of short interest to trading volume.
  • Change versus previous month

    Short interest in GoPro has recently increased by 28.71%, indicating that investor sentiment is decreasing significantly.
  • News Sentiment

    GoPro has a news sentiment score of 0.07. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.75 average news sentiment score of Consumer Discretionary companies.
  • News Coverage This Week

    MarketBeat has tracked 21 news articles for GoPro this week, compared to 5 articles on an average week.
  • Search Interest

    30 people have searched for GPRO on MarketBeat in the last 30 days. This is an increase of 900% compared to the previous 30 days.
  • MarketBeat Follows

    8 people have added GoPro to their MarketBeat watchlist in the last 30 days. This is an increase of 700% compared to the previous 30 days.
  • Insider Buying vs. Insider Selling

    In the past three months, GoPro insiders have not sold or bought any company stock.

  • Percentage Held by Insiders

    18.38% of the stock of GoPro is held by insiders. A high percentage of insider ownership can be a sign of company health.

  • Percentage Held by Institutions

    70.09% of the stock of GoPro is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

  • Read more about GoPro's insider trading history.
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GPRO Stock News Headlines

Novi Sad, Serbia, February 15. 2020: GoPro Hero 8 Black action camera, illustrative editorial — Stock Editorial Photography
From Zero to Hero? Why GoPro's Rally Could Be More Than It Seems
GoPro's stock surge spotlights a company rebuilding its foundation with new leadership, financial discipline, and a bold expansion into innovative technology.
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Why GoPro (GPRO) Stock Is Nosediving
See More Headlines

GPRO Stock Analysis - Frequently Asked Questions

GoPro's stock was trading at $1.09 on January 1st, 2025. Since then, GPRO shares have increased by 23.9% and is now trading at $1.35.

GoPro, Inc. (NASDAQ:GPRO) released its quarterly earnings results on Monday, May, 12th. The company reported ($0.12) earnings per share (EPS) for the quarter, beating the consensus estimate of ($0.13) by $0.01. The business had revenue of $134,308 billion for the quarter, compared to the consensus estimate of $124.65 million. GoPro had a negative trailing twelve-month return on equity of 49.10% and a negative net margin of 14.53%.
Read the conference call transcript
.

GoPro subsidiaries include these companies: Stupeflix, Vemory, Skybotix, Lumific, Kolor, General Things Inc, GoPro Australia Pty Ltd, and others.

GoPro's top institutional shareholders include Acadian Asset Management LLC (2.71%), Geode Capital Management LLC (0.94%), Allianz Asset Management GmbH (0.40%) and Militia Capital Partners LP (0.32%). Insiders that own company stock include Brian Mcgee, Dean Jahnke, Kevin Hinge, Eve T Saltman, Charles Lafrades and Lauren Zalaznick.
View institutional ownership trends
.

Shares of GPRO stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

Based on aggregate information from My MarketBeat watchlists, some other companies that GoPro investors own include Meta Platforms (META), Tesla (TSLA), NVIDIA (NVDA), Netflix (NFLX), Alibaba Group (BABA), Advanced Micro Devices (AMD) and Alphabet (GOOG).

Company Calendar

Last Earnings
5/12/2025
Today
8/16/2025
Fiscal Year End
12/31/2025

Industry, Sector and Symbol

Stock Exchange
NASDAQ
Industry
AUDIO/VIDEO PRD
Sub-Industry
Consumer Goods
Current Symbol
NASDAQ:GPRO
CIK
1500435
Fax
N/A
Employees
880
Year Founded
2003

Price Target and Rating

High Price Target
$0.75
Low Price Target
$0.75
Potential Upside/Downside
-44.4%
Consensus Rating
Reduce
Rating Score (0-4)
1.50
Research Coverage
2 Analysts

Profitability

EPS (Trailing Twelve Months)
($0.69)
Trailing P/E Ratio
N/A
Forward P/E Ratio
N/A
P/E Growth
N/A
Net Income
-$432.31 million
Net Margins
-14.53%
Pretax Margin
-14.18%
Return on Equity
-49.10%
Return on Assets
-12.67%

Debt

Debt-to-Equity Ratio
N/A
Current Ratio
0.83
Quick Ratio
0.58

Sales & Book Value

Annual Sales
$801.47 million
Price / Sales
0.27
Cash Flow
N/A
Price / Cash Flow
N/A
Book Value
$0.62 per share
Price / Book
2.18

Miscellaneous

Outstanding Shares
157,550,000
Free Float
128,591,000
Market Cap
$212.69 million
Optionable
Optionable
Beta
1.40

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This page (NASDAQ:GPRO) was last updated on 8/16/2025 by MarketBeat.com Staff
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